When deciding what to write on your donor recognition walls, signs, and plaques, aim for grateful language and highlight your donors, not your own efforts.
Remember, the purpose of plaques is to reward your current donors and encourage prospective donors to give to future campaigns.
Think about phrases like
- “Donated in honor of her grandmother, Sarah.”
- “Made possible by the generosity of Jenna Smith and her family.”
- “In recognition of the charitable spirit of Matt Jones.”