RKD Group chooses 360MatchPro by Double the Donation for Advanced Matching Gifts Integration

Double the Donation is proud to announce a new partnership with RKD Group with a matching gifts integration between DMC Fundraising by RKD Digital and 360MatchPro by Double the Donation. The new integration allows nonprofits to identify match eligible donors, automate outreach to those donors, and see matches to completion. 

“RKD Group Digital is all about creating fundraising breakthroughs for our nonprofit clients, and matching gifts automation has quickly proven itself as a huge player in the online fundraising world,” said Amanda Wasson, Executive Vice President of Strategy at RKD Group. “We’re proud to work with Double the Donation to offer clients something that offers them immense value the minute they start using it.”

The new integration makes it easy for donors to discover their match eligibility and go straight to their matching gift request form with the click of a button. 

“This integration allows us to provide nonprofits and donors alike with the most accurate, comprehensive, and up-to-date information about corporate matching gift programs,” said Adam Weinger, President at Double the Donation. “That way, donors can spend their time working on the causes that matter most to them instead of worrying about broken links.”

Once set up, orgs can start identifying more match eligible donors immediately through DMC Fundraising forms. 

Activate in Seconds and Start Raising More from Matching Gifts!

The RKD Digital team will activate your integration for you – from there, all you’ll have to do is place the 360MatchPro tools on your desired DMC Fundraising forms. You’ll be up and running in no time!

Donors have it easy too with the autocomplete search tool and confirmation page widget now at their disposal on DMC Fundraising forms. When they begin searching their company name, the search tool will autocomplete their entry by suggesting companies from Double the Donation’s database of over 20,000 entries. After completing their gift, donors are then led directly to their matching gift request form or employee portal from the DMC Fundraising confirmation page.

Even if donors don’t have the time to fill out their matching gift request directly after they give, they’ll be reminded via 360MatchPro’s automated email streams. This way, all match eligible donors are given multiple touch points to get their gift matched!

Drive More Matching Gifts to Completion with 360MatchPro!

The DMC Fundraising by RKD Digital and 360MatchPro by Double the Donation integration offers nonprofits with the state-of-the-art tools to start or ramp up their matching gift program. Whether an organization is looking to dip their toes into matching gifts campaigns for the first time or looking to bolster their already burgeoning program, 360MatchPro can automated the process of donor interaction with outreach for you.

Some other key features orgs can look forward to:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

Don’t wait to get started – request a personalized demo today and make sure you mention you use DMC Fundraising by RKD Digital.


About RKD Digital: RKD is a data-driven digital acceleration company. We help our clients reach new heights and achieve results they didn’t think were possible through our advanced digital solutions.

About Double the Donation: There’s an unnecessary gap between fundraising organizations and corporate giving programs, to the tune of $4-7 billion in unclaimed matching gift revenue annually. Double the Donation helps nonprofits and educational institutions increase fundraising from corporate matching gift and employee volunteer grant programs. Double the Donation maintains a database of employee matching gift and volunteer grant programs. With more than 20,000 entries in the database, Double the Donation presents match-eligible donors with their company’s specific program requirements, including a direct link to their company’s online matching gift submission portal or PDF download.

5 Tips for Optimizing Matching Gifts for a Phonathon

Phonathons are a tried-and-true resource for higher education institutions, enabling Colleges and Universities to engage donors and raise money simultaneously. What phonathons have historically struggled with, however, has been identifying donors who may be eligible for a matching gift from their employer and pursuing those matching gifts to completion. Whenever you receive a donation from an alumni or supporter, you want to make sure you’re collecting employer data so you can raise more from matching gifts. With over 18 million individuals working for companies with matching gift programs, many of your phonathon donors are bound to be eligible for a match from their employer!

So how do you optimize matching gifts yin our phonathons? Double the Donation has compiled 5 tips and tricks to effectively communicating with your donors about matching gifts and raise more in match revenue.

Double the Donation’s 5 best practices for optimizing matching gifts with phonathons and digital engagement events:

  1. Incorporate matching gifts into your caller training.
  2. Don’t just ask “where do you work?” – Communicate to donors the value of matching gifts during calls.
  3. Share written details of matching gift next steps after ending the call.
  4. Keep an eye on trends in employer information.
  5. Use a phonathon or digital engagement solution that integrates with automated matching gift tools.

1. Incorporate matching gifts into your caller training.

While you may be the head of your digital engagement event or phonathon, the people who will ultimately have that direct contact with donors and supporters will be your digital engagement ambassadors and student callers who are actually making those calls, sending those texts, and forming those direct lines of digital communication with your donors.

While you may understand the value of capturing employer data and pursuing a matching gift from your donors, your caller and digital engagement teams may not. Make sure the people who will be having those real-time conversations understand the what, the how, and the why of matching gifts.

Ensuring everyone on your team is on the same page about your matching gift goals will make the ask that much easier when your ambassadors are on the phone.

