Corporate Philanthropy + Employee Retention: The Connection

Corporate Philanthropy + Employee Retention: The Connection

Did you know that 71% of surveyed employees stated that it’s very important to work at a company that supports giving to and volunteering with nonprofit causes?

Or that 77% of millennials reported a sense of purpose as part of the reason they selected their current employer?

Or that employees who engage with corporate giving programs tend to have 75% longer tenures with the company?

Or that 55% of employees would even take a lower salary in order to work for a socially responsible company?

These facts⁠—and more⁠—help demonstrate the powerful internal benefits that corporate philanthropy and CSR can have on a business. And when it comes to corporate philanthropy and employee retention, the impact is substantial.

In this guide, we’ll provide companies with everything there is to know about corporate giving, staff retention, and the overlap of the two key concepts. If you’re looking to better engage your employees and keep them around for as long as possible, let’s dive in with the following topics:

Effective corporate philanthropy initiatives and high levels of employee retention year over year can each play significant roles in a company’s overall success. But many business owners fail to realize that the two ideas actually go hand in hand!

Let’s see how it works.

An Overview of Corporate Philanthropy

Corporate philanthropy is a key component of CSR (or corporate social responsibility), in which businesses dedicate time, money, and resources to promote the welfare of others. This often occurs through charitable donations to nonprofit organizations looking to drive a particular mission forward. Some of the most common examples of corporate philanthropy offerings are community grants, matching gifts, team volunteerism, event sponsorships, and more.

Thousands of businesses opt to partake in corporate philanthropy in one form or another, in no small part due to the substantial benefits that participating companies see. These advantages include⁠—but are not limited to⁠—an improved brand image, increased marketing opportunities and sales, heightened levels of team member engagement, attraction of new candidates, and (of course) elevated rates of employee retention.

What To Know About Employee Retention

Every company wants to have high levels of employee retention. Not only is it more cost-effective to maintain the same high-performing team members year after year, but it also demonstrates a positive work environment that will be attractive to new potential employees as well. This will enable your business to onboard more top team members who will, ideally, also stay at the job for years to come.

And it all comes down to this: employees who are highly engaged in their roles are more likely to be retained at a business for longer periods. Not to mention, you’ll require less time and energy devoted to hiring and onboarding new individuals, develop an inviting employee culture, and see higher levels of productivity among team members.

The Overlap Between Philanthropy + Staff Retention

Companies tend to see a significant positive correlation between investments in corporate philanthropy and employee retention results.

But why? It’s simple: corporate philanthropy initiatives lead to higher levels of employee engagement. High levels of engagement lead to lengthened employee tenures at the business.

This is because people (especially those of younger generations) like working for companies that promote social good. In fact, 54% of employees who are proud of their company’s contributions to society report being engaged in the workplace. As a result, these individuals are significantly less likely to leave their employers.

Tips for Driving Corporate Philanthropy + Employee Retention

Ready to see these benefits for your own team? Check out our top three tried-and-true practices for companies looking to increase philanthropy and retention:

1. Enable employees to play a significant role in your company’s giving.

Giving to any nonprofit will have a number of benefits to your business and its team. But when you allow employees to play a hands-on role in your corporate philanthropy initiatives and decisions, you’ll receive multiple times the impact on your engagement and retention strategies.

And that’s where workplace giving comes in!

Workplace giving is a particular form of corporate philanthropy where individual employees are encouraged to take the driver’s seat in their employers’ philanthropic initiatives. In these programs, team members are able to direct the company’s dollars toward their favorite nonprofit causes. For example, matching gifts and volunteer grants are offered when a company provides additional support to organizations that their employees are already supporting, whether through time or dollars.

With workplace giving and other employee-led programs, employees have a larger say in the businesses’ overall CSR and can feel the impacts of their employers’ giving on a more personal scale.

2. Provide many ways for employees to participate in philanthropic efforts.

Corporate philanthropy⁠—and even workplace giving⁠—is not a one-size-fits-all solution for employee retention or overall CSR. There are tons of powerful ideas for companies and their employees to get involved.

A few of our favorite ways for companies and their employees to participate in philanthropy include:

  • Matching gifts
  • Individual volunteer grants
  • Team volunteer grants
  • Group volunteer opportunities
  • Payroll deductions
  • Cause marketing campaigns
  • Employee giving stipends

In addition, the more you simplify involvement with your company’s giving programs, the higher levels of participation, engagement, and retention you’ll likely see. For example, one of the most important factors for providing employees with an optimized giving experience is the requirements of eligible contributions.

If you’re matching employee donations, it’s a good idea to match all kinds of donations⁠—such as website, in-person, direct mail, text, and peer-to-peer gifts. The more involvement options you provide, the more likely an individual is to get their gift matched.

Keep in mind that not every employee will want to engage with nonprofit causes in the same way. For some, matching gifts are an amazing opportunity⁠—especially if an individual already gives to a qualifying organization.

On the other hand, some employees will prefer to assist nonprofits with their time instead. For these team members, volunteerism-based initiatives such as group volunteer events and dollars for doers grants will have a larger impact on their likelihood of participating and overall engagement levels.

3. Effectively communicate the impact of your philanthropy to employees.

Beyond simplifying the process, one of the best ways to drive employee participation (and increase the benefits of your efforts) is to focus on the positive impact that your philanthropy has on the world.

Here are a few common ways that companies can do so:

  • Previous Giving Statistics: Picture this⁠—Company A is looking to utilize its philanthropic success in the previous year in order to drive the current year’s giving initiatives. In 2021, Company A donated more than $2 million to mission-driven nonprofits between individual contributions and company matches. This included donations to over 150 nonprofit causes, serving organizations in education, arts and culture, health and human services, environmental sectors, and more. The company decides to highlight these facts and communicate to employees that their participation in the program can make a difference toward total success.
  • Mission Impact: Partaking in a workplace giving program enables individuals to make a larger impact on a cause that they care about. Companies looking to drive participation in matching gift programs, for example, can highlight that an employee’s gift has the potential to do twice as much for the organization’s mission. For example, instead of feeding 10 families for a month with their generous contribution, a donor is able to leverage their company match to feed 20 families or more.

And these don’t have to be solely internal strategies, either. Prioritizing your company’s philanthropic impact can be a great way to drive team-wide engagement in the programs and, thus, increase retention rates. But these same ideas can also be used to elevate your brand in the public eye as well.

Without an effective strategy in place to communicate the value of your company’s giving initiatives, on the other hand, your team is not likely to receive the greatest benefits possible. Your philanthropy won’t keep employees at your company if nobody⁠—team members included⁠—know about the efforts.


The more a company participates in corporate giving initiatives, the higher the level of pride employees have in the business, and the more its employees will be engaged in their role. Each of these ultimately leads to significantly higher rates of retention, which, in turn, enables the corporation to invest more into its philanthropic efforts.

So if you’ve been looking for new ways to keep your high-performing employees with the business for longer, getting started with corporate philanthropy might be just what you’re looking for. Good luck!

Learn more about the benefits of corporate philanthropy and how to get involved with these other company-specific educational resources:

Find out how to drive corporate philanthropy at your company!

How to Offer the Ultimate Employee Giving Experience

How to Offer the Ultimate Employee Giving Experience

Picture this: you’re the owner of a mid-size technology company that employs around 100 staff members. You’ve been brainstorming ways to boost employee morale and show your target customers that you run a value-driven business making its mark on the world.

You stumble across the idea of corporate philanthropy and, more specifically, employee giving. Quickly, you realize that this one concept can help you meet your previously stated goals⁠—and the tax break would be an added bonus!

You decide to take the plunge and invest in developing a workplace giving initiative that will simultaneously benefit your company, your employees, and a wide range of charitable organizations.

But how can you ensure your staff will actually want to participate? By offering them an employee giving experience that prioritizes their wants and needs and is as simple a process as possible!

Here’s how you can do that:

  1. Inform employees of available workplace giving opportunities.
  2. Provide employees with ample ways to give.
  3. Make it simple for employees to determine eligibility guidelines.
  4. Ensure your company is listed in corporate giving databases.
  5. Incentivize participation in employee giving programs.

