Higher Ed Fundraising Platforms

Higher Ed Fundraising Platforms & Matching Gifts

Higher Ed Fundraising Platforms

Higher Ed Fundraising Platforms & Matching Gifts: Support Your Institution with 360MatchPro

You know better than anyone that planning a university fundraising campaign can feel a bit overwhelming. With many moving parts and ever-changing components, it’s important to find a fundraising tool that can support your school every step of the way. Luckily, if you’re a higher ed fundraiser, then we’ve got your back! 360MatchPro by Double the Donation, the leading provider of matching gift automation software, integrates with the best university fundraising platforms, allowing your institution to raise more and take advantage of the $4-7 billion in matching gift revenue left unclaimed each year.

So as you consider which higher education fundraising solution to use during your next campaign, check out this list of the top platforms that support your institution through the robust matching gift power of 360MatchPro. Happy fundraising!

Don’t have 360MatchPro yet? Talk to the double the Donation team to take advantage of matching gifts with these awesome platform integrations.


1. GiveCampus

GiveCampus  is a fundraising and volunteer management platform designed to help educational institutions to raise more money from more donors. This platform has facilitated over $1 billion in charitable giving to schools through innovative and effective fundraising avenues. GiveCampus specializes in giving forms, volunteer management, and educational peer-to-peer fundraising, an approach that can be 300x more effective than institutional asks.

GiveCampus provides both software solutions and educational resources to help schools reach their fundraising goals.

Through the GiveCampus platform, your school can also automate the matching gift process from start to finish through 360MatchPro by Double the Donation. This can help your school double or even triple match-eligible donations!

Why We Love GiveCampus

GiveCampus boasts impressive resources, such as:

  • Tailored and easy-to-use giving forms that reduce friction and increase donor conversion.
  • A wealth of best practice materials, such as this Giving Day Guide, to help your school maximize fundraising efforts.
  • An integration with 360MatchPro that allows donors to identify themselves as match-eligible during the donation process, then be automatically provided with their matching gift submission form and actionable next steps.

Matching Gifts and GiveCampus

360MatchPro by Double the Donation is the only corporate matching gifts tool that is integrated into the GiveCampus platform. Using a simple activation process, your school can add the 360MatchPro search field directly to your GiveCampus donation pages. This search field allows donors to type in the name of their employer to check for match eligibility. This search tool is smart – it suggests company names, parent companies and subsidiaries as the donor types. This solution then provides the donor with matching gift information after the contribution has been completed – leading to a frictionless donation process.

360MatchPro and GiveCampus Integration

After the donation has been completed, you can easily provide donors with the link to their matching gift submission form and program guidelines. You can also automate personalized matching gift emails that provide eligible donors with a direct link to their matching gift request form.

Check out the GiveCampus + 360MatchPro integration guide.


2. Anthology (formerly iModules)

Anthology is an educational fundraising solution that offers an  interconnected suite of modules to empower institutions to maximize fundraising while creating meaningful constituent relationships. Their platforms includes impressive avenues to increase engagement, such as web content management, marketing communications, online giving, event management, e-commerce, and social media integration.

Anthology was designed for educators, students and higher education professionals to elevate fundraising and inform decision making while maintaining effective supporter engagement. 

Anthology offers a host of features to accomplish educational fundraising goals, including an integration with the leading matching gift software provider, Double the Donation. Through Anthology and 360MatchPro, institutions can maximize revenue through employer gift matching.

Why We Love Anthology

On the Anthology platform, your institution can:

  • Manage institutional data from a variety of touchpoints to help advance your mission.
  • Discover insightful resources to stay informed in today’s educational fundraising landscape.
  • Automate the matching gift process from start to finish using 360MatchPro!

Matching Gifts and Anthology

360MatchPro integrates directly into the Anthology platform for a simple setup process. Once your school is up and running, you can add the 360MatchPro search field to your Anthology donation forms. This feature uses autocompleted suggestions to allow donors to identify themselves as match-eligible – meaning your school can track matching gift opportunities directly from the donation process.

map donors to their company to match their gift

Using this matching gift data, 360MatchPro then goes to work providing your match-eligible donors with direct links to submit their employer matching gift requests. You can automate yet customize this matching gift outreach to ensure that your school drives matches to completion without any unnecessary effort.

Check out the Anthology + 360MatchPro integration guide.