2. Don’t just ask “where do you work?” – Communicate to donors the value of matching gifts during calls.

When calling alumni and other supporters asking for donations, make sure your digital engagement ambassadors and callers are clearly communicating that “why” that you would have briefed them on in Tip #1. You want your donors to feel that their time is just as valuable as their data; simply asking “where do you work?” makes donors feel like they are just on the phone to give information for the sake of giving it. Try giving your donors a bit more context to demonstrate the value of the information they’re giving you, like:

“Many companies actually match donations made by their employees to schools and other nonprofits. Could you tell me where you’re employed so we can do a quick check to see if your gift is eligible for a match today?”

When donors know that their gift could be doubled or tripled with a company match, they’re much more receptive to the ask for their employer. Make sure you’re communicating the value of the information your donors give to callers!

3. Share written details of matching gift next steps after ending the call.

Telling donors their gift is eligible for a match is only the first step in seeing more revenue in matching gifts. It’s far more valuable if you pair that information with actionable next steps. Offering donors something to refer back to after a phonathon donation, especially a resource that can guide them the rest of the way through the matching gift process, will result in far more gift matches and a huge boost in revenue from every call!

There’s a couple ways you can go about this (spoiler alert: we recommend implementing both!).

  • Embed matching gift information into your website. Give your alumni and supporters a trusted place to find their matching gift info and guided next steps on an easy-to find webpage, so they can take action after speaking with your ambassadors – this also helps interested supporters discover gift matching and double their own donations!
  • Send matching gift information via email after calls. Placing those actionable next steps directly in your donor’s inbox after they make a gift is a powerful way to make sure those next steps are taken! You can personalize this information to their donation and employer info too, to make your guided next steps even more helpful.

4. Keep an eye on trends with employer information.

After you start collecting employer information from your alumni and supporters, you may start seeing trends in that company data. Do a lot of your alumni work in for the same companies? In similar industries? In specific locations? These are all things you can determine with greater accuracy the more donors you collect employer data from.

While these are nice-to-know facts for general fundraising initiatives, they can also have an impact on your greater matching gifts strategy. Do those common companies your donors work for have strong matching gift programs? Is there a concentrated area of match eligible donors you could target for your next campaign?

Make sure you’re considering matching gifts when analyzing those trends for future initiatives. You never know when that information could come in handy for future events, digital outreach, or even a future phonathon!

Need other phonathon best practices and tips? Check out our 14 top tips for success.

5. Use a phonathon or digital engagement solution that integrates with automated matching gift tools.

Phonathons and digital engagement events can be huge operations, and a lot can get lost in the shuffle if you don’t have a scalable system for your student ambassadors and callers to use and an easy way to organize your donor data. With matching gifts added to the mix, you’ll want an automated system to take care of all the details for you (especially the best practices outlined above!). We recommend using a phonathon system to manage all your digital engagement needs – especially one that integrates with powerful gift matching tools!

Donor Connect by Wilson-Bennett Technology and 360MatchPro by Double the Donation offer an integrated solution that allows callers to retrieve valuable matching gift information when speaking to donors on the phone, and manages that employer data in real time to store it in 360MatchPro.

Wilson-Bennett Technology Integration

That way, you can manage your future matching gifts outreach with the new data stored during every call. It takes no effort from your team to get set up with the integration, and you’ll be able to start using it right away in your next digital engagement event. Automate the best practices listed above with the integrated autocomplete search tool within Donor Connect scripts, automated email outreach, and regularly updated data sent to 360MatchPro.

Interested in getting started? Check out Donor Connect by Wilson-Technology here, and get started with automated matching gifts today.

Double the Donation-VolunteerLocal-integration-announcement

VolunteerLocal Chooses Double the Donation for Integrated Volunteer Grant Solution

Double the Donation is proud to debut its integrated partnership with VolunteerLocal, one of the most powerful volunteer management platforms. This duo has come together to offer 360MatchPro to nonprofits, event planners and volunteer coordinators of all types through its seamless integration.

“Our volunteer grant integration with 360MatchPro will take the mystery out of volunteer grant submissions,” said Brian Hemesath, Founder of VolunteerLocal. “Volunteer coordinators can expect a simple way to contact eligible supporters and encourage them to submit their grants – leading to more funds for qualifying organizations.”

Through this new and innovative solution, organizations can now use 360MatchPro to identify volunteer grant-eligible supporters and guide them to their employer’s volunteer grant guidelines and submission steps directly after a volunteer shift. This technology helps organizations take advantage of corporate volunteer grant programs, which are offered by 40% of Fortune 500 companies.

“VolunteerLocal offers a range of features that are essential to an effective volunteer management strategy, and we are so excited to add volunteer grant outreach to their platform.” said Adam Weinger, President of Double the Donation. “This robust solution will help organizations everywhere take advantage of corporate volunteer grant opportunities.”

