
You know better than anyone that planning a university fundraising campaign can feel a bit overwhelming. With many moving parts and ever-changing components, it’s important to find the right higher ed fundraising platforms that can support your school every step of the way.
Luckily, if you’re a higher ed fundraiser, then we’ve got your back! 360MatchPro by Double the Donation, the leading provider of matching gift automation software, integrates with the best school and university fundraising platforms. This allows your institution to raise more and take advantage of the $4-7 billion in matching gift revenue left unclaimed each year.
If you’re not sure where to start or how to select the perfect fundraising platform for your team, be sure to check out our favorites below:
As you consider which higher education fundraising solution to use during your next campaign, this list of top platforms can help support your institution through the robust matching gift power of 360MatchPro.
Don’t have 360MatchPro yet? Talk to the double the Donation team to take advantage of matching gifts with these awesome platform integrations.
Let’s jump in!

GiveCampus
GiveCampus is a fundraising and volunteer management platform designed to help educational institutions to raise more money from more donors. This platform has facilitated over $1 billion in charitable giving to schools through innovative and effective fundraising avenues. GiveCampus specializes in giving forms, volunteer management, and educational peer-to-peer fundraising, an approach that can be 300x more effective than institutional asks.
GiveCampus provides both software solutions and educational resources to help schools reach their fundraising goals.
Through the GiveCampus platform, your school can also automate the matching gift process from start to finish through 360MatchPro by Double the Donation. This can help your school double or even triple match-eligible donations!
Why We Love This School Fundraising Platform
GiveCampus boasts impressive resources, such as:
- Tailored and easy-to-use giving forms that reduce friction and increase donor conversion.
- A wealth of best practice materials, such as this Giving Day Guide, to help your school maximize fundraising efforts.
- An integration with 360MatchPro that allows donors to identify themselves as match-eligible during the donation process, then be automatically provided with their matching gift submission form and actionable next steps.
GiveCampus & Matching Gifts
360MatchPro by Double the Donation is the only corporate matching gifts tool that is integrated into the GiveCampus platform. Using a simple activation process, your school can add the 360MatchPro search field directly to your GiveCampus donation pages. This search field allows donors to type in the name of their employer to check for match eligibility. This search tool is smart – it suggests company names, parent companies, and subsidiaries as the donor types. This solution then provides the donor with matching gift information after the contribution has been completed – leading to a frictionless donation process.

After the donation has been completed, you can easily provide donors with the link to their matching gift submission form and program guidelines. You can also automate personalized matching gift emails that provide eligible donors with a direct link to their matching gift request form, essentially driving more matching gifts to your higher ed institution.
Check out the GiveCampus + 360MatchPro integration guide.

UC Innovation
UC Innovation is a powerful provider of innovative CRM solutions and consulting services with a focus on higher ed institutions. Of their many technology solutions, ascend is a favorite tool for university advancement, constituent engagement, and other critical fundraising needs.
UC Innovation’s ascend platform is built on Salesforce, allowing fundraisers to simplify operations, reduce costs, and raise more for their schools.
Plus, they offer unique and impactful tools to help universities juggle prospect management, gift processing, reporting and analytics, constituent relations, donor bio/demographics, and more. Not to mention, they work with industry-leading matching gift software provider, 360MatchPro, to assist educational institutions in maximizing their corporate revenue.
Why We Love This School Fundraising Platform
ascend by UC Innovation is a popular fundraising solution with features such as:
- Payment processing tools for major and annual pledges as well as outright, directed, and charitable gifts.
- An established out-of-the-box fundraising solution that allows schools to get up and running with powerful donation tools in no time.
- Predictive analytics reporting using Salesforce Einstein and other AI-based platforms to provide fundraisers with smarter insights.
UC Innovation & Matching Gifts
UC Innovation prioritizes matching gifts through a native integration between the ascend fundraising platform and Double the Donation’s 360MatchPro. Through this powerful partnership, ascend clients can automate the matching gift process for all sorts of gifts—whether it is a standard contribution, a fulfilled pledge, or a recurring donation.

This way, you can easily track donors’ employers, identify match-eligible donations, and follow up to encourage match submissions without ever having to lift a finger. 360MatchPro also provides key data insights, allowing fundraisers to view current matching gifts as well as predict future revenue.
Check out the UC Innovation + 360MatchPro integration guide.

Blackbaud
Blackbaud works with a variety of organizations to empower them to overcome their greatest challenges and achieve transformative outcomes. In the higher education space, Blackbaud offers innovative solutions designed to connect your entire campus while increasing revenue, driving efficiency, and deepening meaningful engagement.
Blackbaud specifically provides cloud software, online services, expertise, and data intelligence to help organizations of all sizes achieve transformative outcomes.
The 360MatchPro integration works alongside Blackbaud solutions to deliver impactful matching gift fundraising automation and resources. Through this technical integration, schools can earn more in matching gifts without any unnecessary lift.
Why We Love This School Fundraising Platform
Blackbaud works with educational institutions to:
- Drive efficiency by connecting fundraising solutions, education management, award management and more through integrated cloud solutions.
- Provide online resources that are specifically tailored to academic fundraising and constituent management.
- Increase their matching gift revenue through Double the Donation’s 360MatchPro.
Blackbaud & Matching Gifts
360MatchPro integrates with a variety of Blackbaud solutions. These systems allow your institution to automate the matching gift process, making it simple to fuel your school’s fundraising through employer matching gifts. The Blackbaud and 360MatchPro integration also tags and tracks match-eligible donors, allowing you to follow the entire matching gift process from start to finish – and then use these insights to craft efficient and effective matching gift campaigns.

360MatchPro automates donor outreach, providing your contributors with simple avenues to submit a matching gift request. These messages are completely customizable, so your organization can retain its own voice and branding through this communication stream. This integration seamlessly educates donors and drives matching gifts for your institution.
Check out the Blackbaud + 360MatchPro integration guide.

Salesforce
Salesforce is a cloud-based platform that provides customer relationship management services along with a suite of enterprise applications focused on marketing solutions, customer service, and more. Their extensive platform is easy to use and it can help your institution improve the donor experience, make insightful decisions and even accelerate productivity.
Salesforce offers a variety of products for fundraisers, helping changemakers accelerate their impact and engage deeply with constituents.
Salesforce AppExchange offers thousands of solutions including 360MatchPro. This integration can be activated in seconds, and it combines Salesforce’s data management with 360MatchPro’s leading gift match technology – resulting in an efficient and effective fundraising avenue!
Why We Love This School Fundraising Platform
Salesforce can advance your mission through:
- The Power of Us Program that gives educational institutions and nonprofits access to Salesforce tools to expand fundraisers’ impact.
- The robust Salesforce blog that covers important topics related to fundraising, data management, and more.
- A powerful matching gift integration with 360MatchPro!
Salesforce & Matching Gifts
Salesforce integrates seamlessly with 360MatchPro to help your institution harness the power of matching gifts. By simply linking your Salesforce account to 360MatchPro, your organization can configure integration settings and begin identifying match-eligible donors and driving their matching gift requests to submission. Once the integration has been activated, the 360MatchPro solution will pull donation data from your Salesforce CRM. This will allow 360MatchPro to begin identifying match-eligible donors.

360MatchPro can then automate outreach to track donor eligibility and map constituents directly to their appropriate matching gift submission form. Your school can easily customize these messages to include your institution’s personalized branding.
Check out the Salesforce + 360MatchPro integration guide.

Ellucian
Ellucian is one of the leading providers of software and services built to empower higher educational institutions to enhance operations and enrich the student experience. Their wide range of solutions was designed to help you stay agile, reduce costs, and integrate information across your institution.
Ellucian works across institutional departments to provide an all-encompassing software solution that modernizes your campus and improves your higher education processes.
Their wide range of technologies and services also includes an integration with 360MatchPro by Double the Donation. Through this partnership, your institution can maximize matching gift outreach and revenue through a simple, streamlined solution.
Why We Love This School Fundraising Platform
Ellucian empowers your institution to:
- Build lifelong advancement relationships with their powerful CRM.
- Stay on top of fundraising best practices through their white papers, solution sheets, and more.
- Take advantage of employer matching gifts, one of the most underutilized fundraising avenues, through a simple integration with 360MatchPro.
Ellucian & Matching Gifts
With the Ellucian Ethos integration, 360MatchPro can be activated within minutes, allowing your school to seamlessly kick off their matching gift automation. This integration allows your institution to track match-eligible donors and provide them with direct links to submit a matching gift request. If your school uses customer experience webpages with CRM Advance, then the 360MatchPro search field can be simply added to those pages to identify more match-eligible donors.

360MatchPro uses its innovative automated email streams to follow up with donors and provide them with a direct link to their matching gift request form. This means that your organization could double or even triple match-eligible donations without having to dedicate any extra time or resources – leading to greater revenue with no extra work.
Check out the Ellucian + 360MatchPro integration guide.