In this guide, we’ll dive into these valuable tips for employers like yourself looking to make the most of their workplace giving programs.

Ready to get started with our first step? Let’s begin!

Make sure employees are informed about your employee giving experience.

1. Inform employees of available workplace giving opportunities.

Before you can expect employees to participate in your workplace giving initiatives, you’ll need to ensure your staff is made aware of these programs in the first place. Prior to that, you’ll need to determine which types of giving programs you’ll be offering:

Here are a few of the most common examples:

  • Matching gifts: Your company matches employee donations to qualifying nonprofits, often dollar for dollar.
  • Volunteer grants: Your company provides nonprofits where employees regularly volunteer with monetary grants.
  • Employee stipends: Your company allocates a dollar amount to each employee annually, which they donate to the nonprofit of their choice.

Regardless of the combination of giving programs you choose, informing your staff about the new offerings and how to get involved is of utmost importance.

According to matching gift research, 78% of individuals eligible for corporate giving programs are completely unaware. As a result, they’re not able to make the most of these philanthropic initiatives.

We recommend providing informational materials that outline your corporate giving programs to all existing staff to get started. For example, you might hold a meeting, send a company-wide email, share a pamphlet, and add an explainer to your employee handbook. Then, be sure your staff knows where to go to seek additional details on the program!

Going forward, you’ll want to educate all new team members about workplace giving opportunities as well.

An optimal employee giving experience means offering multiple ways to give.

2. Provide employees with ample ways to give.

There are tons of ways that individual donors can support nonprofit causes⁠. So when you create your workplace giving program, your offerings must be inclusive of all types of employee giving.

Top donation channels might include (but are not limited to):

  • Nonprofit websites
  • Online giving tools
  • Peer-to-peer campaigns
  • Text-to-give
  • Direct mail
  • Recurring gifts
  • Phonathons
  • Paycheck deductions
  • Event pledges
  • Workplace giving or CSR platforms

The opportunities are endless⁠—and each staff member at your business might have a different favorite way to give.

According to the same matching gift studies above, “96% of employees at companies with matching gift programs have a strong or very strong preference for their company to match donations made directly to a nonprofit (such as through the nonprofit’s website, peer-to-peer fundraising platform, or mail) rather than only matching donations through a workplace giving software platforms. The more options an employee has to give and to get their gift matched, the more likely they are to utilize available company matching opportunities.

To offer the best employee giving experience, 96% of employees prefer their company to match donations made directly to a nonprofit.This means that, in order to provide a positive employee giving experience for everyone, be sure to keep your giving (and matching) channels open.

Make your program guidelines accessible to improve the employee giving experience.

3. Make it simple for employees to determine eligibility guidelines.

As you work to ensure your company is well-informed about the existence of your employee giving programs, it’s equally critical that your programs’ eligibility guidelines are readily apparent as well. But what are these so-called guidelines?

Let’s take matching gifts (i.e., one of the most-used forms of workplace giving) as an example. In order for employees to participate in your company gift-matching initiative, you’ll need to provide your staff with the following information:

  • Donation minimums and maximums: This is the range within which you’ll match employee donations (e.g., $50-1,000).
  • Match ratios: This determines the rate at which you match employee donations. This is typically dollar for dollar (1:1) but can go up to 2:1 or 3:1 as well.
  • Qualifying types of nonprofits: You might choose a particular type of mission (e.g., environmental organizations) or exclude categories of recipients (such as houses of worship).
  • Qualifying types of employees: Most companies match gifts made by all full-time employees, while others may open the programs up to part-time workers, retirees, and even employee spouses
  • Submission deadlines: Your submission deadline is the date by which employees must submit a matching gift request to your company in order to be eligible to receive a match. This may be a certain number of months or align with your calendar or fiscal year.

Because these criteria are necessary for employees to determine their eligibility for a company match, it’s important that you communicate this information effectively. Ensure your guidelines are provided in any previously mentioned explainer materials and even on your business’ website. Even interested employees won’t likely be willing to search high and low for this information. If it is hard to find, you’re likely creating an unnecessary obstacle to program success.

Here’s an example of what these criteria can look like:

Providing employees with accessible guidelines improves the employee giving experience.

Plus, as a general rule, keeping your guidelines as open as possible will provide an optimal employee giving experience for your staff. For example, when you set low minimums, high maximums, and generous deadlines, more individuals’ gifts will qualify for your programming. The more employees who qualify, the more will participate. And you know that higher your levels of participation, the more advantages brought to your company.

Ensure your company is listed in corporate giving databases to simplify the employee giving experience.

4. Ensure your company is listed in corporate giving databases.

One of the easiest ways employees can uncover your aforementioned program guidelines is by accessing a corporate giving database. This is essentially a compilation of information on thousands of businesses and their available corporate giving programs.

For example, Double the Donation offers the industry-leading database for matching gifts and volunteer grants. Thousands of nonprofits utilize this comprehensive tool⁠—likely many of the same ones your employees will support.

Double the Donation help ensure a positive employee giving experience.

For organizations that leverage Double the Donation’s embeddable search widget, donors are typically prompted within the donation experience to enter their employer information in search of matching gift eligibility.

If your employees follow this process, you don’t want them to search your company name, only to be met with “no results found.” This can cause discouragement in the process, even if they know how to locate your program guidelines elsewhere. Plus, many well-intentioned donors simply forget to follow up after losing their initial giving inertia.

So what can you do to avoid this scenario? Make sure your business is listed in corporate giving databases, complete with your programs’ eligibility criteria and links to submission forms.

Luckily, Double the Donation accepts submissions for new companies to add to their most comprehensive database, making it as easy as possible for your business to increase its program reach. And as a result, you provide the simplest, most optimal employee giving experience while actively supporting their favorite charities.

Incentivize giving to improve the employee giving experience.

5. Incentivize participation in employee giving programs.

By now, your employees should be aware of your employee giving initiatives in place and understand how they can participate. But what if your staff requires a little extra push to get involved with your philanthropic efforts?

That’s where strategic incentivization comes in!

If you want to encourage individuals to partake in new employee giving experiences, consider motivating the team with giving goals⁠—either in terms of percentage of overall participation or in total fundraising goals.

Once your team reaches the predetermined objectives, you might treat the company to rewards like these:

  • Catered lunches
  • Additional PTO
  • Casual dress days
  • In-house masseuse services
  • Gift card rewards
  • Professional development opportunities
  • Company apparel and/or swag

Be sure to remind your employees that the ultimate benefit of a well-run workplace giving program revolves around providing mission-based organizations the funds they need to change the world. But some extra motivation never hurts, either!


There’s little to no purpose in investing in an employee giving program if nobody at your workplace will participate. To drive participation, you need to look at your employee giving experience from a staff member’s perspective and determine whether it’s a positive one.

So provide ample opportunities and avenues for giving, make available programs known, simplify the processes involved, and incentivize participation. This can make a world of difference⁠—to your workforce, your community, and even your company’s bottom line.

Interested in learning more about employee giving? Check out our other educational resources:

Find out how to drive corporate philanthropy at your company!

Here are a few ways workplace giving platforms help with corporate volunteerism.

The Ultimate Guide to Workplace Giving Platforms for 2021

Corporate social responsibility (CSR) is on the rise, which means workplace giving across companies all over the world is growing in popularity.

That said, many employees aren’t aware of their employers’ giving programs. Or in other cases, it’s difficult to participate in workplace giving because of how the program is set up.

That’s where workplace giving platforms come into play.

Using workplace giving tools, companies can efficiently manage their philanthropy programs, keep their employees engaged through easy participation, and boost the impact of their CSR initiatives.

In this article, we’ll outline the many ways in which workplace giving software can help companies like yours make the most of the giving programs you’ve already invested so much into. After all, when it’s easy for employees to participate, you’ll not only boost employee engagement levels and your CSR reputation, but also benefit nonprofit causes all over.

More specifically, we’ll discuss how workplace giving platforms assist with:

  1. Matching Gift Program Management
  2. Volunteer Program Management
  3. Other Workplace Giving Program Management

When you implement an organized and streamlined process for managing workplace giving, you’ll set your company and its brand up for success. Let’s get started.