While volunteer grant opportunities are significant, many organizations miss out on these funds because of a lack of donor awareness and outreach. This solution can now educate supporters and help organizations take advantage of this revenue stream.

“Our organization is so excited to integrate 360MatchPro with our VolunteerLocal account,” said Lin Lu, Web Developer at AnitaB.org. “We now have a simple way to tailor volunteer grant outreach to eligible supporters. This valuable integration will help us raise more without any extra effort.”

With around 63 million Americans volunteering each year, the value of volunteerism is worth an estimated $175 billion annually. Using 360MatchPro and VolunteerLocal, organizations can educate their supporters and guide them to submit a volunteer grant application.

Start raising more from volunteer grants!

Activate in Seconds and Start Raising More from Volunteer Grants!

The 360MatchPro and VolunteerLocal integration process is simple, allowing your organization to quickly enhance your volunteer grant fundraising initiatives. To get started, just enter your API keys within your VolunteerLocal account to activate the integration, and then add the 360MatchPro search field to your event or application forms.

This process allows your volunteers to enter their employer information as they sign up for a volunteer shift. The search tool provides suggestions as the user types, ensuring the volunteer enters their correct employer. This tool even takes spelling errors, parent companies, and subsidiary companies into account. 360MatchPro then automatically checks to see if this volunteer could be eligible for a volunteer grant through their employer’s corporate philanthropy program. This means your supporters can identify themselves as volunteer grant-eligible simply by entering employment information during their natural sign up process.

VolunteerLocal sign up form

Your organization can then sync this information into 360MatchPro to kickoff automated outreach streams. These messages are completely customizable, and they allow your supporters to learn more about their volunteer grant programs alongside actionable instructions to submit a volunteer grant request. Using 360MatchPro and VolunteerLocal, you can learn valuable volunteer insights and encourage your supporters to submit volunteer grant requests, leading to greater revenue for your organization without any unnecessary effort!

Drive More Volunteer Grant Submissions to Completion with 360MatchPro!

Drive More Volunteer Grant Submissions to Completion with 360MatchPro!

360MatchPro and VolunteerLocal use their innovative solution to fuel support for your organization.

With these features, you can:

  • Identify more volunteer grant revenue opportunities: 360MatchPro enables you to automatically collect volunteer grant eligibility from supporters using email domains, within donation forms, on confirmation screens, or by email. The more volunteer grant opportunities 360MatchPro discovers and shares with donors, the more volunteer grant requests your donors will successfully submit.
  • Drive more grant requests to completion, from form submission to corporate payment: Direct supporters to their volunteer grant submission process after their volunteer shift is complete. Then, provide the right information to the right supporters at the right time with custom emails based on eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more volunteer grant checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing volunteer grants? Let 360MatchPro automate your volunteer grant outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable volunteer grant-eligible supporters. Rest easy knowing that 360MatchPro can handle the rest.

Ready to learn more or get started? Schedule a personalized demo to see how 360MatchPro can fit your organization’s needs and drive donations through company gift matching.


About VolunteerLocal: VolunteerLocal is a user-friendly volunteer management platform used by nonprofits, event planners and volunteer coordinators of all types. This powerful software is designed to help your organization schedule volunteers, recruit groups, collect supporter data and more to ensure your volunteer management system is both efficient and effective. Interested in learning more? Check out their website.

About Double the Donation: Automate your matching gift and volunteer grant fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.

Wilson-Bennett Technology and Double the Donation Release Full Matching Gifts Integration with 360MatchPro

Double the Donation and Wilson-Bennett Technology are proud to announce an exciting new feature available to Wilson-Bennett Technology users – full matching gifts functionality with 360MatchPro! The integration places 360MatchPro’s tools directly within Donor Connect call scripts for easy access and use.

“The Donor Connect and 360MatchPro integration makes it easy for colleges and universities to get more out of every call,” said Rob Schlitts, President at Wilson-Bennett Technology. “We’re excited to see the value schools will get from the joint solution.”

Now, clients using Donor Connect to reach out to their alumni and other supporters will be able to leverage matching gifts information while on calls, guiding donors in real time to discover their match eligibility.

“Double the Donation and Wilson-Bennett Technology have been working together for some time now, but we’re particularly excited to expand our relationship to include our strongest matching gift tools,” said Adam Weinger, President at Double the Donation. “Colleges and universities will now be able to encourage their donors to submit their matching gift requests and ultimately raise more money, call after call.”

With 360MatchPro’s autocomplete search tool and matching gift information present directly in Donor Connect scripts, schools can start collecting valuable employer and matching gift data from their supporters, while those supporters get to double or even triple their contributions.

Activate in Seconds and Start Raising More from Matching Gifts!

Getting set up with the Donor Connect and 360MatchPro integration is simple. All you need to do is get in contact with your representative at Wilson-Bennett Technology and they’ll take care of activating your account for you! No complicated IT work required on your end.