Wilson-Bennett Technology
Wilson-Bennett Technology is one of our favorite higher ed fundraising platforms that specializes in university phonathon campaigns. This efficient and effective phonathon service inspires, educates, and implements the best practices for fundraising campaigns. They work with both alumni and students to strengthen university connections and community in the fundraising phonathon space.
WBT offers a variety of calling services so that you can find the best option for your university’s fundraising goals. These plans provide solutions that might include online reporting, database management, and even live credit card processing.
The 360MatchPro solution works seamlessly with WBT to help your school harness the robust fundraising power of matching gifts during your next phonathon campaign.
Why We Love This School Fundraising Platform
Wilson-Bennett Technology works with your institution to:
- Increase productivity through high database accuracy, contact rates, and segmenting precision.
- Craft on-campus phonathon programs, off-campus calling, membership calling, admissions calling, and software leasing services – each tailored to your school’s needs.
- Grow matching gift funds through a 360MatchPro integration.
Wilson-Bennett & Matching Gifts
Wilson-Bennett Technology’s solution, DonorConnect, integrates directly with 360MatchPro for a seamless matching gift experience. Using this integration, your school can identify match-eligible donors during the call process by simply finding out where your donors work. Your call agent can then instantly find specific matching gift program guidelines that explain how the donor can double their contribution through employer gift matching!

360MatchPro also automates matching gift emails to be sent to donors after the call has been completed. These messages contain a direct link to the employer’s matching gift submission form – meaning your donor could start the matching process with just one click. Your school can completely customize these emails and automatically add important matching gift details and guidelines.

AlumnIQ
AlumnIQ is an online engagement platform designed for today’s higher education fundraisers. With mobile, integrated, and personalized features, this platform can help your university effectively implement programs and service constituents for increased engagement and greater results.
AlumnIQ provides a variety of features related to events, giving, marketing, volunteering, reunions, and more so that your organization has everything it needs to improve operations and engagement efforts.
This platform even offers a seamless integration with 360MatchPro by Double the Donation so that your institution can increase matching gift revenue easily and efficiently.
Why We Love This School Fundraising Platform
AlumnIQ offers powerful features like:
AlumnIQ & Matching Gifts
360MatchPro integrates seamlessly with AlumnIQ for impressive matching gift results. By simply entering your 360MatchPro credentials in the AlumnIQ platform, you can activate the solution and begin driving matching gift revenue. Once you’re up and running, 360MatchPro will begin identifying match-eligible donors during the donation process by prompting donors to search their company name in a streamlined search tool. Then, 360MatchPro provides a simple next step to begin the matching gift process directly on your confirmation screen – making it easy for donors to double donations immediately after the donation process.

360MatchPro even automates personalized messages to donors, prompting them to submit a matching gift request. These emails are completely customizable, and they allow donors to easily access their employer matching gift submission form. With AlumnIQ and 360MachPro, your organization can begin harnessing matching gift revenue in no time.
Check out the AlumnIQ + 360MatchPro integration guide.

Almabase
Almabase is an all-in-one alumni management software that specializes in peer-to-peer crowdfunding, event management, and alumni engagement. Their robust solutions are known for increasing engagement and fostering relationships.
Almabase provides educational institutions with solutions for email marketing, event registrations, alumni directories, and alumni websites so that you can keep all your information and outreach in one place.
Almabase also integrates with 360MatchPro by Double the Donation so that your school can easily leverage matching gift funds within your current fundraising strategy.
Why We Love This School Fundraising Platform
Almabase provides institutions with impressive resources, such as:
- Simple online donation forms that delight donors and increase engagement.
- An active and innovative online blog that covers a wide range of fundraising categories.
- A technical integration with 360MatchPro by Double the Donation, the leading provider of employer matching gift automation software.
Almabase & Matching Gifts
360MatchPro is the exclusive matching gift software within the Almabase platform. Simply integrate 360MatchPro with your Almabase account, and begin driving donations through employer gift matching! After a donor completes their donation, they will see a streamlined search field on their confirmation screen. This field allows the donor to search for the name of their employer, providing simple suggestions within the drop-down menu.

If the donor is match-eligible, 360MatchPro can send customizable emails that contain specific matching gift information along with a direct link to the donor’s matching gift submission form. Even without employer information, 360MatchPro can send messages that educate donors and even guide them to their employer’s matching gift request form. This makes it easy to provide donors with simple streamlined steps to double or even triple their donation!
Check out the Almabase + 360MatchPro integration guide.

Custom Donations
Custom Donations is a simple plugin that keeps donations flowing. This innovative solution allows your university to welcome supporters with swift and secure technology that is completely tailored to your unique fundraising needs. With multiple giving options and advanced functionality, Custom Donations is an ultimate platform for donor engagement and retention.
Custom Donations was built by fundraisers for fundraisers so that you can empower your giving team with effective and easy-to-use technology.
Using Custom Donations, your school can also take advantage of 360MatchPro to double donations with employer matching gift programs!
Why We Love This School Fundraising Platform
Custom Donations offers:
- Simplified data reconciliation so that you can minimize data syncing and maximize actionable insights.
- Specialized higher education fundraising functionality that offers flexible, customizable, and easy-to-launch online giving forms.
- A seamless integration with 360MatchPro.
Custom Donations & Matching Gifts
360MatchPro works alongside Custom Donations to take your gift matching revenue to the next level. The activation process takes just a couple of clicks so that your school can easily start maximizing matching gift revenue. This solution then allows your institution to identify match-eligible donors directly from your giving forms, making it easy to tag and track matching gift opportunities. Following a donation, the donor can access a direct link to their matching gift submission form and guidelines from the giving page confirmation screen – so they can easily submit a matching gift request!

360MatchPro and Custom Donations even work to automate customizable messaging to your supporters. Using several automation avenues, your institution can send out matching gift emails that contain a direct link to your donors’ matching gift submission forms. This provides another simple touchpoint for your organization to double donations through employer gift matching.
Check out the Custom Donations + 360MatchPro integration guide.

Community Funded
Community Funded is a digital fundraising and engagement platform designed by and for education, non-profit, and healthcare fundraising organizations. This solution seamlessly plugs into your existing website, payment gateways, and workflows to make things easier for your institution. Their all-in-one fundraising solution is designed to take your organization’s fundraising to the next level by growing your donor network and connecting them to your greatest needs.
The Community Funded platform allows users to build their own fundraising campaigns or choose to utilize the highly specialized Community Funded Services team to execute all their marketing needs.
Plus, this higher ed fundraising platform integrates with 360MatchPro by Double the Donation to provide institutions with the opportunity to maximize their revenue through employer gift matching.
Why We Love This School Fundraising Platform
Community Funded equips your institution with:
- Customizable landing pages for your campaigns and events that can be repurposed across giving initiatives
- The option to gamify your giving experience with challenges and participation awards
- Double the Donation’s industry-leading automated gift matching software, 360MatchPro
Community Funded & Matching Gifts
360MatchPro seamlessly integrates across the Community Funded platform to make the setup process quick and easy for your institution. Once you’ve activated your account and entered your credentials, the 360MatchPro tool will identify eligible donors and follow up with them to get their gift matched as soon as they submit their initial gift.
360MatchPro uses a streamlined search tool to help donors identify their gift matching eligibility when they enter their company name. After their entry is stored by the search tool, donors can find more detailed information about their company’s program as well as a link to their matching gift request form straight from the donation confirmation page.

Clients can also be connected to the gift matching process after the donation has been completed via automated email outreach powered by 360MatchPro and completely configured by the client. Eligible donors and those with unknown eligibility can both receive these emails, making it even easier for clients to identify and catch as many eligible matches as possible.
Check out the Community Funded + 360MatchPro integration guide.

Anthology
Anthology, formerly iModules, is a powerful higher ed fundraising platform that offers an interconnected suite of modules to empower institutions to maximize fundraising while creating meaningful constituent relationships. Their platform includes impressive avenues to increase engagement, such as web content management, marketing communications, online giving, event management, e-commerce, and social media integration.
Anthology was designed for educators, students, and higher education professionals to elevate fundraising and inform decision-making while maintaining effective supporter engagement.
Anthology offers a host of features to accomplish educational fundraising goals, including an integration with the leading matching gift software provider, Double the Donation. Through Anthology and 360MatchPro, institutions can maximize revenue through employer gift matching.
Why We Love This School Fundraising Platform
On the Anthology platform, your institution can:
- Manage institutional data from a variety of touchpoints to help advance your mission.
- Discover insightful resources to stay informed in today’s educational fundraising landscape.
- Automate the matching gift process from start to finish using 360MatchPro!
Anthology & Matching Gifts
360MatchPro integrates directly into the Anthology platform for a simple setup process. Once your school is up and running, you can add the 360MatchPro search field to your Anthology donation forms. This feature uses autocompleted suggestions to allow donors to identify themselves as match-eligible – meaning your school can track matching gift opportunities directly from the donation process.

Using this matching gift data, 360MatchPro then goes to work providing your match-eligible donors with direct links to submit their employer matching gift requests. You can automate yet customize this matching gift outreach to ensure that your school drives matches to completion without any unnecessary effort.
Check out the Anthology + 360MatchPro integration guide.

Booster
Booster is a favorite school fundraising platform that equips users with the tools they need for effective a-thon-style fundraisers, branded merchandise sales, and more. This provider works with K-12 schools, PTAs, and booster clubs, specializing in fun runs and similar types of fundraising events.
Booster’s fundraising software also integrates with Double the Donation to assist fundraisers in making the most of every donation they receive. If you’re looking for an effective school fundraising solution for your K-12 school, Booster might be just the solution for you.
Why We Love This School Fundraising Platform
Booster works with schools and parent-teacher groups to assist with:
- Planning and facilitating virtual, in-person, and hybrid event experiences.
- Creating customizable and school-branded online donation pages.
- Robust analytics tools that provide fundraisers with detailed reports and easily track and share campaign progress.
Booster & Matching Gifts
Booster recognizes the power of matching gift revenue for its clients and partners with 360MatchPro by Double the Donation to leverage this funding effectively. Once a donor gives through the Booster platform, they’re met with information on matching gifts along with an embeddable confirmation page plugin to find company-specific program guidelines with ease.