Workplace giving platforms help manage matching gift programs.

1. Matching Gift Program Management

Matching gift programs are one of the most common offerings companies have in terms of workplace giving.

By essentially doubling the donations their employees make to eligible nonprofits (based on the company’s guidelines), companies benefit nonprofits and help their employees make a difference in the causes they care about.

Workplace giving platforms can help your company manage its matching gift program.

But running a matching gift program takes a lot of organizational power, especially if your company has several participating employees and many donations to keep track of.

In order to make it easy for employees to take part in your matching gift program, choose a workplace giving platform that allows you to:

  • Track employee donations. Keep track of all employee donations in one central location so you can manage all of your incoming data more easily.
  • Approve matching gift requests. Approve match requests automatically or with a single click based on minimum/maximum match amounts, eligibility requirements, and other guidelines your company has put in place.
  • Engage your employees in giving. Engage your employees in the causes they care about by using workplace giving technology that’s easy to navigate, flexible, and shows your company cares about giving back.
  • Track your impact. Workplace giving platforms should offer robust, real-time reporting so you can keep track of the social good your company is doing.

The right workplace giving platform should help your company manage its matching gift program with ease, streamline your overall giving process, and encourage employee participation. 

Workplace giving platforms help manage volunteer grant programs.

2. Volunteer Program Management

In addition to matching gift programs, corporate volunteerism is becoming a larger component of workplace giving. There are many forms that volunteerism can take, and as companies develop or expand their volunteer programs, the right workplace giving software can keep them on track for success.

In order to dive deeper into corporate volunteerism, we’re going to break it down into three categories: volunteer opportunities, volunteer tracking, and volunteer grants.

Volunteer Opportunities

The first hurdle your company may encounter when developing a corporate volunteering program is actually finding volunteer opportunities for your employees.

Using a workplace giving platform that offers a database of both virtual and in-person volunteer opportunities can help you jump that hurdle easily and efficiently.

Workplace giving software vets the nonprofits they’re considering for their database, which means your employees can rest assured that they’ll be working with reputable causes and organizations.

Beyond sifting through nonprofit organizations for you, workplace giving platforms also help you create custom volunteer events for your employees, including planned shifts, event capacity, and registrations.

It’s great to get employees involved in your volunteer program, but it’s especially important that volunteers get to have a say in the opportunities available to them. That’s why offering a database of volunteer events is essential. Many companies also offer paid time off for volunteering, which gives employees a direct incentive to participate and increases employee engagement levels.

Volunteer Tracking

Once your volunteer opportunities have been confirmed, workplace giving software goes further and allows you to track all elements of your employees’ volunteer efforts. This includes:

  • Volunteer signups
  • Logged volunteer hours
  • Your overall impact

Employees can easily track their hours for any kind of volunteer event, while you can view all the wonderful work they’re doing from one central location.

Volunteer Grants

Another way to engage employees in corporate volunteerism is by offering volunteer grants—monetary grants awarded to nonprofits where employees regularly volunteer.

Workplace giving platforms can help your company manage its volunteer grant program.

Workplace giving platforms can also help your company manage your volunteer grant program.

Like with matching gift programs, workplace giving software helps you monitor volunteer grant requests that come through. As employees track their hours and request grants, you can easily approve and process each request in the same central system—much like you would with matching gifts.

All of these components of volunteer programs are important. Whether you’re offering paid time off to volunteer, trying to make it easy for employees to find volunteer opportunities, or processing volunteer grant requests on a regular basis, workplace giving platforms take the extra legwork out of the equation.

Workplace giving platforms help manage other types of giving programs.

3. Other Workplace Giving Program Management

Of course, workplace giving is made up of more than just matching gifts and volunteer programs.

There are tons of different programs that contribute to CSR, and choosing the right workplace giving solutions can help streamline all of them.

Workplace giving platforms can help with all types of giving programs for companies.

Other prominent workplace giving programs include:

Automatic Payroll Deductions

Automatic payroll deductions are a type of program that allows employees to deduct a small amount or percentage of each paycheck to a nonprofit of their choice. While the giving occurs in smaller increments, these donations add up over time and can have a huge impact on the nonprofit organizations they go toward.

Workplace giving platforms with payroll integrations and features allow employees to select a nonprofit from a large database of pre-vetted 501(c)(3) organizations. From there, they can choose to set up a recurring deduction through the platform for as long as they’d like.

Disaster Relief

When disaster strikes, companies need a quick and efficient way to organize their relief efforts so employees can contribute and corporations around the world can provide assistance.

Workplace giving solutions oftentimes offer tools to create new disaster relief campaigns right away. After all, the faster companies can launch a campaign, the faster they’ll be able to collect and disburse funds to nonprofits in need.

Look for a workplace giving platform that allows your company to build campaigns like these and mobilize employees around urgent causes.

Grant Management

Many companies and foundations provide annual grants to important causes and organizations around the world. Workplace giving platforms can help them manage all aspects of the grantmaking process.

For example, you can easily track and review:

  • Grant proposals and submissions
  • Approvals for grants
  • Budgets and goals
  • Reporting and dashboards

Grant management can be complex, especially when hundreds of applications come in from organizations everywhere. Using workplace giving technology makes it easier to track applications, review information, and approve the grants and disbursement.

General Campaigns

Want to rally your employees around a specific cause or event?

Workplace giving platforms also help companies build a community within their teams by supporting causes that are important to them.

Use a workplace giving platform to set goals, select nonprofits, spotlight volunteer opportunities, and more. These tools allow you to create a sense of urgency and keep your employees engaged around causes and events all year long.

Whether you’re running a grant program, campaign, payroll deductions, or other types of workplace giving programs, choosing the right solution to meet your company’s needs will benefit more than just your team and your brand. It will also provide thousands of nonprofits around the world with the funds they need to continue serving their missions.

Here are additional resources about workplace giving platforms.

Additional Workplace Giving Resources

If you’re looking for more information about workplace giving and the platforms that can help you be successful, check out the additional resources below:

Find out how to drive corporate philanthropy at your company!

Here are our picks for the top corporate giving software.

Top Corporate Giving Software to Drive Employee Engagement

When it comes to engaging the employees at your company in your workplace giving programs, it can be challenging to find the right tools that promote participation. But the easier it is for your employees to take part in your giving programs, the more likely they are to do so—and the more nonprofits benefit as well.

For companies all over, finding the right software that helps you manage your corporate giving online is essential.

That’s why we’ve compiled a list of the top corporate giving software to drive employee engagement, keep track of each component of your giving program, help your company promote corporate philanthropy, and finetune your corporate giving strategy.

Here are our top picks:

Use this list to find the best corporate giving software for your company and start boosting employee participation in your workplace giving programs. Let’s begin.

America's Charities is a top corporate giving software.

America’s Charities

Overview of This Corporate Giving Software

America’s Charities offers a variety of CSR tools for companies looking to grow their workplace giving and philanthropy programs.

Companies can choose from several options, including three workplace giving technology solutions, special funds management (like employee assistance funds and disaster relief), and standalone services like charitable funds management and payment processing.

One of the most popular solutions, America’s Charities Engage, is an end-to-end giving and CSR solution that helps manage grantmaking, donation matching, workplace giving, employee engagement, and volunteers.

Why This Corporate Giving Software Stands Out

One size does not fit all, which is why America’s Charities offers a broad selection of employee workplace giving technology solutions. They have also had 40 years of experience in this field, and have raised more than a half-billion dollars for tens of thousands of charities through various workplace giving programs.

Pricing

Contact America’s Charities for specific pricing information and to request a demo.

Learn more about America's Charities, one of the top corporate giving software providers.


Benevity is a top corporate giving software.

Benevity

Overview of This Corporate Giving Software

Benevity is one of the leading providers of corporate giving software, offering employee engagement tools that companies can use to do social good. 

Benevity’s platform helps companies find volunteer opportunities, set up and run volunteer grant programs, manage matching gifts and payroll donations, and more.

Using Benevity, your company can create a purpose-driven culture for employees, engage employees in current issues, and make it easy to participate in all of your social good programs with the Benevity app.