Once you’re up and running with your integrated solution, your callers will be able to inform donors of their eligibility in real time, all while storing valuable employer data from your donors in your 360MatchPro account. All your callers need to do is ask the donor for their employer, enter their employer name in the autocomplete search tool, and relay back match program information and eligibility for the donor!

From there, 360MatchPro handles the automated follow ups and stores that donor data in the 360MatchPro dashboard for your later use. Link donors directly to their matching gift request form or employee portal via the automated email streams and start capturing those matching gifts!

Drive More Matching Gifts to Completion with 360MatchPro

360MatchPro and Wilson-Bennett Technology use their powerful integrated solution to fuel your fundraising efforts through phonathons.

Some other features you should know about:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

360MatchPro integration-360MP provides value to your nonprofit

Ready to learn more or get started? Schedule a personalized demo to see how 360MatchPro can fit your organization’s needs and drive donations through company gift matching.


About Wilson-Bennett Technology: Our Mission: Providing our clients with the most efficient and cost effective phonathon services in the industry today. Our knowledge and professional staff will help inspire, educate and implement best practices for your campaign. We offer on-campus managed phonathon programs, off-campus calling, membership calling, admissions calling, as well as software leasing; each tailored to the client’s needs.

About Double the Donation: There’s an unnecessary gap between fundraising organizations and corporate giving programs, to the tune of $4-7 billion in unclaimed matching gift revenue annually. Double the Donation helps nonprofits and educational institutions increase fundraising from corporate matching gift and employee volunteer grant programs. Double the Donation maintains a database of employee matching gift and volunteer grant programs. With more than 20,000 entries in the database, Double the Donation presents match-eligible donors with their company’s specific program requirements, including a direct link to their company’s online matching gift submission portal or PDF download.

Five Ways to Make Sure You Don’t Leave Money on the Table with Your Peer-to-Peer Fundraising Campaigns

by Mark Becker, Founding Partner, Cathexis Partners

When you’re running peer-to-peer fundraising campaigns, you might tend to focus on planning, recruiting and coaching participants, and tracking results. But consider this: There are some simple yet highly effective ways to boost your funds raised that you might have overlooked.

Here are five things you can do today to make sure your peer-to-peer campaigns and events don’t leave money on the table:

  1. Ask donors to cover transaction fees.
    When someone makes a donation to your organization through your peer-to-peer participants’ pages or your other donation forms, you’re typically charged a transaction fee by your payment processor. This effectively reduces each donation by some percentage (often around 3%). But, you don’t have to settle for that.By providing an option on your online donation form for donors to cover the cost of transaction fees, you can capture those lost dollars.
    Here’s an example: Cathexis Partners helped Arizona Humane Society add an option to their Luminate Onlinepowered donation form for donors to cover the transaction fee on their donations. The result: In three months, the organization received a total of $2,000 that previously would have been lost to transaction fees.
  2. Add a monthly giving pop-up.
    When donors make an online donation to your organization, present them with the option to make it a recurring gift with the convenience of monthly payments charged automatically to their credit card. This approach encourages donors to remain donors and give more over time. In fact, research suggests that recurring donors who give on a monthly basis donate 440% more to charity over their lifetime than one-time donors.
  3. Review sustaining gift credit card expirations. 
    Once donors sign up as sustaining donors, they don’t always remember to send you an update when their credit cards are expiring. This leads to declined transactions, leaving it up to you to follow up with donors to update their information — possibly missing out on months of sustaining gift donations in the process.
    Here are some approaches for proactively reviewing sustaining gift credit card expirations so you don’t miss out on those donations:

    • Set up a monthly recurring email campaign to automatically send sustaining donors a reminder that their credit cards will expire soon.
    • Remind your sustaining donors via email as many as 60 to 90 days before their credit cards are set to expire to give them time to update their credit card information.
    • Set up a portal so that sustaining donors can log in and view/update their sustaining gift information and details.
    • Use a credit card updating service that automatically updates sustaining donors’ credit card renewal dates.
  4. Embed a matching gift tool in your donation form. 
    Adding a corporate matching tool to your peer-to-peer fundraising donation forms helps your peer-to-peer fundraising participants maximize their fundraising and their impact. This, in turn, means more dollars for your mission. Everyone wins.

    Companies like Double the Donation make it simple to embed their matching gift tool on web pages and donation forms. 360MatchPro by Double the Donation is a matching gift software solution that can automate the entire matching gift process on your organization’s behalf. Working with a matching gift service like this makes it much easier for your donors to seek matching gifts and for your nonprofit to track expected gift matches.
  5. Use Google Ad Grants. 
    Google Ad Grants offers eligible nonprofits $10,000 per month of in-kind Google Ads advertising to promote their missions on Google search result pages. This offers a tremendous opportunity for you to promote your nonprofit’s mission, programs, and fundraising campaigns.