Your school’s supporters will love matching gifts because these programs allow donors to make an even greater impact on your fundraising campaign without having to shell out more from their own wallets. Plus, Booster fundraisers receive 100% of the matched donations!
Check out the Booster + 360MatchPro integration guide.
All in all, it’s important to take careful time and consideration to choose a fundraising platform that fits the needs of your institution. Using one of these top platforms with their 360MatchPro integration is a great way to plan a successful fundraising campaign that includes the power of matching gift automation, leading to greater revenue without greater effort.
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.
Learn more with our other matching gift resources here:

PatronManager and Double the Donation Announce Matching Gifts Integration
/in Learning Center /by Adam WeingerPatronManager – Patron Technology’s powerful ticketing and CRM solution – and Double the Donation are proud to launch a matching gift integration between PatronManager donation forms and 360MatchPro, the leading matching gifts automation provider by Double the Donation. The new integration allows nonprofit organizations to identify more matching gift opportunities during the donation process and drive more matching gifts to completion.
Now, donors are able to discover their match eligibility, develop an understanding of their employers’ programs, and pursue their match directly following their donation submission. With this powerful partnership, Double the Donation and PatronManager can help nonprofit organizations start raising more from matching gifts as soon as they activate the integration.
“When it comes to matching gifts, there are two key elements that spell success for nonprofits looking to raise more: effective education and seamless processes,” says Adam Weinger, President at Double the Donation. “Our new partnership with PatronManager creates that educational space and that immediate call to action for donors, all easily included within the donation experience.”
Client organizations of PatronManager and Double the Donation can now look forward to claiming some of the $4-7 billion left on the table in matching gift funds each year.
Activate in Seconds and Start Raising More from Matching Gifts!
The PatronManager and Double the Donation teams have worked together to develop a solution that takes no complicated IT work for an organization to get started. Organizations can enter their API key from 360MatchPro into their PatronManager account, place Double the Donation’s search tool on their donation forms, and save!
Once this process is complete, organizations begin the process of capturing match eligible transactions and guiding donors to their matching gift request forms! Seamlessly included in the donation process, the 360MatchPro autocomplete search tool and confirmation page plugin encourage donors to submit their matching gift requests immediately after they give their initial gift.
360MatchPro collects this data and transforms it into actionable insights for organizations to keep donor information streamlined and consolidated, resulting in a wealth of useful corporate philanthropy-related data for fundraising teams.
Looking to learn more? Check out our in-depth integration guide to get started!
Drive More Matching Gifts to Completion with 360MatchPro!
PatronManager is designed to grow and flourish alongside nonprofits as they evolve. Double the Donation is proud to become a part of that story of growth and enriched experience by providing PatronManager users with the most advanced matching gift automation tool in the space.
Check out some key features below:
Ready to get started with your own matching gift journey? Schedule a private demo with the Double the Donation team today, and make sure to mention you use PatronManager!
About PatronManager: PatronManager, a product of Patron Technology, is a powerful arts and cultural organization ticketing solution built entirely on Salesforce. Its powerful CRM helps arts organizers sell more tickets, raise more money, and cultivate stronger bonds with their audience. For more information, please visit patronmanager.com.
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more about Double the Donation, visit https://doublethedonation.com and request a demo at https://360matchpro.com/demo-request/.
DonorDock and Double the Donation Announce Matching Gifts Integration with 360MatchPro
/in Learning Center /by Adam WeingerThe Double the Donation and DonorDock teams are excited to announce a new integration between DonorDock online donation forms and 360MatchPro by Double the Donation. Nonprofit organizations can now use the two solutions together to raise more from matching gifts by incorporating valuable company information and outreach to donors during the giving process.
With $4-7 billion left on the table in matching gift revenue every year, the potential value for nonprofits leveraging automation is huge – and 360MatchPro can help orgs reach that potential with easy autocomplete company search, clear and easy-to-use CTAs for donors, and automated follow up email streams to capture as many match eligible donations as possible.
“The Double the Donation team has identified lack of donor awareness as the number one barrier for nonprofit organizations receiving what they should each year in matching gift revenue,” says Adam Weinger, President at Double the Donation. “Our new integration with DonorDock is designed to close that awareness gap directly from the point of initial donation onward.”
Activate in Seconds and Start Raising More from Matching Gifts!
So how do nonprofit organizations get started using the DonorDock and 360MatchPro integration? The process is simple: organizations can enter their API keys retrieved from their 360MatchPro account into their DonorDock account to get started. Once the keys are verified, the integration is live and active on DonorDock forms.
Here is where 360MatchPro can go to work. The advanced matching gift tool will start requesting employer information from donors as those donors give on a DonorDock form. When a donor selects their company name or uses a corporate email address, they’ll be prompted to take the next steps toward their gift match directly on the confirmation page.
With the new integration, nonprofits can collect employer information, encourage donors to educate themselves about their own company’s corporate philanthropy programs, and take the necessary steps to double their impact!
Looking to learn more? Check out our in-depth integration guide to get started!
Drive More Matching Gifts to Completion with 360MatchPro!
Double the Donation and DonorDock have partnered so nonprofits can take everything they love about their easy-to-use fundraising platform and boost their revenue with powerful matching gift automation software.
Some additional features organizations can expect to leverage:
Ready to start raising more with matching gifts? Schedule a personalized demo today.
About DonorDock: DonorDock believes that software should make your life easier, not more frustrating. DonorDock makes it easier for nonprofits to track and grow their contacts, fundraising and marketing. DonorDock manages contacts, donors, emails, donations, memberships, volunteers, tasks and more. DonorDock was voted “Easiest to Use” Nonprofit Software and “Best Return on Investment” by G2, the leading software review website. DonorDock was founded in 2017 by people passionate about making nonprofit software faster, more helpful, and more affordable for small to medium sized nonprofits. Learn more at DonorDock.com.
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.
SimplyFundraisingCRM Chooses Double the Donation for Advanced Matching Gifts Integration
/in Learning Center /by Adam WeingerDouble the Donation and SimplyFundraisingCRM are proud to unveil their new integration partnership, opening the door for nonprofit organizations to identify more matching gift opportunities for their donors with every donation.
The new integration between SimplyFundraisingCRM and 360MatchPro by Double the Donation allows nonprofits to discover donors’ employers and match eligibility and encourage them to submit their matching gift requests at a higher rate. More submitted match requests means more revenue for the fundraising org, all without complicated IT work or manual follow up efforts.
“Something we love about the SimplyFundraisingCRM platform is how easy and stress-free it is for nonprofit users to manage,” said Adam Weinger, President at Double the Donation. “It was a natural fit that we make the process for those same nonprofits to raise more from matching gifts just as easy with an integrated solution.”
Around 78% of donors are completely unaware of their matching gift potential – the new integration between 360MatchPro and SimplyFundraisingCRM aims to raise donor awareness and close the gap to help organizations claim some of the $4-7 billion in matching gift revenue left on the table yearly.
Activate in Seconds and Start Raising More from Matching Gifts?
Activating an integration between your SimplyFundraisingCRM account and 360MatchPro by Double the Donation is all in the name – simple! In your SimplyFundraisingCRM launchpad, just enter your public and private API keys from your 360MatchPro account and save to activate your integrated tools. From here, you’ll be able to toggle your matching gift fields on and off to meet your campaign needs.
Once you’re set up with your integration, 360MatchPro will automatically start identifying match eligible donors as they give on your SimplyFundraisingCRM donation forms, and follow up with them via email to guide them directly to their company’s matching gift request process. Encouraging donors automatically to get their gifts match could turn your average $25 donation into a $50 impact–all without arduous manual outreach from your already busy team!
Plus, keep track of your matching gift data and outreach settings in your 360MatchPro portal to identify future matching opportunities, keep track of your year-to-date match identified amounts, and manage your email settings and customizations to keep your messaging streamlined and true to your organizational voice.
Looking to learn more? Check out our in-depth integration guide to get started!
Drive More Matching Gifts to Completion with 360MatchPro!
Double the Donation and SimplyFundraisingCRM’s partnership allow nonprofit organizations to raise more from every donor interaction with automated matching gifts marketing. Boost the impact of every donation by utilizing some key features:
Ready to get started with your matching gift journey? Request a personalized demo today and make sure you mention you use SimplyFundraisingCRM when you schedule.
About SimplyFundraisingCRM: Manage donors, collect donations online or offline, and make it easy for you and your board members to attract and retain donors. All with built in fundraising expertise in one easy-to-use platform that anyone can use and everyone will love. Visit https://www.simplyfundraisingcrm.com/ to learn more.
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more about Double the Donation, visit https://doublethedonation.com and request a demo at https://360matchpro.com/demo-request/.
Phonathons: The Fundraiser’s Ultimate Guide & 15+ Top Tips
/in Fundraising Ideas, Learning Center, Marketing Strategies /by Adam WeingerPhonathons are a tried-and-true resource for all sorts of nonprofits and higher education institutions to engage donors and raise money effectively. While the benefits of a phonathon campaign are fairly straightforward, running a successful campaign is no easy task.
One thing that phonathons have historically struggled with has been identifying donors who may be eligible for a matching gift from their employer—and pursuing those corporate matches to completion.
So how do you optimize matching gifts in your phonathons? Here at Double the Donation, we’ve compiled a number of tips and tricks to effectively communicate with your donors about matching gifts and raise more in phonathon revenue overall.
To plan a successful phonathon campaign, be sure to:
By adding matching gifts to your phonathon strategy, your campaign will see even greater success. If you can capitalize on that potential during your phonathon, you’ll see a massive increase in funds brought in.
Are you ready to find out how to optimize your organization’s upcoming phonathon to raise more? Let’s dive in.
1. Focus on the larger mission.
The most successful fundraising campaigns are focused on more than raising a certain dollar amount. If you can help donors understand why your cause is a worthy one, then you are far more likely to succeed. By highlighting the larger purpose of the campaign, you can motivate both donors and callers to feel good about what they’re doing!
To illustrate our point, take a look at two possible phonathon script introductions:
See the difference? In both cases, the caller is asking for the same dollar amount. But in our second example, the donor understands how their donation will be helping someone in need.
2. Create a standardized script.
For many of your callers, this will be their first phonathon campaign. The idea of getting on the phone with alumni to ask for donations can be extremely intimidating.
Creating a detailed and interactive script can help ease the nerves of new callers and standardize your donor’s experience. Here are the key components to any phonathon script:
A great script is arguably the most important component of a successful phonathon, as it’s a resource that every caller will use. Spend significant time working with your organization’s communication director to put this resource together.
3. Practice with mock calls.
Having a team of well-trained callers is the secret to any successful phonathon campaign.
Prepare callers by organizing mock calls. During this time, they’ll read through the provided script and respond to a variety of different “donor personas.” See how they respond when a donor has questions about the campaign, voices objections, or is looking to complete their transaction.
This strategy will help you callers feel more at ease when it comes time to dial a real donor’s phone number. Plus, it can help get some of the roadblocks and uncertainties out of the way early!
4. Schedule calls when donors are home.
One of the most common challenges for phonathon callers is simply reaching the donor in the first place.
To improve the chances that your donors pick up the phone, consider calling during the hours when they are most likely to be home and available. These are some of our favorite times to do so:
Make sure that you’re planning to reach donors when they’re ready and able to chat for the greatest fundraising success.
5. Set nightly/weekly fundraising goals.
Setting goals greatly increases your chances of fundraising success. Encourage your callers to set nightly or weekly donation goals to instill a sense of accomplishment when they reach and exceed their objectives.
Then, there are plenty of opportunities to make the most of your tracking results. We suggest that you:
Setting detailed objectives helps your organization keep track of how many donations you’re bringing in within a certain timeframe. You can even leverage some friendly competition between callers this way!
6. Use phonathon management software.
Consider purchasing phonathon software from a well-established vendor, such as industry leader Wilson-Bennett Technology’s DonorConnect. This type of tool can save you time, money, and many of the technical headaches that would ordinarily get in the way of a successful campaign.
Common tasks that phonathon software handles include:
By automating these time-consuming tactical steps, you can spend your time managing callers, increasing donations, and engaging in deeper relationships with supporters.
7. Train callers on matching gifts.
Using matching gifts to boost phonathon funds starts and ends with your callers. These individuals are the voice of your campaign, working hard to help you fulfill your mission. They need to be prepared to both speak to and answer any questions a prospect may have regarding matching gifts.
While you may understand the value of capturing employer data and pursuing a matching gift from your donors, your caller and digital engagement teams may not. Make sure the people who will be having those real-time conversations understand the what, why, and how of matching gifts.
Consider these four components of effective matching gift phonathon training:
Ensuring your team is on the same page about matching gift goals will make the ask that much easier when the opportunity arises. Being a caller for a phonathon is no easy task. But with proper training, you’ll situate your callers in the best possible position to make matching gift asks.
8. Implement screening and segmentation.
Make the most of your callers’ (and your donors!) time by pre-screening and segmenting your calling list beforehand in terms of matching gift prospects.
Think of it this way: would you rather call 10 people and have 1 person respond positively, or call 5 and have 3 people respond positively? By segmenting your contacts prior to reaching out, you’re ensuring that each call is a more valuable use of your team’s time and resources.
For matching-gift-related segmentation, you’ll be enacting a three-point process:
Increasing matching gift eligibility awareness is only going to help your campaign. Give your callers the information they need to have the biggest impact.
Of course, call volume is always going to be crucial for successful phonathons. But if your organization can be even 10% more deliberate about who you’re calling, it can have a great impact on your call conversion rate.
9. Include matching gifts in call scripts.
With over 18 million individuals working for companies with matching gift programs, many of your phonathon donors are bound to be eligible for a corporate match. Your callers should always be asking donors if their employer offers a matching gift program.
Here’s how (it’s as easy as A-B-C!):
Let’s walk through an example of how to properly incorporate matching gifts into your script. A normal phonathon call will consist of the following steps:
Once the donation is secured, have your caller make the matching gift ask. Use a template similar to this:
Many companies actually match donations made by their employees to schools and other nonprofits. Do you know if you or your spouse works for a company that offers a matching gift program? I’m happy to do a quick check to see if your company will double or possibly triple your donation.
Scripts take the guesswork and pressure out of calls. Plus, if your request process is standardized, you’re in a better position to evaluate and adjust according to the results.
10. Prepare for donor questions.
Some donors will be hesitant to give, especially if they’ve never contributed financially to your organization before. If they have questions about your mission, your particular fundraising need, or anything else that might be holding them back, you’ll want to have the answers prepped and ready.
Additionally, your donors might have questions about matching gift opportunities. Be sure your callers are able to provide basic information on company gift-matching by answering questions such as these: What is a matching gift? How do I figure out if my company will match my gift? What’s the submission process?
Making sure that everyone is on the same page with regard to these questions will help ensure that your callers can give supporters the most thorough and accurate information and best drive as many donations as possible.
11. Equip callers with matching gift resources.
Do your callers have the information they need to help donors? They obviously can’t be expected to memorize the program guidelines for all the thousands of companies that offer matching gifts—so where can they find that information to pass along?
That’s where your matching gift company database comes in! This type of tool allows users to conduct a quick search of an employer name and receive detailed guideline information in seconds. Equip callers with access to this comprehensive database to uncover the following:
Providing callers with this ample information will help them quickly and easily answer common questions from donors. Once a donor has expressed interest in requesting a matching gift, you want your caller to be able to help in any way they can. Don’t miss out on a matching gift due to a technical or otherwise avoidable issue!
12. Follow up with match-eligible donors.
If a donor has expressed interest in matching gifts on the phone, your organization has to follow up afterward to increase the likelihood of your turning interest into action.
Immediately after the conversation, send an email with matching gift request instructions for the individual’s employer. You’ll also want to include matching gift reminders across various donor communications, including:
Telling donors their gift is eligible for a match is only one component of boosting matching gifts. It’s far more valuable if you pair that information with actionable next steps.
We also recommend embedding matching gift information into your website. Give your alumni and supporters a trusted place to find their matching gift info and guided the next steps on an easy-to-find webpage, so they can take action after speaking with your ambassadors. This helps interested supporters discover gift matching and double their own donations!
13. Track and incentivize successful conversations.
Are your callers held accountable and rewarded for their overall fundraising and matching gift performance? One of the best ways to ensure that callers know how important matching gifts are to your phonathon is by implementing tracking with incentives.
Giving your callers something to work towards will only help your fundraising efforts. Then, once they reach and surpass their goal, provide them with a small token of appreciation: such as a t-shirt, hat, mug, or even public recognition!
Tracking and incentivizing fundraising results also gives you a positive metric for tracking caller proficiency and efficiency. This enables you to define where your phonathon is doing well and where it has room for improvement. Once you’ve isolated those areas, you are in a great position to adjust your efforts as needed.
14. Keep an eye on trends in employer information.
As you start to collect employer information from your alumni and supporters, you may notice trends in company data. Be sure to ask questions like these:
These are all characteristics you can determine with greater accuracy the more donors you collect employer data from. While these are nice-to-know facts for general fundraising initiatives, they can also have a more significant impact on your greater matching gifts strategy.