Why This Corporate Giving Software Stands Out

Benevity automates every part of your employee engagement program. This provider also offers integrations with Workday, VolunteerMatch, and Okta to provide better access for employees—with less effort needed overall.

Through the Benevity Causes portal, nonprofits can gain access to corporate and individual donors and volunteers, leading to even more support from companies in the nonprofit space.

Pricing

Contact Benevity to learn more about their services and pricing.

Learn more about Benevity, one of the top corporate giving software providers.


Bright Funds is a top corporate giving software.

Bright Funds

Overview of This Corporate Giving Software

Bright Funds is a leading provider of corporate giving software as a service for workplace giving,
volunteering and grants management.

With a personalized, intuitive experience, Bright Funds makes it easy to do good with an experience that employees love.

Companies can set it up in less than a day with all the features they need to get their program going including matching gifts, volunteer events, custom campaigns, real-time reporting and more. The fund model allows companies to create funds for disbursement to one or more nonprofits for maximum flexibility.

Why This Corporate Giving Software Stands Out

With nearly a decade of experience, Bright Funds helps companies of all sizes multiply their impact through a comprehensive corporate social responsibility platform. In addition to a seamless user experience, the platform supports global giving and helps companies save time with simple program administration, employee engagement tools and managed donations disbursement. Integrations with many other systems such as ADP, Okta, Workday, Zenefits, VolunteerMatch and more provide a better experience while simplifying deployment. The Bright Network is a free portal for nonprofits allowing them to optimize workplace fund-raising with digital tools such as electronic payments and donor reports.

Pricing

Bright Funds supports companies of all sizes. Fees start at $2 per month per employee for companies under 300 employees and scales based on employee count. Contact Bright Funds for more details and register for a free 30-day trial (no credit card required).

Learn more about Bright Funds, one of the top corporate giving software providers.


CyberGrants is a top corporate giving software.

CyberGrants

Overview of This Corporate Giving Software

CyberGrants is another top corporate giving software solution that offers fully integrated tools for grants management, employee giving, volunteerism, disbursement, disaster relief, and more.

Using CyberGrants, you can create innovative programs from matching gifts, to political action campaigns, to charitable spending accounts. 

Their real-time reporting, automated payroll, and rules-based approvals make it easy for your company to roll out your social good programs and manage them efficiently.

Why This Corporate Giving Software Stands Out

CyberGrants specializes in two areas: employee giving and grants management. That means if you’re looking for an all-in-one solution for managing your grant applications, disbursements, matching gifts, employee donations, and volunteer programs, CyberGrants is a great option.

Pricing

Contact CyberGrants for a demo and to learn more about pricing.

Learn more about CyberGrants, one of the top corporate giving software providers.


Millie is a top corporate giving software.

Millie

Overview of This Corporate Giving Software

Millie is one of the top corporate giving platforms, offering corporate matching gifts, volunteer management, campaign management, and more.

Using Millie, your company can create volunteer events, search for volunteer opportunities, match employee donations according to your budget, and build campaigns around an event or cause.

Millie gives your company the opportunity to create a social impact program that’s easy to use, flexible, and budget-friendly.

Why This Corporate Giving Software Stands Out

Millie offers the option for companies to give charitable dollars to their employees and customers. Recognize outstanding employees or develop deeper relationships with customers or prospects by sending charitable gift cards that can be used to donate to one or more nonprofit organizations.

Pricing

Visit Millie’s pricing page to view their monthly fees based on the number of employees you have.

Learn more about Millie, one of the top corporate giving software providers.


POINT is a top corporate giving software.

POINT

Overview of This Corporate Giving Software

POINT is a collaborative volunteer platform that connects communities with local causes. Their mission is to bring local nonprofit leaders the tech tools they need for free, while companies can use the platform to engage employees and boost their CSR programs.

Using the POINT app, companies can manage volunteerism, giving, and partnerships all in one platform that’s easy for employees to use.

When local nonprofits post volunteer opportunities, your company can easily reserve spots or send the information to employees. You can also easily send donations through a simple donation tool, strengthen partnerships with nonprofits, and leverage automatic reporting. 

Why This Corporate Giving Software Stands Out

When companies buy a subscription to POINT, they give the nonprofit POINT platform to a registered 501(c)(3) organization for free. This allows nonprofits to easily find and manage volunteers, saving them time so they can focus their efforts elsewhere.

Pricing

Pricing for POINT depends on the number of employees in your company. Visit their website to book a demo.

Learn more about POINT, one of the top corporate giving software providers.


Selflessly is one of our favorite corporate giving software providers.

Selflessly

Overview of This Corporate Giving Software,

Selflessly is an all-in-one giving platform for corporate social responsibility that is designed to empower small and medium-sized businesses with effective corporate philanthropy efforts.

This tool offers a range of solutions, including for giving, volunteering, gift matching, reporting, and assessing their contributions.

With Selflessly’s corporate giving software solution, businesses are able to better engage their employees, improve their image among consumers, and support philanthropic efforts that they care about.

Why This Corporate Giving Software Stands Out

Selflessly’s donation matching tools are one of its greatest assets, as corporate gift matching is a key component of many companies’ giving efforts. Plus, a partnership with Double the Donation’s 360MatchPro allows Selflessly to continually streamline the giving process for both businesses and their employees!

Pricing

Their dedicated team will work with you to make sure pricing fits your needs. Visit their website to request a demo or custom pricing.

Selflessly is one of our favorite corporate giving software providers.

SmartSimple is a top corporate giving software.

SmartSimple

Overview of This Corporate Giving Software

SmartSimple is a robust corporate giving software solution that offers grant management, employee giving, matching gifts, volunteer management, volunteer grants, and more.

Using SmartSimple’s tools, you can streamline every step in your workplace giving programs, easily manage volunteering, administer your matching gift programs while following your guidelines and match ratios, and focus on in-kind giving.

Beyond their many corporate giving tools, SmartSimple offers detailed reports, dashboards, and maps using real-time data. 

Why This Corporate Giving Software Stands Out

Beyond its many robust corporate giving solutions, SmartSimple also offers a goals tracking feature, which allows your company to track your goals against all of your CSR and giving initiatives. Define your goals across all of your efforts, which can in turn be shared with the rest of your company and its stakeholders.

Pricing

Visit SmartSimple’s website for pricing information and to request a demo.

Learn more about SmartSimple, one of the top corporate giving software providers.


YourCause is a top corporate giving software.

YourCause

Overview of This Corporate Giving Software

YourCause is a top corporate giving software solution for managing workplace giving, employee volunteering, grants, and more.

Boost participation and employee engagement using their CSRconnect solution, which allows your company to manage disaster relief, seasonal campaigns, year-round matching, peer-to-peer fundraising, and volunteer events.

Aside from tracking donations and hours, YourCause offers robust reporting features that allow your team to track data and recognize outstanding employee participants. You can also boost employee participation by offering incentives.

Why This Corporate Giving Software Stands Out

YourCause offers a free portal that allows verified nonprofit organizations to create and manage volunteer events, access donor information, and engage with companies and their employees. This can in turn help your company form stronger relationships with nonprofits that are working toward worthy causes.

Pricing

Contact YourCause to request a demo and get more information about pricing.

Learn more about YourCause, one of the top corporate giving software providers.

Here are additional resources for corporate giving software.

Additional Corporate Giving Resources

If you’re looking to learn more about corporate giving, employee engagement, or the tools that can help you expand your CSR program, check out these resources below!

Find out how to drive corporate philanthropy at your company!

Here are our top employee engagement ideas to drive philanthropy.

7 Employee Engagement Ideas to Promote Philanthropy

When you think of employee engagement, what comes to mind? It could mean having happy employees, employees who are invested in the work they’re doing for your company, or employees who feel good about what your company does as a whole.

In reality, all of those traits define employee engagement. And having high employee engagement levels comes with a lot of value.

Why is employee engagement important?

Employee engagement is important because it boosts productivity, profitability, and retention rates at your company. When employees are engaged at their company, it means they have an emotional investment in the work they’re doing and the work your business does overall.

But employee engagement takes many forms, and it takes effort from your company to foster an environment that encourages engagement. One of the most effective ways you can boost engagement at your company is through corporate philanthropy.