    Read The Nonprofit’s Introductory Guide to Google Ad Grants to get started. Also, consider getting expert help in setting up and optimizing your Google Ad Grants. Cathexis Partners offers affordable services to get you going, make sure you maintain eligibility, and optimize your use of the grant.

Many tools will support these techniques. If you have questions or would like help setting up these approaches for your organization, contact Cathexis Partners.


About Mark Becker and Cathexis Partners: Mark founded Cathexis Partners in 2008 to help nonprofit organizations get the most from their existing technology tools, implement new technology to address gaps, and find the best overall approach to using technology to support their missions. He previously served as director of IT consulting at a fundraising event production company focused on nonprofits. Cathexis Partners helps nonprofits use technology to raise funds and engage supporters more effectively.

BetterUnite Announces 360MatchPro by Double the Donation as Exclusive Matching Gift Software Provider

BetterUnite, an industry-leading fundraising software provider to nonprofits seeking comprehensive solutions, announces 360MatchPro will replace Amply as the platform’s exclusive matching gift software provider. Double the Donation and BetterUnite have come together to provide the best-available matching gift automation software to BetterUnite users. This integration allows donors to discover their matching gift eligibility in a simple step, and provides nonprofits the tools they need to see donations double.

“360MatchPro by Double the Donation fits perfectly into BetterUnite’s mission to provide the best ecosystem of software solutions the industry has to offer,” says Leya Simmons, Co-founder of BetterUnite. “We both put nonprofit client and donor experience first and that’s why this switch was an easy decision.”

360MatchPro integrates seamlessly with BetterUnite to maximize matching gift revenue for nonprofits and enhance donor experience with the matching gift process. This integration simplifies the matching gift process for donors by guiding them directly from a donation form to a matching gift submission – and creates success for nonprofits by taking care of the heavy-lifting with automated tools that boost matching gift revenue.

“Double the Donation is proud to partner with BetterUnite to expand accessibility to matching gift software for nonprofits,” says Adam Weinger, President at Double the Donation. “Our integration will allow more nonprofits to expand their fundraising operations without detracting from the time and resources they need to advance their important causes.”

With this integration at their disposal, nonprofit organizations can take their fundraising operations to the next level, ensuring donors are empowered to double their donation and impact with matching gifts.

Activate in Seconds and Start Raising More from Matching Gifts!

You can activate this integration in a few easy steps to start your matching gifts journey with 360MatchPro and BetterUnite today. It’s as simple as navigating to the “integrations” tab on your BetterUnite platform, selecting Double the Donation, and entering your public and private API keys provided to you by Double the Donation!

BetterUnite Integration Activation

With simple set-up, you can activate this integration quickly and get started with matching gifts today.

Once your integration is live, donors will be able to check their matching gift eligibility from within your donation forms by entering their employer information into the autocomplete search tool, and will be linked directly to their specific employer’s matching gift forms from the confirmation page! This functionality makes driving each match to completion achievable with a simple click for the donor.

360MatchPro goes beyond this primary touchpoint to include email automation for follow-ups, ensuring that no match is missed. Donors will receive guided next steps depending on whether or not they provided employer information within the donation form itself to see their donations and impact on your cause doubled.

Email Automation Example

Email automation makes follow-ups simple for your organization and provides donors an additional chance to get their donation matched!

This feature will ensure your organization is able to maximize matching gift revenue and educate donors with minimal effort!

Drive More Matching Gifts to Completion with 360MatchPro!

The 360MatchPro and BetterUnite integration will equip your organization with the tools it needs to boost matching gift revenue and provide a streamlined experience for donors giving to your organization’s cause. 

Check out some of these features from the 360MatchPro-BetterUnite integration:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

See the value of 360MatchPro with growing revenue!

Ready to get started on your matching gifts journey? Request a demo today and be sure to mention you use BetterUnite when you request!


About BetterUnite: BetterUnite provides industry leading fundraising software to all nonprofits in one comprehensive solution for free. BetterUnite was built to make life and work easier for mission-driven organizations. Rather than using multiple independent and costly fundraising software platforms, BetterUnite has created the very best of fundraising and donor management modules so that you can fund faster, all in one place. Simply put, BetterUnite is your one-stop-shop for reaching your fundraising goals. For more information on BetterUnite, visit https://www.betterunite.com/

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.

Hopsie Chooses Double the Donation for Integrated Matching Gift Solution

Double the Donation, the leading provider of matching gift and volunteer grant solutions to nonprofits, is excited to announce the integration of its 360MatchPro corporate matching gift solution with Hopsie, a fundraising platform dedicated to inspiring action. 

“We are a fundraising platform that inspires action by sharing the stories of our nonprofit clients and helping them inspire their audience,” says Alex Morse, CEO of Hopsie. “By integrating with Double the Donation, we’re able to offer Hopsie users a way to raise more with little effort so they can focus on making their stories heard.”