Therefore, make sure you’re considering matching gifts when analyzing those trends for future initiatives. You never know when that information could come in handy for future events, digital outreach, or even a future phonathon!
15. Integrate your fundraising and matching gift tools.
Phonathons and other digital engagement events can be huge operations, and a lot can get lost in the shuffle if you don’t have the right tools. Luckily, providing a scalable system for your fundraising ambassadors and callers is an easy and effective way to organize your donor data. With matching gifts added to the mix, you’ll want an automated system to take care of all the nitty-gritty details for you.
We recommend using a phonathon system to manage all your digital engagement needs—particularly one that integrates with powerful gift matching tools! Donor Connect by Wilson-Bennett Technology and 360MatchPro by Double the Donation offer an integrated solution that allows callers to retrieve and communicate valuable matching gift information when speaking to donors in real-time.
It takes virtually no effort from your team to get set up with the integration, and you’ll be able to start using it right away in your next digital engagement event. Automate the best practices listed above by incorporating the autocomplete search tool within Donor Connect scripts, automated email outreach, and regularly updated donor data.
Bonus! Fundraising advice from phonathon experts.
Hear from the phonathon fundraising experts at Wilson-Bennett Technology: a phonathon management services and software company serving nonprofits since 1998.
Todd Smith
Founder and CEO – Wilson-Bennett
Ensure training is ongoing throughout the campaign and each caller receives assistance, along with reminders, before calling begins each session.
We always encourage callers to excel while teaching methods to overcome negative comments.
During training, be sure to explain campaign policies and procedures, ensuring callers make the highest quality call on behalf of your institution.
Rob Schlitts
President – Wilson-Bennett
“Play chess with your phonathon.”
Matching the right prospects up with the right caller makes for a great connection, conversation, and ultimately a gift. Your alumni and student callers will both enjoy the ability to connect with prospects that share similar traits and experiences.
A well-trained student caller will always be the engine of a successful phonathon.
Many organizations take advantage of the fundraising opportunities phonathons provide. However, most don’t think about the potential of incorporating matching gift promotions into those invaluable donor conversations.
By following these tried-and-true phonathon fundraising tips, you can set up your team—and your mission—for long-term success. Looks like it’s time to get calling!
For more information, be sure to check out our other educational fundraising resources below:
Matching Gift Upsells | A Guide for Boosting Donations
/in Learning Center /by Adam WeingerIf you’re looking to drive additional fundraising revenue through corporate gift-matching programs, making the most of matching gift upsells is the way to go.
Picture this: A donor is in the process of making a gift to your organization. As they fill out your online donation form, they select the second suggested gift size at $20. Upon submitting their donation, however, they realize that the gift would have been eligible for a corporate match from their employer should it have been just $5 more.
Since the company they work for has a $25 minimum donation for matching gifts, the donor’s initial $20 gift doesn’t quite make the cut. If they had known that before completing their donation, they would have sacrificed an additional latte that week to boost the contribution into the eligible gift-matching threshold. As a result, your nonprofit would have received not only the extra $5 from the donor but a $25 match as well.
The above scenario perfectly illustrates the importance of matching gift upsells and the impact they can have on nonprofit fundraising strategies. In this guide, we’ll walk through the following topics to provide more information about matching gifts and how to drive corporate donations effectively:
Ready to learn more about matching gift upsells and the opportunities they can present fundraising organizations like yours? Let’s get started with the basics.
Matching Gift Basics
Before diving into the value of matching gift upsells and how you can use this strategy to increase your fundraising revenue, you’ll first need to understand a few key concepts surrounding matching gifts and matching gift upsells. We’ll answer those questions here!
What are matching gifts?
Matching gifts are donations made through a particular type of corporate giving program in which companies match charitable donations made by their employees to eligible nonprofit causes. The process typically looks like this:
The exact parameters surrounding an employer’s matching gift program varies by company, though the vast majority of participating businesses match eligible donations at a dollar-for-dollar rate. Others, however, choose to match at a lower (e.g., 50 cents per initial donor dollar) or higher rate (e.g., $2 or even $3 per donor dollar).
What are matching gift upsells?
Driving matching gift revenue effectively is all about using the right verbiage in your fundraising asks. One thing that nonprofits are beginning to see more of is called matching gift upsells.
Every company puts different eligibility criteria and guidelines in place for their matching gift program. One of these criteria is minimum and maximum donation amounts that the business is willing to match. A matching gift upsell occurs when organizations encourage donors to make larger gifts in order for their contributions to be eligible for a corporate match.
In other words, when a donor is about to make a donation that falls below their employer’s donation threshold, a matching gift upsell convinces them to increase their gift size to fall between the minimum and maximum match amounts.
The Value of Matching Gift Upsells
Matching gift upsells offer significant value to nonprofits looking to improve their corporate fundraising strategies while raising more for their causes and building strengthened relationships with supporters. As you lean into this powerful tactic, here are three key benefits to consider:
Just as matching gifts offer value to each party involved, matching gift upsells do as well. Without specific strategies in place to leverage this impactful concept, you’re likely to miss out on a ton of potential fundraising revenue.
Best Practices for Leveraging Matching Gift Upsells
Now that you understand the importance of matching gift upsells, how can you adjust your efforts to emphasize this type of fundraising strategy? Let’s discuss three of our favorite tried-and-true ideas for maximizing your matching gift upsell.
1. Provide access to matching gift program data.
One of the best ways to encourage matching gift upsells is by sharing company-specific matching gift details with donors. You can’t expect donors to up their donations to meet match-eligibility requirements if they’re unsure of their employer’s program guidelines!
Luckily, the right software can be a huge help here, as both a time-saver and a donation booster. For example, consider embedding a matching gift database tool in your online donation page. This way, donors completing an online gift can simply do a quick and easy search of their employer name to determine both if their company offers matching gifts and if the gift they’re about to make would be eligible.
If they see that their gift falls below their employer’s minimum, they can choose to adjust their donation size accordingly.
2. Incorporate suggested donation sizes.
Many organizations utilize suggested donation sizes to coax donors into giving larger amounts than they initially may have. When you choose your suggestions carefully, you can encourage more donors to make match-eligible donations and ultimately secure corporate gifts for your cause.
But how? Matching gift statistics report that 93% of participating companies have a minimum donation threshold of less than or equal to $50. Further, the average minimum amount falls at $34. As you determine which donation sizes to set for your online giving form, keep these figures in mind.
For example, you might set your lowest donation tiers at $35 to $50, with larger gifts increasing from there. Just remember, it’s important to retain a “choose-your-own-donation” field that allows supporters to go lower, higher, or in between levels.
3. Look for software that automates the upsell process.
Having the right software in place is a critical prerequisite for optimizing your matching gift efforts. When it comes to leveraging matching gift upsells in particular, we suggest exploring donation tools that offer that specific feature.
Double the Donation offers a native integration with Fundraise Up, which is a popular online donation platform that incorporates matching gift upsell functionality directly into the giving process. If a user is about to make a gift that falls below the minimum threshold for their employer, they’re automatically notified of the donation size gap and asked if they’d like to up their contribution to meet program requirements.
This collaborative tool allows donors to adjust their giving before clicking submit, often leading to increases both in donation sizes and matching gift eligibility.
Matching gift upsells are one of the best ways to bring an already lucrative fundraising strategy to the next level. You’ll receive additional funding for your cause while allowing more donors to make a larger impact on your nonprofit mission—which is a win-win for everyone involved.
To make the most of this strategy, it’s vital that you equip your team and your donors with the matching gift fundraising technology required to make this idea a reality for your organization.
Learn more about matching gifts and other impactful fundraising strategies with these additional resources:
Combining Wealth Screening and Matching Gift Efforts
/in Learning Center /by Adam WeingerExploring trends in both nonprofit data and fundraising, donor wealth data—and having the right resources to leverage it—can go a long way towards successful revenue generation. And if you’re looking to increase your organization’s corporate revenue as well, wealth screening and matching gift efforts go hand in hand.
To boost your wealth screening and matching gift strategies simultaneously, equipping your team with the right tips and tools is critical. When done effectively, fundraising organizations can reap the following benefits for donor relations and overall revenue growth:
In this guide, we will explore the power of matching gifts, how these corporate giving programs correspond with individual wealth screening, and what you can do to increase your organization’s efforts. Let’s jump right in with the basics.
Understanding Wealth Screening
Wealth screening is a donor prospect research strategy that allows organizations to scan supporter information for common indicators of wealth.
Effective wealth screening practices offer several advantages to nonprofits and other fundraising organizations, including the abilities to:
This often involves comparing nonprofit database information against external sources such as government databases and online resources to help determine an individual’s overall net worth and ability to give.
Understanding Matching Gifts
Matching gifts are a form of corporate giving offered by companies that aim to financially support the charitable causes that their employees care about. Gift matches are most often made at a dollar-for-dollar rate, although some businesses will choose to match up to $3 for every $1 donated by an employee.
As a nonprofit, these types of corporate gift-matching programs can offer you powerful benefits such as:
Corporate or workplace giving programs such as matching gifts are advantageous to every party involved, including the business making the match, the donor contributing the initial gift, and the organization receiving the funding. That’s a significant factor in what makes matching gift fundraising efforts so popular among the philanthropic community.
However, our studies show that the majority (78%) of match-eligible donors are never made aware of these programs. This results in billions of corporate dollars going unclaimed each year, and only 7% of donors at matching gift companies actually submitting a request.
Benefits of Combining Wealth Screening and Matching Gifts
If you’re interested in combining your wealth screening and matching gift fundraising efforts, you have the potential to set your organization up for ongoing, long-term success. Here’s how:
1. Better target communications with high-value matching gift donors.
It’s a simple fact that in order to maximize results, you must engage with high-net-worth donors and prospects in a very strategic and relational way. If you typically employ automated email communications, you might opt for a more personalized approach instead. This allows you to build deeper relationships with these individuals and demonstrate their value as critical mission partners rather than ATM machines.
In order to determine which donors deserve this additional outreach, it’s important that you have the tools required to screen and flag your highest-value supporters. Then, you can use the details you learn about each individual to target and adjust your messaging accordingly.
For example, if you know that a major donor works for a company with a particularly generous matching gift program, be sure to look into their program guidelines and determine if the gift is eligible for a match. If so, share this information (as well as any online submission forms) directly with the donor so that they can easily take the next steps.
2. Increase overall fundraising and corporate giving revenue.
Effective fundraising relies on having the right data to drive your efforts. One of the best ways to collect this information is through wealth screening practices. This way, you can uncover major donor prospects within your network and make carefully crafted donation asks to maximize revenue.
Here’s how: imagine you have a supporter who consistently gives a few thousand dollars at a time. When you determine their net worth, you realize that they’re worth around $5 million. They could easily become a major donor for your upcoming annual fund campaign but aren’t likely to take that step on their own. And you never would have uncovered that information if it were not for wealth screening!
You decide to contact them as a potential major contributor. Now, you’ll need to make your fundraising ask. If you ask too much, you’re more likely to get a “no.” If you ask too little, you’ll often leave available funding on the table. When you have knowledge of the donor’s net worth and available assets, however, you can easily find that sweet spot at the high end of their comfort zone—which means more money for your nonprofit!
3. Leverage a more comprehensive understanding of supporters.
Knowing your donors requires you to have a more holistic view of each person, rather than seeing donors as rows in a nonprofit database or dollar signs in your organization’s bank account. Luckily, wealth screening can provide your fundraising team with valuable insights into what makes each person them.
For example, does a major donor tend to display an affinity towards similar missions as your own? This implies that they have a passion for your cause and will be more likely to give—and to go above and beyond by requesting a corporate match.
Wealth Screening Tools for Nonprofits
When it comes to combining wealth screening and matching gifts, you know you’ll need the right tools for increased success and efficiency. Hopefully, you’re already set up with a matching gift database and automation tool—so now all you need are powerful wealth screening tools for your cause. Here’s what you need to know:
What are wealth screening tools?
While you might be able to manually screen a small number of donor prospects for common wealth indicators using tedious research and evaluation methods, wealth screening tools make the process a whole lot faster and easier for your team.
With a top wealth screening solution, you can determine accurate net worth estimates for donors and constituents, receive regularly updated information when wealth markers ebb and flow, and uncover valuable major donor prospects to help support your cause.
What is Windfall Data?
If you’re looking for recommendations on wealth screening providers, Windfall Data is certainly one of our top picks. This powerful platform offers unique and invaluable insights into some of your most critical donors and prospects to help charitable organizations like yours improve fundraising results. Here are some of its most noteworthy features:
Plus, Windfall Data offers a native integration with our innovative matching gift solution, 360MatchPro by Double the Donation. When leveraging these platforms together, nonprofits can ensure that high-net-worth individuals are automatically flagged for personalized matching gift communications. This way, your team can grow its prospect research and matching gifts simultaneously to adjust communications, boost funding, and improve donor relations along the way.
All in all, wealth screening and matching gifts are two of the most vital, yet often overlooked fundraising strategies for nonprofits looking to scale their efforts. When combined, these tactics allow organizations to raise more money in a more efficient manner.
In order to leverage the benefits of wealth screening and matching gift fundraising for your mission, it’s important that you invest in the right tools to make the most of these practices. Good luck!
Learn more about wealth screening and matching gifts with these other educational resources:
Double the Donation and Classy Enhance Matching Gift Integration to Fuel Fundraising Opportunities
/in Learning Center /by Adam WeingerDouble the Donation and Classy have come together to enhance their existing matching gift solution to help organizations drive greater matching gift revenue. This new functionality will provide nonprofits with greater donor touchpoints, increased identification methods and advanced two-way data synchronization.
The 360MatchPro and Classy integration has already served countless nonprofits in their automated matching gift fundraising efforts. With this solution, fundraisers were targeting the 18 million individuals who work for companies with matching gift programs.
The enhanced matching gift technology will make it both easier for donors to submit matching gift requests and easier for nonprofits to track these gift matching submissions. With increased calls to action and more data flow opportunities, nonprofits will be able to drive matching gift revenue simply and seamlessly.
“The fundraising landscape is ever-changing, and our industry-leading technology is designed to evolve with the needs of our fundraising community,” said Adam Weinger, President of Double the Donation. “We are committed to providing nonprofits with cutting-edge technology, and these enhancements will ensure that Classy users can continue to drive matching gift revenue easily and efficiently.”
Using this advanced matching gift automation, nonprofits everywhere can continue to target the $4-7 billion in matching gift revenue that goes unclaimed each year.
Activate in Seconds and Start Raising More from Matching Gifts!
Classy and 360MatchPro integration seamlessly for a simple setup process. Nonprofits with a 360MatchPro account can simply navigate to the Double the Donation App in “Apps & Extensions” within their Classy account to connect the two services. Then, simply add the matching gift solution to your chosen donation forms and confirmation pages.
After the integration is set up, 360MatchPro gets to work by identifying match-eligible donors both during and after the donation process, making it easy for the tool to then automate personalized messages, driving employer matching gift requests.
With this integration, your organization can begin doubling (or sometimes even tripling!) eligible donations without having to dedicate any extra time or effort. This simple solution makes it easy for you to ramp up the matching gift funds while still focusing your valuable time on what matters most: your nonprofit’s mission.
Drive More Matching Gifts to Completion with 360MatchPro!
360MatchPro and Classy offer valuable matching gift features to help your organization double donations for your mission.
With the power of this solution, your organization can:
Ready to get started? Schedule a personalized demo.
About Classy: Classy is a social enterprise that creates online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Based in San Diego, CA, Classy is trusted by organizations of all sizes, from the fastest-growing nonprofits like Team Rubicon and The Trevor Project, to some of the world’s largest social organizations, such as The Salvation Army, Robin Hood Foundation, and Shriners Hospitals for Children. Classy also hosts the Collaborative conference, a three-day immersive experience designed exclusively for nonprofit professionals and social impact leaders to learn, share, and get inspired. For more information, visit www.classy.org or follow Classy on Twitter @Classy.
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more visit https://360matchpro.com/demo-request/
12 School & Higher Ed Fundraising Platforms That Grow Matching Gifts
/in Lists and Rankings /by Adam WeingerYou know better than anyone that planning a university fundraising campaign can feel a bit overwhelming. With many moving parts and ever-changing components, it’s important to find the right higher ed fundraising platforms that can support your school every step of the way.
Luckily, if you’re a higher ed fundraiser, then we’ve got your back! 360MatchPro by Double the Donation, the leading provider of matching gift automation software, integrates with the best school and university fundraising platforms. This allows your institution to raise more and take advantage of the $4-7 billion in matching gift revenue left unclaimed each year.
If you’re not sure where to start or how to select the perfect fundraising platform for your team, be sure to check out our favorites below:
As you consider which higher education fundraising solution to use during your next campaign, this list of top platforms can help support your institution through the robust matching gift power of 360MatchPro.
Don’t have 360MatchPro yet? Talk to the double the Donation team to take advantage of matching gifts with these awesome platform integrations.
Let’s jump in!