3. Blackbaud

Blackbaud works with a variety of organizations to empower them to overcome their greatest challenges and achieve transformative outcomes. In the higher education space, Blackbaud offers innovative solutions designed to connect your entire campus while increasing revenue, driving efficiency, and deepening meaningful engagement.

Blackbaud specifically provides cloud software, online services, expertise and data intelligence to help organizations of all sizes achieve transformative outcomes.

The 360MatchPro integration works alongside Blackbaud solutions to deliver impactful matching gift fundraising automation and resources. Through this technical integration, schools can earn more in matching gifts without any unnecessary lift.

Why We Love Blackbaud

Blackbaud works with educational institutions to:

  • Drive efficiency by connecting fundraising solutions, education management, award management and more through integrated cloud solutions.
  • Provide online resources that are specifically tailored to academic fundraising and constituent management.
  • Increase their matching gift revenue through Double the Donation’s 360MatchPro.

Matching Gifts and Blackbaud

360MatchPro integrates with a variety of Blackbaud solutions. These systems allow your institution to automate the matching gift process, making it simple to fuel your school’s fundraising through employer matching gifts.  The Blackbaud and 360MatchPro integration also tags and tracks match-eligible donors, allowing you to follow the entire matching gift process from start to finish – and then use these insights to craft efficient and effective matching gift campaigns.

The new 360MatchPro by Double the Donation integration with Blackbaud RE NXT features SKY Add-ins!

360MatchPro automates donor outreach, providing your contributors with simple avenues to submit a matching gift request. These messages are completely customizable, so your organization can retain its own voice and branding through this communication stream. This integration seamlessly educates donors and drives matching gifts for your institution.

Check out the Blackbaud + 360MatchPro integration guide.


4. Salesforce

Salesforce is a cloud-based platform that provides customer relationship management services along with a suite of enterprise applications focused on marketing solutions, customer service, and more. Their extensive platform is easy to use and it can help your institution improve donor experience, make insightful decisions and even accelerate productivity.

Salesforce offers a variety of products for fundraisers, helping changemakers accelerate their impact and engage deeply with constituents.

Salesforce AppExchange offers thousands of solutions including 360MatchPro. This integration can be activated in seconds, and it combines Salesforce’s data management with 360MatchPro’s leading gift match technology – resulting in an efficient and effective fundraising avenue!

Why We Love Salesforce

Salesforce can advance your mission through:

  • The Power of Us Program that gives educational institutions and nonprofits access to Salesforce tools to expand fundraisers’ impact.
  • The robust Salesforce blog that covers important topics related to fundraising, data management and more.
  • A powerful matching gift integration with 360MatchPro!

Matching Gifts and Salesforce

Salesforce integrates seamlessly with 360MatchPro to help your institution harness the power of matching gifts. By simply linking your Salesforce account to 360MatchPro, your organization can configure integration settings and begin identifying match-eligible donors and driving their matching gift requests to submission. Once the integration has been activated, the 360MatchPro solution will pull donation data from your Salesforce CRM. This will allow 360MatchPro to begin identifying match-eligible donors.

Salesforce and 360MatchPro

360MatchPro can then automate outreach to track donor eligibility and map constituents directly to their appropriate matching gift submission form. Your school can easily customize these messages to include your institution’s personalized branding.

Check out the Salesforce + 360MatchPro integration guide.


5. Ellucian

Ellucian is one of the leading providers of software and services built to empower higher educational institutions to enhance operations and enrich the student experience. Their wide range of solutions were designed to help you stay agile, reduce costs, and integrate information across your institution.

Ellucian works across institutional departments to provide an all-encompassing software solution that modernizes your campus and improves your higher education processes. 

Their wide range of technologies and services also includes an integration with 360MatchPro by Double the Donation. Through this partnership, your institution can maximize matching gift outreach and revenue through a simple, streamlined solution.

Why We Love Ellucian

Ellucian empowers your institution to:

  • Build lifelong advancement relationships with their powerful CRM.
  • Stay on top of fundraising best practices through their white papers, solution sheets, and more.
  • Take advantage of employer matching gifts, one of the most underutilized fundraising avenues, through a simple integration with 360MatchPro.

Matching Gifts and Ellucian

With the Ellucian Ethos integration, 360MatchPro can be activated within minutes, allowing your school to seamlessly kick off their matching gift automation. This integration allows your institution to track match-eligible donors and provide them with direct links to submit a matching gift request. If your school uses customer experience webpages with CRM Advance, then the 360MatchPro search field can be simply added to those pages to identify more match-eligible donors.

the 360MatchPro plug in drives gift matches to completion on your Ellucian powered confirmation page.