360MatchPro enables nonprofits to take advantage of the underutilized matching gift space by providing their donors with an opportunity to search their company name, find their eligibility, and get their gift matched by their employer. The automated search tool maps donors’ entries to their employer and the 360MatchPro plugin provides a direct pipeline to the appropriate company gift matching request form. The entire process is automated, freeing up organizations’ time so they can dedicate their efforts to creating positive change in the communities they serve.

“We’re proud to assist in Hopsie’s mission to help organizations reach their full fundraising potential so they don’t have to worry about where the money for their efforts comes from,” says Adam Weinger, president at Double the Donation. “With our automated follow ups and easy-to-use data, 360MatchPro makes sure nonprofits’ efforts go to the things they really care about.” 

Hopsie has enhanced both functionality and customer experience by substituting the previous Amply solution with the 360MatchPro solution by Double the Donation. With the new integrated solution, 360MatchPro and Hopsie now offer nonprofits the opportunity to claim the billions of dollars in matching gift revenue left on the table each year. 

Activate in Seconds and Start Raising More from Matching Gifts!

Activating 360MatchPro for your Hopsie forms is quick and simple: just navigate to your Hopsie editor, enter your public API key, and click “Enable” to get up and running! Once you’re all done with setup, you’ll see the autocomplete search tool on your donation page and the matching gift plugin on the confirmation screen. 

Easily set up your integration with you public API key.

With your 360MatchPro and Hopsie accounts linked, donors will now be able to discover their match eligibility and go straight to their matching gift request form after they complete a donation to your organization. Double the Donation has found that a third of donors who are encouraged by the possibility of a match are likely to donate a higher dollar amount than they originally intended! That’s why the 360MatchPro tool informs donors of their eligibility during the giving process. That, paired with easy next steps to submitting their match request to their employer, makes the 360MatchPro and Hopsie integration a key value-add for nonprofit clients.

Donors can search their company name in the autocomplete search tool.

Minimizing the effort donors have to make to get their gift matched maximizes the chances of your org seeing not only matches to your donor’s contributions, but larger individual donations as well.

Drive More Matching Gifts to Completion with 360MatchPro!

$4-7 billion in matching gift revenue goes unclaimed each year. That’s money corporations set aside specifically for the nonprofits their employees support! Make sure your organization is claiming some of those funds with the 360MatchPro and Hopsie integration. 

See the value of 360MatchPro with growing revenue!

Hopsie and Double the Donation are dedicated to offering organizations great value with little to no complicated IT work, time, or effort on the nonprofit’s part. Take the stress out of gift matching with our features:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

Don’t wait to get started – request a personalized demo today and make sure you mention you use Hopsie when you request!


About Hopsie: Hopsie is a white label fundraising application that provides nonprofits with emotionally compelling donation forms, crowdfunding tools, peer to peer fundraising, and automated communications. Backed by an experienced team of nonprofit founders, each feature was built thoughtfully and with the purpose of helping nonprofits save time and money, so that they can focus their efforts on the incredible work that they do.

About Double the Donation: There’s an unnecessary gap between fundraising organizations and corporate giving programs, to the tune of $4-7 billion in unclaimed matching gift revenue annually. Double the Donation helps nonprofits and educational institutions increase fundraising from corporate matching gift and employee volunteer grant programs. Double the Donation maintains a database of employee matching gift and volunteer grant programs. With more than 20,000 entries in the database, Double the Donation presents match-eligible donors with their company’s specific program requirements, including a direct link to their company’s online matching gift submission portal or PDF download.

Raklet Chooses 360MatchPro by Double the Donation as Exclusive Matching Gift Software Provider

Double the Donation and Raklet are pleased to announce their new matching gift integration partnership. This duo has come together to help organizations earn more revenue through employer matching gifts, one of the most popular forms of corporate philanthropy. Through this partnership, Raklet users can take advantage of 360MatchPro by Double the Donation, the industry’s leading provider of automated matching gift software.

360MatchPro integrates seamlessly within the Raklet platform to help nonprofits identify match-eligible donors and drive their matching gift requests to completion. By automating the gift matching process from start to finish, this integration can help organizations take advantage of the $4-7 billion offered in matching gifts each year.

“360MatchPro provides a perfect matching gift solution for our clients – it is simple, automated and effective,” said Gercek Karakus, CEO of Raklet. “Double the Donation has really provided an opportunity for nonprofits to grow through this integration.”

360MatchPro works with Raklet confirmation forms to identify which donors qualify for matching gift programs. Then, through automated yet personalized outreach, it provides donors with simple ways to submit a matching gift request without any unnecessary effort. This makes it easy to educate donors and earn more matching gift revenue for your organization.

“We are so excited to work with Raklet and bring matching gift automation to their platform,” said Adam Weinger, President of Double the Donation. “Our tools make it easy to raise more in matching gifts without calling on nonprofits to chase down matching gift funds. This automated system allows nonprofits to earn more without any extra effort – so they can focus on the causes they care about.”