When companies take part in corporate philanthropy efforts, it reflects well on them as a whole and encourages employees to get involved. In this article, we’ll outline seven employee engagement ideas centered around philanthropy. Using these ideas, your company will be in a better position to increase engagement among your employees.

We’ll discuss:

  1. Matching Gift Programs
  2. Corporate Volunteerism
  3. Corporate Volunteer Grants
  4. Automatic Payroll Deductions
  5. Annual Giving Campaigns
  6. Cause Marketing Campaigns
  7. Employee Engagement Software

Centering your efforts around corporate philanthropy is a great way to boost morale among your employees and keep them invested in the work you do. Let’s get started.

Matching gift programs are a great employee engagement idea.

1. Matching Gift Programs

With the rise of corporate social responsibility (CSR), many companies are taking the initiative to do good in their communities. One of the most common ways companies do this is by implementing matching gift programs.

Corporate matching gift programs are a type of philanthropy in which companies financially match donations that their employees make to nonprofits.

One of the most effective employee engagement ideas is matching gifts.

Many companies match at a 1:1 ratio (dollar for dollar), but these ratios range anywhere from .5:1 to 4:1. That means nonprofits have the opportunity to receive at least double the amount of an initial gift.

How do matching gifts tie into employee engagement?

Matching gift programs are essential for employee engagement because those programs demonstrate to employees that your company cares about the same organizations and causes they do.

Even though matching gifts are common in terms of workplace giving programs, many employees don’t know their companies even offer a program.

That’s why your company should take the initiative to promote these programs to your employees. Whether it’s done through onboarding or regular employee communications, alerting employees to the fact that they can double their donations to their favorite charities can go a long way in terms of engagement.

Taking this initiative is also great for the nonprofits your matching gift program benefits, because the more you encourage employees to participate in these programs, the more nonprofits will raise for their causes. It’s a win-win!

Corporate volunteerism is a great employee engagement idea.

2. Corporate Volunteerism

Just as matching gifts are one of the most common types of CSR programs out there, another common CSR initiative is corporate volunteerism.

Through corporate volunteerism, employees are encouraged to volunteer their time at local nonprofits they want to support. 

Companies encourage volunteerism in a number of ways, one of which is through offering paid time off during the year to volunteer. This is an extra incentive for employees because they get to support a charitable cause while still getting paid.

Many companies also offer volunteer days, such as a day of service, to promote team-building and give back to the community. This encourages coworkers to get together, get to know one another, and work as a team to help an organization.

Corporate volunteerism also benefits nonprofits because of the skills corporate employees bring to the table—which are often skills and expertise that the nonprofits may not otherwise be able to afford.

How does corporate volunteerism tie into employee engagement?

Companies that promote volunteer opportunities and actively encourage their employees to participate show that they care about giving back to the community, and are even willing to offer paid time off to do so. This reflects well on companies and even encourages consumers to continue purchasing products and services from them.

When employees see the good their companies are doing in their communities, they are more likely to participate, think positively about their role in the company, and be happier as a result.

Corporate volunteer grants are a great employee engagement idea.

3. Corporate Volunteer Grants

Corporate volunteerism doesn’t end with the time and effort that your employees offer nonprofits. There’s another type of workplace giving program directly related to volunteerism that can benefit nonprofits, reflect well on your company, and boost employee engagement.

Corporate volunteer grants turn non-monetary contributions—volunteer hours—into revenue for your nonprofit. When employees at a company devote a specific number of hours to volunteering with a nonprofit, participating companies provide a set dollar amount for those hours to the nonprofit.

One of the most effective employee engagement ideas is volunteer grants.

For example, this could look like:

  • $25 for every hour an employee volunteers
  • $15 per hour an employee volunteers, with a minimum of 20 hours
  • $500 after volunteering 20 hours with a nonprofit

Corporate volunteer grants essentially help nonprofits meet their fundraising and volunteer goals at the same time.

How do corporate volunteer grants tie into employee engagement?

Many volunteers and nonprofits are unaware that the volunteer’s employer even offers a volunteer grant program. That’s why it’s essential to actively promote these opportunities to employees—especially those who volunteer with nonprofits on a regular basis.

The more you encourage volunteerism and promote volunteer grant opportunities, the more employees will feel engaged with your company and its values.

Additionally, the easier you make it to participate in your volunteer grant program, the more you’ll get out of the program you’ve invested in. One way to make participation easier and more streamlined is by investing in employee engagement software. If you’re interested in the kinds of solutions available to you, jump to that section now!

Automatic payroll deductions are a great employee engagement idea.

4. Automatic Payroll Deductions

Another form of workplace giving that can lead to high employee engagement is automatic payroll deductions. 

An automatic payroll deduction allows employees to deduct a small portion of each paycheck to donate to a charity. 

Here's how automatic payroll deductions work as an employee engagement idea.

Automatic payroll deductions are great options for employees because they can give to nonprofits in smaller increments—especially if they’re unable to donate a large sum at once. If their employer also offers a matching gift program, those donations can even be doubled.

Most organizations are generally vetted by companies to ensure their employees’ automatic payroll contributions are going to reputable nonprofits. This will reassure employees that their donations are going to a good cause. 

How do automatic payroll deductions tie into employee engagement?

By making it easy for employees to give to reputable organizations, your company accomplishes a few things:

  • Employees get to make a difference for the causes they care about.
  • The donations have no extra fees for the nonprofits (like credit card processing fees) and the donation is still tax deductible for employees.
  • Employees will continue to participate in automatic payroll deductions long term because of the ease and security associated with the program.

The more options you offer as part of your workplace giving programs, the more likely employees will be to engage and participate in those programs. Automatic payroll deductions are an excellent option to consider as a company.

Participating in annual giving campaigns is a great employee engagement idea.

5. Annual Giving Campaigns

The year-end giving season (generally October through December) is the most popular time for nonprofit donations. During this time, donation numbers are higher than all year round.

Companies can use this time to encourage their employees to donate to important causes. This can be done via monetary donations or donations of time. When paired with matching gifts and corporate volunteer grants, the impact goes even further.

Many nonprofits run annual giving campaigns around this time of year to raise a large portion of the funds they need to continue serving their missions. Encouraging your employees to give during these campaigns is especially important for the nonprofits they support, but also for your company’s image.

How do annual giving campaigns tie into employee engagement?

If your company wants to boost engagement among its employees, be sure to encourage them to participate in annual giving. Promote specific opportunities to donate to nonprofits whose missions align with your company values. This reflects well on your company in the public eye, while also showing your employees that giving to worthy causes is an important component of your business practice.

Cause marketing campaigns are a great employee engagement idea.

6. Cause Marketing Campaigns

As a big part of CSR, companies will often launch a cause marketing campaign in conjunction with a nonprofit cause. During a cause marketing campaign, a company increases its own profitability while also doing good in the communities in which they operate.

Here's how cause marketing campaigns work as a employee engagement idea.

Here are some examples of cause marketing:

  • Businesses encourage customers to round up their purchases to donate to a specific charity or cause.
  • Businesses donate a portion of their profits to a specific charity or cause. 
  • Businesses accept donated goods to provide to specific charities.

Both the for-profit and nonprofit sides benefit from cause marketing. For-profit businesses can see an increase in sales and exposure, while nonprofits receive more funding and goods that can help them serve their constituents.

How do cause marketing campaigns tie into employee engagement?

Cause marketing is a great employee engagement idea because it actively encourages employee participation. After all, cause marketing works best if your company is helping a cause that your employees believe in. If your staff supports the idea, they’ll work harder and be more invested in helping.

Employee engagement software is a great employee engagement idea.

7. Employee Engagement Software

For all of these employee engagement ideas, you’ll want to have an organized system in place to run it. With so many moving parts and workplace giving options, it can be challenging to consolidate donations, volunteer opportunities and hours, and matching gift requests in one place.

Employee engagement software is a must when it comes to organizing your workplace giving programs.

Using an employee engagement platform, you can:

  • Track and review employee donations, including automatic payroll deductions.
  • View and approve employee matching gift requests.
  • Allow employees to log their volunteer hours.
  • View and approve volunteer grant requests.
  • Post and coordinate volunteer opportunities for your employees.
  • Organize team volunteer events.