GiveCampus
GiveCampus is a fundraising and volunteer management platform designed to help educational institutions to raise more money from more donors. This platform has facilitated over $1 billion in charitable giving to schools through innovative and effective fundraising avenues. GiveCampus specializes in giving forms, volunteer management, and educational peer-to-peer fundraising, an approach that can be 300x more effective than institutional asks.
GiveCampus provides both software solutions and educational resources to help schools reach their fundraising goals.
Through the GiveCampus platform, your school can also automate the matching gift process from start to finish through 360MatchPro by Double the Donation. This can help your school double or even triple match-eligible donations!
Why We Love This School Fundraising Platform
GiveCampus boasts impressive resources, such as:
GiveCampus & Matching Gifts
360MatchPro by Double the Donation is the only corporate matching gifts tool that is integrated into the GiveCampus platform. Using a simple activation process, your school can add the 360MatchPro search field directly to your GiveCampus donation pages. This search field allows donors to type in the name of their employer to check for match eligibility. This search tool is smart – it suggests company names, parent companies, and subsidiaries as the donor types. This solution then provides the donor with matching gift information after the contribution has been completed – leading to a frictionless donation process.
After the donation has been completed, you can easily provide donors with the link to their matching gift submission form and program guidelines. You can also automate personalized matching gift emails that provide eligible donors with a direct link to their matching gift request form, essentially driving more matching gifts to your higher ed institution.
Check out the GiveCampus + 360MatchPro integration guide.