Through a simple and seamless setup process, Raklet users will be able to close the donor awareness gap and fuel their matching gift funds with 360MatchPro.

360MatchPro - Activate in seconds and start raising more from matching gifts!

Activate in Seconds and Start Raising More From Matching Gifts!

360MatchPro works with Raklet confirmation forms to grow matching gift revenue for your organization. The setup process is simple, so your organization can get up and running in no time!

First, you can navigate to the “App Store” from within your Raklet platform. You will then see the “Double the Donation” integration, which will prompt you to enter your 360MatchPro credentials.

Raklet app store with 360MatchPro integration.

Activating this integration will add the 360MatchPro search tool to your Raklet confirmation forms. This will allow donors to search for their company name from the 360MatchPro database directly after submitting their donation. This database is composed of tens of thousands of corporate matching gift programs – making it easy to map your donor to their employer’s program.

Once the donor selects their matching gift program from the streamlined search tool, they will receive a direct link to their matching gift submission form along with their program’s matching gift guidelines – meaning they can start the matching gift process with just one click!

360MatchPro also automates matching gift outreach to serve as an additional donor touchpoint after the donation process. Though this automated system, your organization can send customizable emails that also contain direct links to donors’ matching gift submission forms. This provides them with an additional chance to learn about matching gift opportunities and begin their submission process.

These automated avenues make it easier than ever to educate donors and drive revenue through employer gift matching programs!

360MatchPro - Drive more matching gift requests to completion with 360MatchPro

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro uses specialized functionality to fuel your fundraising initiatives! It can:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

360MatchPro integration-360MP provides value to your nonprofit

Ready to get started? Schedule a personalized demo to see how 360MatchPro could help your organization raise more matching gift funds.


About Raklet: Raklet is an all-in-one non-profit management software that allows you to engage with volunteers and donors in a meaningful, digital way. On top of a powerful CRM, you can create fundraising campaigns, send emails and SMS, organize events & sell tickets, have your private social network and your own branded mobile app, and much more. It’s a simple and easy way to increase community engagement and grow your non-profit organization. To learn more, visit the Raklet website.

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more visit https://360matchpro.com/demo-request/

GiveForms Announces Matching Gift Functionality Through 360MatchPro by Double the Donation

GiveForms Announces Matching Gift Functionality Through 360MatchPro by Double the Donation

Double the Donation and GiveForms are pleased to debut their technical software integration. This duo has come together to provide nonprofits with advanced matching gift automation through 360MatchPro by Double the Donation, the leading provider of matching gift and volunteer grant software.

Nonprofits already utilize the intuitive, human-centered design of GiveForms donation pages to delight donors and grow their mission. Now, these organizations can add matching gift automation to their list of GiveForm features to begin targeting the $4-7 billion in matching gift funds that go unclaimed each year.

“Donations are the lifeblood of nonprofits and one of the primary tools empowering them to make an impact—we’re always looking for ways to maximize their revenue” said Philip Lester, Founder of GiveForms. “360MatchPro automates corporate gift matching for individual donors helping them to raise more. It’s an essential tool for nonprofits and a no-brainer for us to integrate into GiveForms.”

360MatchPro discovers match-eligible donors during the donation process, and then works to provide them with simple steps to complete their matching gift submission forms. This automated process can lead to doubled or even tripled donation amounts without calling on donors to contribute more of their own dollars.

“GiveForms is a high-converting, digital fundraising tool, and we are so excited to add 360MatchPro to their list of available features.” said Adam Weinger, President of Double the Donation. “We strive to help nonprofits take advantage of the billions of dollars offered in matching gifts, and through this partnership, we can empower these organizations to make a major difference for their mission.”

This seamless solution has a simple set-up process, and it will help nonprofits everywhere target the 18 million individuals working for companies with matching gift programs.

360MatchPro - Activate in seconds and start raising more from matching gifts!

Activate in Seconds and Start Raising More from Matching Gifts!

The 360MatchPro and GiveForms integration uses a basic set-up process so that you can start harnessing matching gifts with just a couple of clicks. To get started, simply navigate to your GiveForms “Integrations” page and select “Connect to 360MatchPro”.

GiveForms - integrations page with option to connect to 360MatchPro

Then, you can simply enter your 360MatchPro API keys to activate your matching gift integration! Once you’re up and running, the 360MatchPro search field will appear on your donation forms, allowing donors to search for the name of their employer to discover match eligibility. This search bar even accounts for typos, parent companies and subsidiaries, making it easy for the donor to select the correct company. Once the donor submits their donation, they can access a direct link to their matching gift request form and guidelines directly from the confirmation page.

GiveForms donation form with 360MatchPro search field

Your matching gift fundraising doesn’t stop there – 360MatchPro can also automate matching gift outreach, making it easy to follow up with donors post transaction. This can be hugely beneficial considering that employing multiple approaches to identify match-eligible donors results in 77% more identified match-eligible donations.