360MatchPro uses its innovative automated email streams to follow up with donors and provide them with a direct link to their matching gift request form. This means that your organization could double or even triple match-eligible donations without having to dedicate any extra time or resources – leading to greater revenue with no extra work.

Check out the Ellucian + 360MatchPro integration guide.

AlumnIQ - header image

6. AlumnIQ

AlumnIQ is an online engagement platform designed for today’s higher education fundraisers. With mobile, integrated and personalized features, this platform can help your university effectively implement programs and service constituents for increased engagement and greater results.

AlumnIQ provides a variety of features related to events, giving, marketing, volunteering, reunions and more so that your organization has everything it needs to improve operations and engagement efforts.

This platform even offers a seamless integration with 360MatchPro by Double the Donation so that your institution can increase matching gift revenue easily and efficiently.

Why We Love AlumnIQ

AlumnIQ offers powerful features like:

Matching Gifts and AlumnIQ

360MatchPro integrates seamlessly with AlumnIQ for impressive matching gift results. By simply entering your 360MatchPro credentials in the AlumnIQ platform, you can activate the solution and begin driving matching gift revenue. Once you’re up and running, 360MatchPro will begin identifying match-eligible donors during the donation process by prompting donors to search their company name in a streamlined search tool. Then, 360MatchPro provides a simple next step to begin the matching gift process directly on your confirmation screen – making it easy for donors to double donations immediately after the donation process.

AlumnIQ donation form with 360MatchPro search bar

360MatchPro even automates personalized messages to donors, prompting them to submit a matching gift request. These emails are completely customizable, and they allow donors to easily access their employer matching gift submission form. With AlumnIQ and 360MachPro, your organization can begin harnessing matching gift revenue in no time.

Check out the AlumnIQ + 360MatchPro integration guide.

Wilson-Bennett Technology

7. Wilson-Bennett Technology

Wilson-Bennett Technology is an efficient and effective phonathon service that inspires, educates and implements the best practices for fundraising campaigns. They work with both alumni and students to strengthen university connections and community in the fundraising phonathon space.

WBT offers a variety of calling services so that you can find the best option for your university’s fundraising goals. These plans provide solutions that might include online reporting, database management, and even live credit card processing.

The 360MatchPro solution works seamlessly with WBT to help your school harness the robust fundraising power of matching gifts during your next phonathon campaign.

Why We Love Wilson-Bennett Technology

WBT works with your institution to: 

  • Increase productivity through high database accuracy, contact rates and segmenting precision. 
  • Craft on-campus phonathon programs, off-campus calling, membership calling, admissions calling and software leasing services – each tailored to your school’s needs.
  • Grow matching gift funds through a 360MatchPro integration.

Matching Gifts and Wilson-Bennett Technology

Wilson-Bennett Technology’s solution, DonorConnect, integrates directly with 360MatchPro for a seamless matching gift experience. Using this integration, your school can identify match-eligible donors during the call process by simply finding out where your donors work. Your call agent can then instantly find specific matching gift program guidelines that explain how the donor can double their contribution through employer gift matching!

Wilson-Bennett Technology Integration

360MatchPro also automates matching gift emails to be sent to donors after the call has been completed. These messages contain a direct link to the employer’s matching gift submission form – meaning your donor could start the matching process with just one click. Your school can completely customize these emails and automatically add important matching gift details and guidelines.


8. Almabase

Almabase is an all-in-one alumni management software that specializes in peer-to-peer crowdfunding, event management and alumni engagement. Their robust solutions are known for increasing engagement and fostering relationships.

Almabase provides educational institutions with solutions for email marketing, event registrations, alumni directories, and alumni websites so that you can keep all your information and outreach in one place.

Almabase also integrates with 360MatchPro by Double the Donation so that your school can easily leverage matching gift funds within your current fundraising strategy.

Why We Love Almabase

Almabase provides institutions with impressive resources, such as:

  • Simple online donation forms that delight donors and increase engagement.
  • Their active and innovative online blog that covers a wide range of fundraising categories.
  • A technical integration with 360MatchPro by Double the Donation, the leading provider of employer matching gift automation software.