These are just some of the ways employee engagement software can help keep your company on track.

Be sure to invest in the right employee engagement software that will allow your company to benefit the most from the workplace giving programs you’ve already invested so much into.

Here are some additional resources regarding employee engagement ideas.

Additional Resources

Looking for even more information about employee engagement ideas that can benefit your company? Start with the resources below:

Find out how to drive corporate philanthropy at your company!

Learn the essentials of employee engagement with our guide!

Employee Engagement: The Essential Guide for 2021

As a company, managing employees and productivity can be a challenge. You want to keep your employees happy and feeling fulfilled in their work, and a lot of the time, their level of engagement with their job informs all of that.

That’s why keeping your employees engaged is so important.

High employee engagement is one of the top reasons employees stay at their jobs long term, are more productive, and feel fulfilled. In order to explore these ideas, we’re going to define employee engagement and dig deeper into why it makes a difference for your company.

What is employee engagement?

Employee engagement refers to the level at which employees are excited about and committed to their jobs. When employees are engaged, they are more likely to produce higher quality work and feel invested in what they do.

Employee engagement refers to the level at which employees are excited about and committed to their jobs.

Employee engagement is different from employee satisfaction, but these terms are interconnected. Satisfaction simply means an employee enjoys their job, but isn’t necessarily engaged with it. Employee engagement, on the other hand, means employees are emotionally invested in the work they’re doing.

Consider the following questions as you look into ways your company can boost your employee engagement levels:

  1. Why is employee engagement important?
  2. What are effective employee engagement ideas?
  3. How does employee engagement software help companies?
  4. What are some additional employee engagement resources?

There are many benefits of employee engagement and ways to enhance it at your company. Let’s jump in.

This is why employee engagement is important.

1. Why is employee engagement important?

According to recent statistics, 85% of employees are not engaged in the workplace—which means a large number of employees might leave their current jobs for another.

On the other hand, studies indicate that companies whose employees are engaged are 22% more profitable.

Put simply, employee engagement is important because it leads to higher retention rates and productivity. As is implied, a higher retention rate also means your company doesn’t have to deal with as much turnover, hiring, and training, which saves you a lot of money down the road.

Here are four top reasons why employee engagement matters.

The takeaway? Employee engagement leads to happy employees, longer tenures with your company, and higher productivity levels.

So, how can your company build up its employee engagement rate? There are many ways to do this, but we’re going to focus specifically on one avenue that has a huge impact: corporate social responsibility programs. Read on to learn more!

Here are some effective employee engagement ideas.

2. What are effective employee engagement ideas?

If you’re looking for effective employee engagement ideas, consider corporate social responsibility. Corporate social responsibility (CSR) is a term used to describe a company’s efforts to improve society. And with CSR comes many different initiatives companies take on to do just that.

Offering generous and inclusive CSR programs is one of the top drivers of employee engagement because employees are more likely to be happy working for a company that contributes to social good.

Employee Engagement and Corporate Social Responsibility

CSR is an umbrella term that covers everything from corporate philanthropy to positive economic and environmental efforts a company takes upon itself.

For the purpose of this article, we’re going to focus on some of the top philanthropic efforts a company can put forth that in turn boost employee engagement. These include:

Matching Gifts

One of the best ways to foster employee engagement is through corporate matching gift programs. Corporate matching gifts are a type of CSR initiative in which companies financially match donations their employees make to nonprofits.

Matching gifts drive a large component of employee engagement.

When it comes to workplace giving and CSR, matching gifts are a common offering, and it’s important for companies to actively promote these opportunities to their employees.

Employees who understand how to request a matching gift for their donation will be more likely to go through the process and feel good that their company made their gift go twice as far.

That said, it can be challenging to inform employees of your matching gift program. That’s why you should also make a point to promote matching gift opportunities throughout the year in a variety of ways, including:

  • New employee training materials
  • End-of-year campaigns
  • Internal employee communications

When you encourage employees to participate in your matching gift program, it not only benefits your company and helps you make the most of the giving program you’ve invested in, but also benefits the nonprofits those dollars go toward.

Volunteering

Now is the time to implement or enhance your employee volunteer program. That’s because offering volunteer opportunities within your company is a fantastic way to keep employees happy and fulfilled.

Whether you offer paid time off to volunteer, team-building volunteer opportunities, or a simple way for employees to access volunteer positions in your community, employees will be excited to step up and help the causes they care about.

When it comes to corporate volunteering and building up employee engagement, volunteering takes on a few manifestations:

Volunteer grants are another key driver of employee engagement.

  • Volunteer grants. Corporate volunteer grants are another form of corporate philanthropy in which companies provide monetary grants to nonprofits where their employees regularly volunteer. This means nonprofits get two forms of support in place of one: valuable volunteer hours and financial contributions.
  • Individual volunteer opportunities. Many companies offer paid time off for employees to volunteer at organizations they care about. This is a great incentive to boost employee engagement because they get paid while supporting an important cause. Add in a volunteer grant, and the benefits extend even further!
  • Team volunteer opportunities. As a team-building activity, companies often plan a day of service or similar event to get their employees together to give back to the community. This can also result in team volunteer grants, increased camaraderie among coworkers, and deepened relationships with the nonprofits in their community.

Companies also tend to use employee engagement platforms to organize their volunteer activity, as well as manage matching gifts and employee donations. This type of platform helps companies track volunteer opportunities in the greater community around their business, get employees signed up, and keep them engaged in the company’s culture of giving.

Looking to learn more about employee engagement software? Jump to that section now!

Other CSR Initiatives

Beyond matching gifts and corporate volunteerism, there are several other types of CSR initiatives that encourage employee engagement and participation.

Among the most common are workplace giving programs like automatic payroll deductions, annual giving campaigns, and other opportunities to donate to good causes. 

Through these company-sponsored programs, nonprofits are vetted and can build solid relationships with companies and their employees. Employees can rest assured that they’re donating to a worthy cause, and nonprofits get the support they deserve. Meanwhile, companies can get the most out of the giving programs they invested in.

Out of all the employee engagement ideas out there, focusing on corporate philanthropy and workplace giving, as well as other corporate social responsibility programs, will help your employees feel fulfilled and happy working for your company. Knowing that your company cares about the same causes they care about will keep them engaged and invested in the work they do for you.

Here's how employee engagement software helps companies.

3. How does employee engagement software help companies?

Having highly engaged employees is great, right? When you offer opportunities for employees to get involved in helping important causes, everyone will benefit.

But how can you effectively keep track of and manage all of these programs?

Tracking workplace giving programs and volunteer opportunities might sound like spreadsheets upon spreadsheets and lots of data entry. But there’s another way your company can manage your employees’ activity, as well as the programs you’re promoting: employee engagement software.

Employee engagement software helps you keep track of employee donations, volunteering opportunities, automatic payroll deductions, grant requests, and more.

Let’s turn back to those employee engagement ideas we discussed earlier:

Matching Gift Programs and Employee Engagement Software

When you invest in software that helps you regulate your matching gift program, you’ll make it easier for employees to get their donations matched for any eligible nonprofit. This makes them more likely to participate and feel engaged with your company as a result.

Employee engagement software helps manage your matching gift program by:

  • Allowing you to review or automatically approve matching gift requests that meet your company’s guidelines
  • Helping you track employee donations and measure overall impact
  • Tracking your goals and overall CSR-related progress

All of these features give your company a bigger picture of the impact you can make.

Corporate Volunteerism and Employee Engagement Software

Employee engagement software can also regulate your volunteer opportunities. The easier it is for employees to provide you with their volunteer activity information, the more likely they will be to participate in your volunteer program.

For example, employee engagement software helps manage your volunteer program by:

  • Allowing your company to find or create new volunteer events
  • Making it easy for employees to track their volunteer hours
  • Helping you track and approve volunteer grant requests

Volunteering consists of many juggling tasks, but when you use software to streamline the tracking and approval process, you’ll save your team and your company a lot of headache.

Here are some additional employee engagement resources.

