Double the Donation and Fundraise Up have enhanced their matching gift integration to include a matching gift upsell, which is an exciting new feature that drives matching gift requests and increases initial base donations.

This enhancement educates donors while encouraging them to meet or exceed the minimum donation amount matched by their employer. This simple callout is especially valuable because mentioning matching gifts in fundraising appeals results in a 71% increase in response rate and a 51% increase in average donation amount.

“Sadly, so many donations end up not being matched because they may be just a dollar or two shy of being eligible – and we wanted to fix that. The Double the Donation team and 360MatchPro platform provide the perfect avenue to accomplish that,” said Salvatore Salpietro, Chief Experience Officer (CXO) at Fundraise Up. “Leveraging their vast database and API, paired with our unique dynamic and machine learning driven donation checkout, this impressive solution is going to give donors the chance to maximize the impact of their contribution. We’re very excited about working with Double the Donation to help nonprofits have an even larger impact on their causes.”

While matching gifts are widespread, many donors are unaware that they qualify for a gift matching program. This upsell feature will not only close the donor awareness gap, but also encourage higher base donations and greater matching gift submissions. This feature is brand new, but we quickly saw more than 30% of donors upgrade their gifts to qualify for their employer matching gift program.

“Fundraise Up already uses innovative technology to drive donor conversion rates and satisfaction, so we are very excited to add an enhanced matching gift touchpoint to their donation flow,” said Adam Weinger, President of Double the Donation. “This enhancement will ensure no matching gift opportunities fall through the cracks.”

Nonprofits everywhere are already leveraging 360MatchPro with their Fundraise Up platform. This enhancement will drive even more donations without any unnecessary effort, leading to greater funding and resources for nonprofit organizations.

Activate in Seconds and Start Raising More from Matching Gifts!

360MatchPro integrates seamlessly with Fundraise Up, and the setup only takes seconds! Once you complete these steps, you can fuel your fundraising with gift matching contributions.

First, navigate to the “Integrations” option on your Fundraise Up Dashboard. Select the “360MatchPro by Double the Donation” card from the list. Then, connect your 360MatchPro account using your credentials, or create a new account directly from the web page. This will allow you to add 360MatchPro to your individual donation forms.

Enter your 360MatchPro credentials to get started.

After completing these steps, you will be able to access the 360MatchPro tool on your donation pages along with the unique matching gift upsell feature. This functionality allows donors to identify themselves as match-eligible and encourages them to contribute their minimum match amount.

Encourage donors to meet their minimum match-eligible donation amount.

Your organization can then configure post-transaction messaging, which directs donors to their employer matching gift submission form. With just one click, your supporters can start the matching gift process to double or even triple eligible donations for your organization.

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro features valuable tools to ensure a successful fundraising experience. These methods keep you in contact with your donors while driving donations forward.

Check out some of the 360MatchPro features below:

• Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
• Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
• Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

360MatchPro identifies gift matching opportunities so that you may increase donations without increasing effort.

Ready to learn more? Schedule a personalized demo to see how matching gift funds could make an impact on your organization.

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.

About Fundraise Up: Fundraise Up is engineered for online fundraising. With powerful backend technology and an easy to use interface, this platform makes it easy to increase donations. Fundraise Up can help you convert website visitors into supporters, guide donors through the giving process, and leverage donor data to increase retention and revenue. Visit their website to learn more.

All-in-one fundraising solution Community Funded has teamed up with Double the Donation to offer a new integration to their clients: matching gifts automation. With 360MatchPro, the most robust matching tool by Double the Donation, Community Funded clients will now be able to educate their donors about their employers’ matching gift programs and empower those same donors to drive their matches to completion. 

“We’re proud to partner with the leader in the matching gifts space,” says Katie Haystead, Senior Vice President of Partnerships at Community Funded. “Paired with Community Funded’s innovative technology, our partners will have access to additional funding opportunities. We know funding is needed more than ever, and this partnership with Double the Donation will help us better position our partners for success.”

Once clients have activated their integration, they’ll be able to educate and follow up with donors about their company matching gift programs and how to get their gift matched. The best part? No complicated IT work required. 

“Reducing stress for our nonprofit clients and educational institutions is always at the forefront of our minds,” says Adam Weinger, President at Double the Donation. “With the integration we’ve put together with Community Funded, our clients can spend their time on the things most important to them.”

With over 26 million individuals employed by companies with matching gift programs, the potential for nonprofits and educational institutions to make more from matching gifts is major. The 360MatchPro and Community Funded integration make sure potential matches are identified, pursued, and completed. 

Activate in Seconds and Start Raising More from Matching Gifts!