UC Innovation
UC Innovation is a powerful provider of innovative CRM solutions and consulting services with a focus on higher ed institutions. Of their many technology solutions, ascend is a favorite tool for university advancement, constituent engagement, and other critical fundraising needs.
UC Innovation’s ascend platform is built on Salesforce, allowing fundraisers to simplify operations, reduce costs, and raise more for their schools.
Plus, they offer unique and impactful tools to help universities juggle prospect management, gift processing, reporting and analytics, constituent relations, donor bio/demographics, and more. Not to mention, they work with industry-leading matching gift software provider, 360MatchPro, to assist educational institutions in maximizing their corporate revenue.
Why We Love This School Fundraising Platform
ascend by UC Innovation is a popular fundraising solution with features such as:
UC Innovation & Matching Gifts
UC Innovation prioritizes matching gifts through a native integration between the ascend fundraising platform and Double the Donation’s 360MatchPro. Through this powerful partnership, ascend clients can automate the matching gift process for all sorts of gifts—whether it is a standard contribution, a fulfilled pledge, or a recurring donation.
This way, you can easily track donors’ employers, identify match-eligible donations, and follow up to encourage match submissions without ever having to lift a finger. 360MatchPro also provides key data insights, allowing fundraisers to view current matching gifts as well as predict future revenue.
Check out the UC Innovation + 360MatchPro integration guide.