4. What are some additional employee engagement resources?

Your employee engagement efforts shouldn’t stop here! Now that you have a basic understanding of how employee engagement works, check out these additional resources:

Find out how to drive corporate philanthropy at your company!

Why Workplace Giving Matters for Nonprofits + Companies

Why Workplace Giving Matters for Nonprofits + Companies

In this day and age, companies are diving deeper into social good. This is largely due to the rise of corporate social responsibility (CSR), which reflects a company’s efforts toward improving society.

It’s through these efforts that corporate social responsibility programs are created. And one of the biggest programs to come from CSR is workplace giving.

The reasons why workplace giving matters aren’t limited to companies, however. Nonprofit organizations all over the world benefit from CSR initiatives, with workplace giving at the forefront. So if you’re part of a nonprofit organization and you’re wondering why you should care about workplace giving strategies, this guide is a great place to start. Likewise, if you work for a company trying to implement or enhance its workplace giving program, this article will be a great resource for you, too.

Both companies and nonprofits should be focusing on workplace giving—it’s a key driver of success from both ends. That’s why we’re going to cover the following topics:

  1. What is workplace giving?
  2. Why workplace giving matters for companies
  3. Why workplace giving matters for nonprofits
  4. Why workplace giving matters for employees
  5. How can companies implement and maintain workplace giving programs?
  6. Additional workplace giving resources

Workplace giving can have a huge impact on society as a whole, benefiting nonprofits all over the globe. But there’s more to it than that. Let’s get started.

This is what workplace giving is and how it works.

1. What is workplace giving?

Workplace giving is a company-sponsored program that provides its employees with the opportunity to financially support nonprofit organizations.

Through workplace giving, employees can make charitable donations to the nonprofits they care about. 

Workplace giving matters because it is a company-sponsored program that provides its employees with the opportunity to financially support nonprofit organizations.

Workplace giving is an umbrella term, which means it takes many forms when it comes to supporting organizations. One of the most common types of workplace giving programs is payroll deductions, through which employees automatically deduct a portion of their paycheck to a charity of their choice.

Payroll deductions and other similar workplace giving programs can result in a larger number of donations to nonprofits. For example, when multiple employees across several companies choose to give part of their paycheck to the same nonprofit, that nonprofit will amass a large amount of funds and support.

But workplace giving extends beyond this. In fact, diversifying workplace giving is one of the best ways a company can get its employees to participate. When you don’t limit them to one or two giving options, employees have the freedom to choose how they want to give and actively take part in the process as a result.

As part of workplace giving, companies can choose to:

  • Match donations. Corporate matching gift programs are a form of workplace giving in which companies financially match donations their employees make to nonprofits. When paired with other workplace giving campaigns where employees financially support nonprofits, those donations are essentially doubled.
  • Offer volunteer grants. For employees who might not be able to donate financially, they can still donate their time. Employees who volunteer on a regular basis with a nonprofit can submit a volunteer grant request to their employer. This means the nonprofit will receive a set amount of money based on the number of hours the employee committed to them.
  • Participate in annual giving. During the year-end giving season (generally October through December), donation numbers are even higher than all year round. Many companies run seasonal giving campaigns, encouraging employees to set up automatic payroll deductions to give to nonprofits of their choice, and then matching those donations.

Corporate matching gifts are arguably the most effective and important giving channel to focus on as both a company and a nonprofit. Most companies match at a 1:1 ratio (a dollar for a dollar), but ratios can range from .5:1 to 4:1. Many companies also match donations to a wide range of organizations, with few restrictions.

So when nonprofits tap into workplace giving, corporate matching gifts should be something they actively pursue. And when employees give through their employers, matching gifts can maximize their impact.

A huge component of why workplace giving matters is the benefits of matching gifts.

Workplace giving can be enhanced by any of the programs we’ve already mentioned. But the most important thing to remember is when companies offer multiple ways to give to charities, employees will be more likely to participate in the first place.

Here's why workplace giving matters for companies.

2. Why workplace giving matters for companies

Beyond the social good workplace giving promotes all around, there are specific benefits for companies. When it comes to employee engagement, a company’s employees tend to be happier working for companies that support generous giving initiatives. Employees have a longer tenure with those companies, which then benefits the company because of its higher retention rates and money saved from low employee turnover.

Apart from internal benefits, companies also maintain a positive public image in the communities in which they operate. Consumers are more likely to buy products and services from companies that encourage workplace giving.

Your company has spent a lot of time and energy setting up its workplace giving program, and it’s obvious that many benefits come with this. But beyond having an effective workplace giving program, it should also be easy for your employees to participate. After all, the more your employees take part in workplace giving, the happier they’ll be.

For that reason, finding software that makes participating in workplace giving easy can help you get the most out of your program. Read more about workplace giving software solutions below!


Here's why workplace giving matters for nonprofits.

3. Why workplace giving matters for nonprofits

It’s obvious that workplace giving campaigns help nonprofits financially. But the benefits go deeper than that. 

When companies emphasize corporate matching gifts and other workplace giving programs, nonprofits benefit tremendously. This is because:

  • Workplace giving builds stronger relationships between nonprofits and companies/employees.
  • Long-term relationships between nonprofits and companies lead to ongoing partnerships and corporate sponsorships for the nonprofit’s events and programs.
  • All of this support means nonprofits can better serve their constituents and their missions.

Nonprofits also save time and resources by participating in workplace giving programs. They can receive gifts in a cost-efficient way without spending more time soliciting donations. Instead, that time can go to doing good.

When companies do everything they can to encourage employees to participate in workplace giving programs, nonprofits will get more than just monetary support. They’ll become part of a larger community that helps them reach their goals and keeps their organization running.

Here's why workplace giving matters for employees.

4. Why workplace giving matters for employees

Workplace giving doesn’t just benefit companies and nonprofits. As previously mentioned, companies that participate in workplace giving maintain a higher employee engagement rate and lower turnover. So let’s look specifically at how workplace giving programs can further benefit employees:

  • Employees give to reputable charities. One of the benefits of workplace giving—especially for employees—is that they can be certain they’re giving to reputable organizations. Generally, workplace giving programs carefully screen the nonprofits that participate according to strict guidelines. This means employees can rest assured their donations are going to a good cause.
  • Employees give in smaller increments. Employees who might not be able to donate a large sum at once can benefit from automatic payroll deductions. The smaller amounts deducted from each paycheck will add up over time, and when paired with a matching gift from their employer, they can make a real impact.
  • Employees make a larger impact overall. Even if employees are only able to donate in small increments, their gifts combine with thousands of employees across the country to those nonprofits. That money is also unrestricted—meaning it’s not meant for a specific purpose and can be used in any way by the organization. The fewer restrictions in place, the greater the impact.

There are many reasons why workplace giving matters, and for employees, being able to donate effectively to worthy causes is a big one.

This is how companies can maintain workplace giving programs.

5. How can companies implement and maintain workplace giving programs?

For companies, implementing and keeping up with their workplace giving programs is crucial to their success. If a company doesn’t have a set process in place for tracking matching gifts, volunteer grant requests, payroll deduction options, and other components of their giving programs, those tasks can quickly become tedious and disorganized.

That’s why many companies invest in workplace giving solutions to effectively track each task, their CSR initiatives, their goals, and any pending requests. There are many types of workplace giving platforms, so be sure to look for tools that meet your company’s needs.

More specifically, if you’re running a matching gift, volunteer grant, or payroll deduction program, below are some key features to look for in your workplace giving solution:

  • Centralized employee donation tracking
  • Streamlined approval process for nonprofit types, donation matches, and volunteer grants
  • Volunteer event setup and management
  • Volunteer hour tracking
  • Payroll integration

When you choose workplace giving software that offers the tools you need to manage each component of your giving program, it’ll be much easier for your employees to get involved and for your company to track your overall CSR initiatives and progress.

How can companies offer the best workplace giving programs for employees?

According to corporate giving research, one of the largest considerations as to whether employees will participate in a workplace giving program revolves around how easy it is for them to get involved. For many donors, that idea is based heavily on the different ways that they’re able to give.