After you’ve started your subscription with 360MatchPro by Double the Donation, you’ll be able to activate your account in your Community Funded platform within a matter of minutes. Once you’re set up with your public and private API keys, the 360MatchPro tool will identify eligible donors and follow up with them to get their gift matched as soon as they submit their initial gift. 

The autocomplete search field prompts donors to enter their company name, and select their employer from the dropdown menu. After their entry is stored by the search tool, donors can find more detailed information about their company’s program as well as a link to their matching gift request form straight from their Community Funded confirmation page. Clients can also get reminded to send in their requests via automated email outreach powered by 360MatchPro and completely configured by the client. 

Eligible donors and donors with unknown eligibility can both receive these emails, making the process for clients to identify and catch as many eligible matches as possible easier than ever. Sit back and watch the matches come in as 360MatchPro and Community Funded do the outreach work for you!

Looking to learn more? Check out our in-depth integration guide to get started!

Drive More Matching Gifts to Completion with 360MatchPro!

Community Funded and Double the Donation are dedicated to making corporate philanthropy an accessible fundraising resource for the orgs and institutions they serve. With the 360MatchPro integration, you’ll be able to take advantage of these features and more. 

• Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
• Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
• Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

Request a demo today with Double the Donation to get started, and make sure you mention you use Community Funded. 

About Community Funded: Community Funded is a leading digital fundraising and engagement platform designed by and for the world’s greatest education, non-profit, and healthcare fundraising organizations. The Community Funded platform allows users to build their own fundraising campaigns or choose to utilize the highly specialized Community Funded Services team to execute all their marketing needs. With technology that seamlessly plugs into existing websites, payment gateways, analytic platforms, and workflows — organizations are able to easily grow their networks, acquire more donors, increase their online presence, and raise more. 

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more about Double the Donation, visit https://doublethedonation.com and request a demo at https://360matchpro.com/demo-request/. 

Double the Donation is proud to announce a new integration between Engaging Networks and 360MatchPro, providing nonprofits with the most advanced matching gift technology from the leading provider of matching gifts and volunteer grant software to nonprofits and educational institutions. 

“We’re very excited to add gift matching to our list of exceptional fundraising features with Double the Donation’s tools,” said Clinton O’Brien, President and COO at Engaging Networks. “This new integration will allow nonprofits to generate more revenue and value for their causes.”

360MatchPro identifies match eligible donors, reaches out to those donors with matching gift info, and guides donors directly to those next steps so nonprofits can see contributions double or triple in value. 

“Nonprofit teams don’t always have the time to manually reach out to donors about matching gift opportunities,” said Adam Weinger, President at Double the Donation. “With our new integration with Engaging Networks, nonprofits can reap the benefits of matching gifts outreach without sacrificing their team’s valuable time.”

The seamless integration between Engaging Networks and Double the Donation will help nonprofits take advantage of the $4-7 billion in matching gift revenue that goes unclaimed each year.

Activate in Seconds and Start Raising More from Matching Gifts!

With the turnkey integrated solution between Engaging Networks and 360MatchPro, you can get set up and configured in a few simple steps. Just enter your API keys from your 360MatchPro account to link your integration, then plug 360MatchPro’s tools wherever you want them on your donation forms. It’s that easy!

Enter your API keys for a seamless activation process.

Once fully integrated into your Engaging Networks forms, 360MatchPro will go straight to work collecting employer information, identifying match eligible donors, and driving matches to completion with built-in donor facing tools and automated email follow ups. 

Allow donors to discover their eligibility for a matching gift from their employer.

With 360MatchPro, you can educate donors about their eligibility and lead them to their next steps with every transaction–all without sacrificing precious time and effort from your team!

Looking to learn more? Check out our in-depth integration guide to get started!

Drive More Matches to Completion with 360MatchPro!

The Engaging Networks and 360MatchPro integration is designed to make the process of raising more from matching gifts easier for everyone, and that includes your organization. Check out some of these additional features:

• Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
• Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
• Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

Ready to get started on your matching gifts journey? Request a demo today. 

About Engaging Networks: Engaging Networks is a flexible, completely customizable and innovative software platform for nonprofits. Today, they have two offices in Washington, D.C. and London, and serve more than 400 nonprofits in more than 50 countries around the world.

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.

Double the Donation and Giveffect are proud to announce their new technical partnership integration. This collaboration will allow more nonprofit fundraisers to take advantage of the powerful automated matching gift solution, 360MatchPro.

“At Giveffect, our goal is to create high-converting fundraising tools that save nonprofits’ time and resources, and 360MatchPro fits perfectly into this mission,” said Allan Shin, CoFounder and CPO at Giveffect. “This matching gift solution uses impressive technology to help fundraisers drive contributions without even asking donors for greater gifts. Integrating this solution was a compelling choice.”