Blackbaud
Blackbaud works with a variety of organizations to empower them to overcome their greatest challenges and achieve transformative outcomes. In the higher education space, Blackbaud offers innovative solutions designed to connect your entire campus while increasing revenue, driving efficiency, and deepening meaningful engagement.
Blackbaud specifically provides cloud software, online services, expertise, and data intelligence to help organizations of all sizes achieve transformative outcomes.
The 360MatchPro integration works alongside Blackbaud solutions to deliver impactful matching gift fundraising automation and resources. Through this technical integration, schools can earn more in matching gifts without any unnecessary lift.
Why We Love This School Fundraising Platform
Blackbaud works with educational institutions to:
Blackbaud & Matching Gifts
360MatchPro integrates with a variety of Blackbaud solutions. These systems allow your institution to automate the matching gift process, making it simple to fuel your school’s fundraising through employer matching gifts. The Blackbaud and 360MatchPro integration also tags and tracks match-eligible donors, allowing you to follow the entire matching gift process from start to finish – and then use these insights to craft efficient and effective matching gift campaigns.
360MatchPro automates donor outreach, providing your contributors with simple avenues to submit a matching gift request. These messages are completely customizable, so your organization can retain its own voice and branding through this communication stream. This integration seamlessly educates donors and drives matching gifts for your institution.
Check out the Blackbaud + 360MatchPro integration guide.

Salesforce
Salesforce is a cloud-based platform that provides customer relationship management services along with a suite of enterprise applications focused on marketing solutions, customer service, and more. Their extensive platform is easy to use and it can help your institution improve the donor experience, make insightful decisions and even accelerate productivity.
Salesforce offers a variety of products for fundraisers, helping changemakers accelerate their impact and engage deeply with constituents.
Salesforce AppExchange offers thousands of solutions including 360MatchPro. This integration can be activated in seconds, and it combines Salesforce’s data management with 360MatchPro’s leading gift match technology – resulting in an efficient and effective fundraising avenue!
Why We Love This School Fundraising Platform
Salesforce can advance your mission through:
Salesforce & Matching Gifts
Salesforce integrates seamlessly with 360MatchPro to help your institution harness the power of matching gifts. By simply linking your Salesforce account to 360MatchPro, your organization can configure integration settings and begin identifying match-eligible donors and driving their matching gift requests to submission. Once the integration has been activated, the 360MatchPro solution will pull donation data from your Salesforce CRM. This will allow 360MatchPro to begin identifying match-eligible donors.
360MatchPro can then automate outreach to track donor eligibility and map constituents directly to their appropriate matching gift submission form. Your school can easily customize these messages to include your institution’s personalized branding.
Check out the Salesforce + 360MatchPro integration guide.

Ellucian
Ellucian is one of the leading providers of software and services built to empower higher educational institutions to enhance operations and enrich the student experience. Their wide range of solutions was designed to help you stay agile, reduce costs, and integrate information across your institution.
Ellucian works across institutional departments to provide an all-encompassing software solution that modernizes your campus and improves your higher education processes.
Their wide range of technologies and services also includes an integration with 360MatchPro by Double the Donation. Through this partnership, your institution can maximize matching gift outreach and revenue through a simple, streamlined solution.
Why We Love This School Fundraising Platform
Ellucian empowers your institution to:
Ellucian & Matching Gifts
With the Ellucian Ethos integration, 360MatchPro can be activated within minutes, allowing your school to seamlessly kick off their matching gift automation. This integration allows your institution to track match-eligible donors and provide them with direct links to submit a matching gift request. If your school uses customer experience webpages with CRM Advance, then the 360MatchPro search field can be simply added to those pages to identify more match-eligible donors.
360MatchPro uses its innovative automated email streams to follow up with donors and provide them with a direct link to their matching gift request form. This means that your organization could double or even triple match-eligible donations without having to dedicate any extra time or resources – leading to greater revenue with no extra work.
Check out the Ellucian + 360MatchPro integration guide.

Wilson-Bennett Technology
Wilson-Bennett Technology is one of our favorite higher ed fundraising platforms that specializes in university phonathon campaigns. This efficient and effective phonathon service inspires, educates, and implements the best practices for fundraising campaigns. They work with both alumni and students to strengthen university connections and community in the fundraising phonathon space.
WBT offers a variety of calling services so that you can find the best option for your university’s fundraising goals. These plans provide solutions that might include online reporting, database management, and even live credit card processing.
The 360MatchPro solution works seamlessly with WBT to help your school harness the robust fundraising power of matching gifts during your next phonathon campaign.
Why We Love This School Fundraising Platform
Wilson-Bennett Technology works with your institution to:
Wilson-Bennett & Matching Gifts
Wilson-Bennett Technology’s solution, DonorConnect, integrates directly with 360MatchPro for a seamless matching gift experience. Using this integration, your school can identify match-eligible donors during the call process by simply finding out where your donors work. Your call agent can then instantly find specific matching gift program guidelines that explain how the donor can double their contribution through employer gift matching!
360MatchPro also automates matching gift emails to be sent to donors after the call has been completed. These messages contain a direct link to the employer’s matching gift submission form – meaning your donor could start the matching process with just one click. Your school can completely customize these emails and automatically add important matching gift details and guidelines.

AlumnIQ
AlumnIQ is an online engagement platform designed for today’s higher education fundraisers. With mobile, integrated, and personalized features, this platform can help your university effectively implement programs and service constituents for increased engagement and greater results.
AlumnIQ provides a variety of features related to events, giving, marketing, volunteering, reunions, and more so that your organization has everything it needs to improve operations and engagement efforts.
This platform even offers a seamless integration with 360MatchPro by Double the Donation so that your institution can increase matching gift revenue easily and efficiently.
Why We Love This School Fundraising Platform
AlumnIQ offers powerful features like:
AlumnIQ & Matching Gifts
360MatchPro integrates seamlessly with AlumnIQ for impressive matching gift results. By simply entering your 360MatchPro credentials in the AlumnIQ platform, you can activate the solution and begin driving matching gift revenue. Once you’re up and running, 360MatchPro will begin identifying match-eligible donors during the donation process by prompting donors to search their company name in a streamlined search tool. Then, 360MatchPro provides a simple next step to begin the matching gift process directly on your confirmation screen – making it easy for donors to double donations immediately after the donation process.
360MatchPro even automates personalized messages to donors, prompting them to submit a matching gift request. These emails are completely customizable, and they allow donors to easily access their employer matching gift submission form. With AlumnIQ and 360MachPro, your organization can begin harnessing matching gift revenue in no time.
Check out the AlumnIQ + 360MatchPro integration guide.

Almabase
Almabase is an all-in-one alumni management software that specializes in peer-to-peer crowdfunding, event management, and alumni engagement. Their robust solutions are known for increasing engagement and fostering relationships.
Almabase provides educational institutions with solutions for email marketing, event registrations, alumni directories, and alumni websites so that you can keep all your information and outreach in one place.
Almabase also integrates with 360MatchPro by Double the Donation so that your school can easily leverage matching gift funds within your current fundraising strategy.
Why We Love This School Fundraising Platform
Almabase provides institutions with impressive resources, such as:
Almabase & Matching Gifts
360MatchPro is the exclusive matching gift software within the Almabase platform. Simply integrate 360MatchPro with your Almabase account, and begin driving donations through employer gift matching! After a donor completes their donation, they will see a streamlined search field on their confirmation screen. This field allows the donor to search for the name of their employer, providing simple suggestions within the drop-down menu.
If the donor is match-eligible, 360MatchPro can send customizable emails that contain specific matching gift information along with a direct link to the donor’s matching gift submission form. Even without employer information, 360MatchPro can send messages that educate donors and even guide them to their employer’s matching gift request form. This makes it easy to provide donors with simple streamlined steps to double or even triple their donation!
Check out the Almabase + 360MatchPro integration guide.