These automated yet customizable messages can include a direct link to your donors’ matching gift forms or a link to discover matching gift eligibility depending on how the donor used the streamlined search tool during the donation process. This additional donor touchpoint allows your team to double or even triple match eligible donations without any unnecessary effort!

360MatchPro - Drive more matching gift requests to completion with 360MatchPro

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro uses specialized functionality to fuel your fundraising initiatives! It can:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

360MatchPro integration-360MP provides value to your nonprofit

Interested in learning more? Schedule a personalized demo to see how matching gifts could impact your organization.


About GiveForms: GiveForms uses human centered design and powerful donor psychology methods to help you raise more. Provide your donors a best in class giving experience with minimal steps and friction. With a focus on intuitive, human-centered design, their goal is to help you maximize your online giving. Learn more at https://www.giveforms.com/

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more visit https://360matchpro.com/demo-request/

Givebutter Debuts Advanced Gift Matching Automation with 360MatchPro by Double the Donation

Givebutter, one of the fastest growing providers on online crowdfunding, peer-to-peer, and online fundraising resources, can now provide their nonprofits, educational institutions, and other fundraisers with 360MatchPro by Double the Donation. With the 360MatchPro integration, donors giving through Givebutter can automatically discover their matching gift eligibility and double their impact by getting their donation matched.

“We’re all about providing nonprofits and other fundraisers awesome fundraising tools they’ll actually love using, and matching gifts fit perfectly in that mission,” says Max Friedman, CEO and Co-founder at Givebutter. “That’s why we’re so excited to partner with Double the Donation and offer this new functionality.”

Each year, $4-7 billion in matching gift revenue goes unclaimed because donors are unaware of the opportunities they have to get their gift matched by their employer. 360MatchPro by Double the Donation focuses on closing that awareness so impact-driven donors can increase their contribution by double or even triple the amount. 

“Partnering with Givebutter is a more-than-natural fit for the Double the Donation mission,” says Adam Weinger, President at Double the Donation. “Our goals are as aligned as they are simple: help nonprofits and educational institutions raise more money without the pain of complicated tech work.”

With the industry’s leading matching gift tools integrated into Givebutter campaign and donation pages, organizations can make sure that each matching gift opportunity is identified and followed up on with minimal effort.

Activate in seconds and start raising more from matching gifts!

Activate in Seconds and Start Raising More from Matching Gifts!

The integration of 360MatchPro into Givebutter forms is a seamless process you can complete in a matter of seconds. It’s as simple as going to your Integrations tab on your Givebutter platform and getting set up with your 360MatchPro API keys! No complicated IT work required.

Get set up with 360MatchPro in your Givebutter integrations tab.

Get set up with 360MatchPro in a matter of minutes.

Once you have your 360MatchPro tool live on your Givebutter forms and campaigns, donors will be able to search their company name and find their matching gift eligibility using the autocomplete search tool. With 1 out of 3 donors more likely to donate more money when a match is offered, you’ll want to make sure those donors find out their status sooner than later! 

Following up with those donors is equally important. That’s why the 360MatchPro and Givebutter integration also makes sure that no donor walks away from the giving process without an opportunity to go straight to their matching gift form or employee portal! Identifying those eligible matches is just step one—making sure donors have an easy pathway to getting their gift matched is the final piece of the puzzle.

The autocomplete search tool appears on the Givebutter donation form.

Donors can discover their match eligibility right from their Givebutter donation form.

You can take advantage of 360MatchPro’s automated email functionality to create that extra touch point for your donors. The more opportunities you give donors to get their gifts matched, the more likely you’ll see those matches rolling in! With ease of use for both you and your donors, gift matching becomes a no-brainer. 

Drive More Matching Gifts to Completion with 360MatchPro!

Drive More Matching Gifts to Completion with 360MatchPro!

Givebutter and Double the Donation are dedicated to creating a simple and effective experience for clients and donors alike. With the new integration of Givebutter’s online fundraising software and 360MatchPro’s advanced matching gift tools, nonprofits, schools, and other fundraisers alike can increase the impact of their campaigns by adding corporate matching gifts to their fundraising strategy.

Check out some of these features from the 360MatchPro-Givebutter integration:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

See the value of 360MatchPro with growing revenue!

Ready to get started on your matching gifts journey? Request a demo today.


About Givebutter: Givebutter, established in 2016, is a fundraising technology company based in Washington, D.C., powering millions in online donations, fundraising campaigns, and ticketed events for more than 15,000 charitable causes around the world. Combining industry best practices such as Peer-to-Peer with innovative technologies like Venmo, Givebutter helps organizations raise more, increase engagement, and grow supporter bases over time – particularly amongst younger generations. Thanks in large part to its transparent pricing and beautifully designed user interface, Givebutter has become one of the fastest-growing and best-rated nonprofit technology platforms, according to Software Advice Frontrunners and G2 (2020). For more information on Givebutter, visit https://givebutter.com.

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.