Using 360MatchPro and Giveffect, fundraisers will be able to identify match-eligible donors during the donation process, and then immediately target them with personalized, actionable outreach post-contribution. This ensures that no match-eligible donor goes unacknowledged, leading to increased matching gift revenue.

“We are thrilled to add 360MatchPro to the robust Giveffect platform,” said Adam Weinger, President of Double the Donation. “Nonprofits are consistently missing out on matching gift revenue and many struggle to capture these funds without an automated system. Now, organizations that use Giveffect can help their matching gift revenue soar.”

360MatchPro works alongside Giveffect’s fundraising features to deliver greater matching gift results. This can help nonprofits everywhere double eligible donations and take advantage of the $4-7 billion in matching gift revenue that goes unclaimed each year.

Activate in Seconds and Start Raising More from Matching Gifts!

Giveffect and 360MatchPro integrate seamlessly so that you can activate the integration with just a few clicks. To get started, simply navigate to your integration settings from within the Giveffect platform. Then, enter your 360MatchPro API keys to activate the integration. This process allows you to activate 360MatchPro on General Donation forms, and you can even navigate to campaign settings to enable the integration for campaign-specific forms.

Once your integration is activated, you can start identifying match-eligible donors from your donation form. Donors can simply search for the name of their employer using the 360MatchPro streamlined search tool. This tool takes spelling errors, parent companies and subsidiaries into account. Once the donor enters their employer name, the 360MatchPro gets to work, scanning its extensive database to determine if the donor has a matching gift program.

After the donation process, 360MatchPro provides donors with actionable matching gift next steps. From the confirmation page, donors can easily access their matching gift request form so that they can start the gift matching process with just one click – making it simple to double donations! Nonprofits can also use 360MatchPro to automate matching gift emails after the donation process. This provides another easy touch point for donors to access their matching gift request forms and drive matching gift revenue.

Integrating 360MatchPro with Giveffect can help your organization harness matching gift funds without taking up staff time or effort!

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro and Giveffect work to provide valuable fundraising solutions to help advance your mission.

Using these powerful features, your nonprofit can:

• Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
• Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
• Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

Ready to learn more? Request a personalized demo with Double the Donation. Make sure to mention that you use Giveffect!

About Giveffect: Giveffect is an all-in-one nonprofit software solution that powers nonprofits in fundraising, events, online donations, offline gift tracking, volunteer management, donor management, constituent relationship management software and more! This innovative platform helps nonprofits boost their revenue and save time with cutting-edge technology and smart automation. You should check it out at https://www.giveffect.com/

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more about Double the Donation, visit https://doublethedonation.com and request a demo at https://360matchpro.com/demo-request/

Square One. 

Your mission, should you choose to accept it, is to state your mission.

 Yes, you read that right. 

It’s often tempting just to jump straight into the streets of your community and start helping people. That heart of service is why you’re in the nonprofit world in the first place. 

But before you can effectively do good in the world, land the funding or entice the volunteers, you must know unequivocally who you are. 

The cart is the mission, the horse is the mission statement. And as they say, never put the cart before the horse. 

Below are five things your mission statement should provide, both internally and externally, before you take on the world. 

The Horse.

1. Purpose

• This is your “why”. It will serve as your launching pad, your compass. Once you know what your role is, you will know what projects to say “yes” to and what projects to say “no” to. You can discern which partners are a good fit for you. A clear purpose will stretch you out of your comfort zone, but not stretch you too thin.  

1. Brand Voice

• Chances are yours is not the only organization working on a particular issue. What makes you unique? What do you bring to the table that no one else does? Your mission statement should answer these questions. If it does, this becomes a powerful communications tool that can help you garner financial and volunteer support. You are an irreplaceable solution to a problem that must be solved. 

1. Values 

• A well-written mission statement will leave no question as to what your organization thinks is important. This clarity will help those inside your nonprofit work toward the same things for the same reasons. It will also help those outside your nonprofit know exactly what they’re getting when they encounter you.

1. Inspiration 

• Action-oriented. Your nonprofit exists to make a difference, to make a change. Your mission statement should reflect a call to action and an anticipated result. It should be memorable and moving. 

1. Unity

• When the individuals that comprise a nonprofit understand the why, what makes them unique, the guiding values and the action items, a true team environment is created. And we all know that teamwork makes the dream work. 

The Cart. 

Once you craft your mission statement, you are freer than ever before to unleash your nonprofit’s full potential. You now have a voice that will stand out from the rest, and a road map to stay on course. 

So, saddle up and ride on!

This post was contributed by the team at Click & Pledge. Click & Pledge helps nonprofits generate more impact with an all-in-one digital fundraising platform. Since 2000, Click & Pledge’s innovative technology has helped over 20,000 fundraisers with their campaigns.