Matching Gifts and Almabase

360MatchPro is the exclusive matching gift software within the Almabase platform. Simply integrate 360MatchPro with your Almabase account, and begin driving donations through employer gift matching! After a donor completes their donation, they will see a streamlined search field on their confirmation screen. This field allows the donor to search for the name of their employer, providing simple suggestions within the drop down menu.

This image shows the Almabase donation form with the 360MatchPro search tool.

If the donor is match-eligible, 360MatchPro can send customizable emails that contain specific matching gift information along with a direct link to the donor’s matching gift submission form. Even without employer information, 360MatchPro can send messages that educate donors and even guide them to their employer’s matching gift request form. This makes is easy to provide donors with simple streamlined steps to double or even triple their donation!

Check out the Almabase + 360MatchPro integration guide.

Custom Donations

9. Custom Donations

Custom Donations is a simple plugin that keeps donations flowing. This innovative solution allows your university to welcome supporters with swift and secure technology that is completely tailored to your unique fundraising needs. With multiple giving options and advanced functionality, Custom Donations is an ultimate platform for donor engagement and retention.

Custom Donations was build by fundraisers for fundraisers so that you can empower your giving team with effective and easy-to-use technology.

Using Custom Donations, your school can also take advantage of 360MatchPro to double donations with employer matching gift programs!

Why We Love Custom Donations

Custom Donations offers:

  • Simplified data reconciliation so that you can minimize data syncing and maximize actionable insights.
  • Specialized higher education fundraising functionality that offers flexible, customizable, and easy-to-launch online giving forms.
  • A seamless integration with 360MatchPro!

Matching Gifts and Custom Donations

360MatchPro works alongside Custom Donations to take your gift matching revenue to the next level. The activation process takes just a couple of clicks so that your school can easily start maximizing matching gift revenue. This solution then allows your institution to identify match-eligible donors directly from your giving forms, making it easy to tag and track matching gift opportunities. Following a donation, the donor can access a direct link to their matching gift submission form and guidelines from the giving page confirmation screen – so they can easily submit a matching gift request!

Custom Donations giving form

360MatchPro and Custom Donations even work to automate customizable messaging to your supporters. Using several automation avenues, your institution can send out matching gift emails that contain a direct link to your donors’ matching gift submission forms. This provides another simple touch point for your organization to double donations through employer gift matching.

Check out the Custom Donations + 360MatchPro integration guide. 

Community Funded section header

10. Community Funded

Community Funded is a digital fundraising and engagement platform designed by and for education, non-profit, and healthcare fundraising organizations. Community Funded seamlessly plugs into your existing website, payment gateways, and workflows to make things easier for your institution. Their all-in-one fundraising solution is designed to take your organization’s fundraising to the next level by growing your donor network and connecting them to your greatest needs.

The Community Funded platform allows users to build their own fundraising campaigns or choose to utilize the highly specialized Community Funded Services team to execute all their marketing needs.

Community Funded also integrates with 360MatchPro by Double the Donation to provide institutions with the opportunity to maximize their revenue through employer gift matching.

Why We Love Community Funded

Community Funded equips your institution with:

  • Customizable landing pages for your campaigns and events that can be repurposed across giving initiatives
  • The option to gamify your giving experience with challenges and participation awards
  • Double the Donation’s industry leading automated gift matching software, 360MatchPro

Matching Gifts and Community Funded

360MatchPro seamlessly integrates across the Community Funded platform to make the setup process quick and easy for your institution. Once you’ve activated your account and entered your credentials, the 360MatchPro tool will identify eligible donors and follow up with them to get their gift matched as soon as they submit their initial gift.

360MatchPro uses a streamlined search tool to help donors identify their gift matching eligibility when they enter their company name. After their entry is stored by the search tool, donors can find more detailed information about their company’s program as well as a link to their matching gift request form straight from their Community Funded confirmation page.

Community Funded search tool example with search field expanded

Clients can also be connected to the gift matching process after the donation has been completed via automated email outreach powered by 360MatchPro and completely configured by the client. Eligible donors and those with unknown eligibility can both receive these emails, making it even easier for clients to identify and catch as many eligible matches as possible.

Check out the Community Funded + 360MatchPro integration guide.

All in all, it’s important to take careful time and consideration to choose a fundraising platform that fits the needs of your institution. Using one of these top platforms with their 360MatchPro integration is a great way to plan a successful fundraising campaign that includes the power of matching gift automation – leading to greater revenue without greater effort. 

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.