Custom Donations
Custom Donations is a simple plugin that keeps donations flowing. This innovative solution allows your university to welcome supporters with swift and secure technology that is completely tailored to your unique fundraising needs. With multiple giving options and advanced functionality, Custom Donations is an ultimate platform for donor engagement and retention.
Custom Donations was built by fundraisers for fundraisers so that you can empower your giving team with effective and easy-to-use technology.
Using Custom Donations, your school can also take advantage of 360MatchPro to double donations with employer matching gift programs!
Why We Love This School Fundraising Platform
Custom Donations offers:
Custom Donations & Matching Gifts
360MatchPro works alongside Custom Donations to take your gift matching revenue to the next level. The activation process takes just a couple of clicks so that your school can easily start maximizing matching gift revenue. This solution then allows your institution to identify match-eligible donors directly from your giving forms, making it easy to tag and track matching gift opportunities. Following a donation, the donor can access a direct link to their matching gift submission form and guidelines from the giving page confirmation screen – so they can easily submit a matching gift request!
360MatchPro and Custom Donations even work to automate customizable messaging to your supporters. Using several automation avenues, your institution can send out matching gift emails that contain a direct link to your donors’ matching gift submission forms. This provides another simple touchpoint for your organization to double donations through employer gift matching.
Check out the Custom Donations + 360MatchPro integration guide.
Community Funded
Community Funded is a digital fundraising and engagement platform designed by and for education, non-profit, and healthcare fundraising organizations. This solution seamlessly plugs into your existing website, payment gateways, and workflows to make things easier for your institution. Their all-in-one fundraising solution is designed to take your organization’s fundraising to the next level by growing your donor network and connecting them to your greatest needs.
The Community Funded platform allows users to build their own fundraising campaigns or choose to utilize the highly specialized Community Funded Services team to execute all their marketing needs.
Plus, this higher ed fundraising platform integrates with 360MatchPro by Double the Donation to provide institutions with the opportunity to maximize their revenue through employer gift matching.
Why We Love This School Fundraising Platform
Community Funded equips your institution with:
Community Funded & Matching Gifts
360MatchPro seamlessly integrates across the Community Funded platform to make the setup process quick and easy for your institution. Once you’ve activated your account and entered your credentials, the 360MatchPro tool will identify eligible donors and follow up with them to get their gift matched as soon as they submit their initial gift.
360MatchPro uses a streamlined search tool to help donors identify their gift matching eligibility when they enter their company name. After their entry is stored by the search tool, donors can find more detailed information about their company’s program as well as a link to their matching gift request form straight from the donation confirmation page.
Clients can also be connected to the gift matching process after the donation has been completed via automated email outreach powered by 360MatchPro and completely configured by the client. Eligible donors and those with unknown eligibility can both receive these emails, making it even easier for clients to identify and catch as many eligible matches as possible.
Check out the Community Funded + 360MatchPro integration guide.

Anthology
Anthology, formerly iModules, is a powerful higher ed fundraising platform that offers an interconnected suite of modules to empower institutions to maximize fundraising while creating meaningful constituent relationships. Their platform includes impressive avenues to increase engagement, such as web content management, marketing communications, online giving, event management, e-commerce, and social media integration.
Anthology was designed for educators, students, and higher education professionals to elevate fundraising and inform decision-making while maintaining effective supporter engagement.
Anthology offers a host of features to accomplish educational fundraising goals, including an integration with the leading matching gift software provider, Double the Donation. Through Anthology and 360MatchPro, institutions can maximize revenue through employer gift matching.
Why We Love This School Fundraising Platform
On the Anthology platform, your institution can:
Anthology & Matching Gifts
360MatchPro integrates directly into the Anthology platform for a simple setup process. Once your school is up and running, you can add the 360MatchPro search field to your Anthology donation forms. This feature uses autocompleted suggestions to allow donors to identify themselves as match-eligible – meaning your school can track matching gift opportunities directly from the donation process.
Using this matching gift data, 360MatchPro then goes to work providing your match-eligible donors with direct links to submit their employer matching gift requests. You can automate yet customize this matching gift outreach to ensure that your school drives matches to completion without any unnecessary effort.
Check out the Anthology + 360MatchPro integration guide.

Booster
Booster is a favorite school fundraising platform that equips users with the tools they need for effective a-thon-style fundraisers, branded merchandise sales, and more. This provider works with K-12 schools, PTAs, and booster clubs, specializing in fun runs and similar types of fundraising events.
Booster’s fundraising software also integrates with Double the Donation to assist fundraisers in making the most of every donation they receive. If you’re looking for an effective school fundraising solution for your K-12 school, Booster might be just the solution for you.
Why We Love This School Fundraising Platform
Booster works with schools and parent-teacher groups to assist with:
Booster & Matching Gifts
Booster recognizes the power of matching gift revenue for its clients and partners with 360MatchPro by Double the Donation to leverage this funding effectively. Once a donor gives through the Booster platform, they’re met with information on matching gifts along with an embeddable confirmation page plugin to find company-specific program guidelines with ease.
Your school’s supporters will love matching gifts because these programs allow donors to make an even greater impact on your fundraising campaign without having to shell out more from their own wallets. Plus, Booster fundraisers receive 100% of the matched donations!
Check out the Booster + 360MatchPro integration guide.
All in all, it’s important to take careful time and consideration to choose a fundraising platform that fits the needs of your institution. Using one of these top platforms with their 360MatchPro integration is a great way to plan a successful fundraising campaign that includes the power of matching gift automation, leading to greater revenue without greater effort.
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.
Learn more with our other matching gift resources here:
3 Areas to Improve Your Peer-to-Peer Fundraising Results
/in Learning Center, Marketing Strategies /by Adam Weingerby Mark Becker, Founding Partner, Cathexis Partners
Peer-to-peer fundraising is big. According to a peer-to-peer fundraising study by NonProfit PRO and Frontstream, 43 percent of nonprofits engaged in peer-to-peer fundraising said that fundraising made up more than 50 percent of their revenue. And according to Peer-to-Peer Professional Forum’s Peer-to-Peer Fundraising Thirty, 2.2 million people took part in peer-to-peer fundraising programs in 2020.
Stats like these suggest that it’s worth investing more time in your peer-to-peer fundraising program.
So, let’s take a look at three areas where you can improve your peer-to-peer fundraising results:
1. Recruit more participants.
One key thing peer-to-peer fundraising requires to be successful is participants. Here are some ideas for recruiting more participants for your next peer-to-peer campaign or event:
2. Motivate your participants to raise more.
Getting participants to sign up to fundraise for your organization (and providing them with basic details, sample emails, and suggestions about how to raise funds from their family and friends) is just the beginning. Your ability to reach your fundraising goals depends heavily on your ability to engage with your peer-to-peer participants and keep them motivated to raise funds.
Some ideas:
3. Consider your peer-to-peer fundraising software platform.
The software platform you use to manage your peer-to-peer campaigns and events and to provide participants with the tools they need to raise funds is critical to your fundraising success. Be sure to periodically re-evaluate your software platform to ensure it’s still meeting your needs.
Here are three signs that it might be time for a change:
Whether you’re just getting started with peer-to-peer fundraising, or you’ve been at it for years, the approaches in this article can make a positive impact on your peer-to-peer fundraising campaigns and events.
If you need more ideas or an extra set of hands for your peer-to-peer fundraising events or campaigns, the Cathexis Partners team is ready to help. Contact Cathexis Partners today.
About Mark Becker and Cathexis Partners: Mark founded Cathexis Partners in 2008 to help nonprofit organizations get the most from their existing technology tools, implement new technology to address gaps, and find the best overall approach to using technology to support their missions. He previously served as director of IT consulting at a fundraising event production company focused on nonprofits. Cathexis Partners helps nonprofits use technology to raise funds and engage supporters more effectively.
UC Innovation Selects 360MatchPro by Double the Donation as New Automated Matching Gift Offering
/in Company Updates, Learning Center, News, Press Releases /by Adam WeingerDouble the Donation is thrilled to announce its newest integration with ascend by UC Innovation, a CRM software and consulting company committed to delivering innovative, sustainable results. This technical partnership has come together to provide educational institutions with the power to double eligible donations through the industry-leading matching gift solution, 360MatchPro.
The integration is designed to work with the ascend platform to identify match-eligible donors following the donation process, then lead them directly to their matching gift submission form. This powerful technology makes it easy for organizations to double or even triple their employer matching gift funds without having to manually chase after matching gift requests, saving them time, effort, and revenue.
“UC Innovation’s ascend product is an impressive fundraising solution, and our team is so excited to add our robust matching gift functionality to it,” said Adam Weinger, President of Double the Donation. “Our combined solutions will undoubtedly drive value for our mutual users.”
These two solutions integrate seamlessly so that your organization can start harnessing matching gift funds in minutes. This simple process will allow your organization to target the 18 million individuals who qualify for employer matching gift programs.
Activate in Seconds and Start Raising More from Matching Gifts!
360MatchPro and ascend integrate seamlessly so that you can start driving matching gift revenue in no time. To get started with this solution, simply navigate to the “Setup” section within your ascend account to manage your custom metadata types. You can then enter your 360MatchPro credentials to activate the integration.
Once you’ve added your credentials, you can navigate to your “Gift Processing Settings”. By editing these settings you will have the option to check a box that enables “Double the Donation”.
That’s all there is to it! By entering your credentials and selecting the option to enable the integration, you can begin leveraging the power of 360MatchPro. With this integration, your donation records will flow from ascend into your 360MatchPro portal to kick off the matching gift process. 360MatchPro then gets to work identifying match-eligible donors and driving their matching gift requests to completion. This solution even stores valuable matching gift metrics directly in your 360MatchPro portal so that you may access actionable insights to drive your fundraising efforts.
Looking to learn more? Check out our in-depth integration guide to get started!
Drive More Matching Gifts to Completion with 360MatchPro!
Double the Donation and UC Innovation work to provide fundraisers with powerful, innovative solutions.
Using their matching gift integration, you team can:
Ready to check it out? Schedule a personalized demo to learn how this integration will drive matching gift revenue for your organization.
About UC Innovation: Founded in 2011, UC Innovation is a CRM software and consulting company that is committed to serving higher education and nonprofit clients. Their organization focuses on delivering advanced solutions on time and on budget, finding that optimal blend of innovative products and deep domain expertise. UC Innovation strives to provide clients with solutions that use efficient business processes and state of the art technologies to reduce cost, ensure quality, and provide timely delivery of your CRM needs. To learn more, visit: https://www.ucinnovation.com/s/contact
About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more about Double the Donation, visit https://doublethedonation.com and request a demo at https://360matchpro.com/demo-request/.