For example, our studies show the following:

96% of employees at companies with matching gift programs have a strong or very strong preference for their company to match donations made directly to a nonprofit (such as through the nonprofit’s website, peer-to-peer fundraising platform, or mail) rather than only matching donations through a workplace giving software platform.

This idea boils down to the fact that employees do not want their abilities to participate in an employee giving program to be restricted to gifts made through one platform or another. The more options a company has for employees to support the nonprofits they care about (and to get their contributions matched), the more likely they are to partake.

Along similar lines, if you want more employees to get involved with your giving initiatives, it helps to offer match low minimum donations, high maximums, and liberal submission deadlines⁠—not to mention, matching donations by more types of employees to more categories of nonprofit causes.

How can companies actively promote workplace giving programs?

The best thing a company can do to promote workplace giving—and to help nonprofits in the process—is to educate their employees.

Feature your workplace giving programs in employee onboarding materials. More specifically, you should highlight:

  • Matching gift programs
  • Volunteer grant opportunities
  • Payroll deductions
  • Paid time off to volunteer
  • Other opportunities to support nonprofits

Educating your employees from the start and offering reminders throughout the year (or even through a year-end giving campaign) will keep your CSR initiatives at the forefront of your company culture.

Of course, it’s always a good practice to get feedback on your workplace giving programs, especially from employees. This will help you determine whether your program is accessible and effective for those who work within your company. Send out surveys and even allow employees to vote on the types of nonprofits or causes they want to support (or the types of workplace giving programs they want to see).

When companies take charge and contribute to the greater good, nonprofits can benefit immensely. But the effectiveness of a workplace giving program depends on how the company implements it, how they promote it, and how they maintain it at all times.

Here are some additional resources on why workplace giving matters.

6. Additional workplace giving resources

Hopefully, this guide has served as a helpful start to learning more about employee giving opportunities and why workplace giving matters in the long run. Whether you’re part of a company or nonprofit, the benefits of taking part in workplace giving programs are endless.

If you want to do some further reading, we’ve compiled a few of our favorite resources below:

Find out how to drive corporate philanthropy at your company!

Top 6 Capital Campaign Consulting Firms

7 Exceptional Capital Campaign Consulting Firms

7 Exceptional Capital Campaign Consulting Firms (Reviewed)

Note

Don’t forget to grab our Free Guide to the Top Fundraising Ideas.

Planning for a capital campaign is a huge endeavor, and even the most experienced nonprofits need some assistance. Your nonprofit can get help by hiring a capital campaign consultant or a capital campaign consulting firm.

To make sure we’re on the same page, a capital campaign consultant is a professional adviser that can provide counsel on how to plan for your campaign. Consultants can help complete common capital campaign tasks, such as performing a feasibility study, writing a case for support, and training your leadership.

You can hire a consultant to assist you throughout the duration of the campaign or for just a few small tasks here and there.

If you’re not sure who to hire, we have seven capital campaign consulting firms that you can consider. 

Top Capital Campaign Consulting FirmsDistinguishing Feature
Aly Sterling Philanthropy Philanthropy Blueprint assessment
Averill Fundraising Solutions Capacity building
The Capital Campaign Toolkit Digital Resources
Alexander HaasCapital campaign counsel for churches
Brian LacyWealth screening
J.F. Smith GroupCampaign outreach
The Curtis GroupCampaign design and branding

In case you were wondering, we picked these top seven capital campaign consulting firms based on client satisfaction, knowledge of capital campaigns, and strength of approach.

Aly Sterling Philanthropy is our top choice capital campaign consultant firm.

1. Aly Sterling Philanthropy — Our Top Choice Capital Campaign Consultant

Overview

Aly Sterling Philanthropy is a full-service consulting firm, with years of experience guiding organizations through capital campaigns.

Their team is comprised of experienced professionals that understand the importance of strong leadership and a solid infrastructure. 
Aly Sterling Philanthropy's capital campaign consultants assess fundraising strategies with their unique Philanthropy Blueprint.

When working with Aly Sterling Philanthropy, the consultants will conduct a Philanthropy Blueprint, which is a 6-step process that assesses your organization to pinpoint where you need the most help.

Services

Aly Sterling offers services, such as:

  • Performing feasibility studies
  • Writing a case for support
  • Training leadership
  • Researching prospective donors

In addition to the services listed above, their website includes resources to help nonprofits navigate the planning process for capital campaigns (and other fundraisers!).

Type of Client

Aly Sterling Philanthropy, a member of The Giving Institute, has worked with the Boys and Girls Club of Toledo, Ronald McDonald House Charities of Southern West Virginia, and Maumee Valley Habitat for Humanity.

They are proud to work with organizations of any size that serve a range of causes, including arts and culture, healthcare, and social justice advocacy. 

Location

While headquartered in Toledo, Ohio, Aly Sterling welcomes clients located anywhere in the United States.

Learn more about Aly Sterling Philanthropy's full suite of capital campaign services.

Averill Fundraising Solutions is our favorite capital campaign consultant for nonprofits.

2. Averill Fundraising Solutions — Our Top Choice Capital Campaign Consultant

Overview

When you hire Averill Fundraising Solutions to serve as your capital campaign consultant, you can trust you’re gaining a partner that has diverse experience throughout the nonprofit sector.Averill Fundraising Solutions's capital campaign consultants offer a wide range of services.

Averill’s consultants can help your team during the pre-planning phase by developing key collateral (like case statements and prospect lists), or they can stay on for the whole campaign as your capital campaign’s director.

Since they have over 75 years of experience working with charities, faith-based organizations, schools, and other nonprofits, they’ll be ready to take on any challenge your capital campaign presents.

Depending on your needs, they may even embed a capital campaign consultant in your organization to provide extra guidance from the inside out.

Services

You can rely on Averill for:

  • Campaign direction
  • Campaign planning and feasibility studies
  • Annual fund direction
  • Executive search
  • Embedded staffing

With any of these services, Averill’s capital campaign consultants will stay with you every step of the way as partners.

Type of Client

Large organizations representing a wide variety of interests have consulted with Averill in the past, including the Salvation Army in Sierra del Mar, California, and the Boys and Girls Club in Newark, New Jersey. 

Averill also partners with mature organizations at a smaller scale to help them grow into the institutions they want to become.

Location

Located in New York, Averill is in the neighborhood of some of the top major gift giving prospects in the United States. However, the firm works with organizations all across the U.S. and Canada.

Averill Fundraising Solutions has consulted with faith-based, healthcare, and educational organizations on their capital campaigns.

The Capital Campaign Toolkit is a top resource for nonprofit professionals uninterested in traditional capital campaign consulting firms.

3. The Capital Campaign Toolkit — Our Top Pick for Digital Resources & Advising

OverviewThe Capital Campaign Toolkit offers a wide variety of capital campaign services.

We understand that not every campaign director will desire the assistance of traditional capital campaign consulting. For those nonprofit professionals, we recommend the Capital Campaign Toolkit.

The Capital Campaign Toolkit is the only fully online, virtual campaign resource for nonprofits.

The Toolkit breaks capital campaigns out into a seven-phase plan, spanning from pre-campaign planning to post-campaign analysis. Along the way, it empowers nonprofit professionals with the knowledge, confidence, resources and expert support needed to hold an effective capital campaign.

Services

The Capital Campaign Toolkit includes the following features and services:

  • A step-by-step capital campaign plan
  • Campaign templates, checklists, assessments and worksheets
  • A Guided Feasibility Study
  • Expert capital campaign advisors

The Toolkit (as well as comprehensive free resources on the Toolkit’s website, such as this guide to capital campaigns) empowers nonprofit professionals to successfully navigate their next capital campaign on their own terms. However, you can also work with their team of expert advisors for additional support.

Type of Client

The Capital Campaign Toolkit was created for leaders of all size nonprofits who:

  • Are uninterested in traditional consulting.
  • Want to be empowered and learn successful campaign strategy and techniques.
  • Are seeking an online-powered approach.
  • Want a community of colleagues who are leading successful campaigns.
  • Are looking for budget-friendly support and advising.

Whether due to budgetary constraints or poor experiences with consultants in the past, the Toolkit was created for those seeking a refreshing campaign experience.

Location

The Toolkit is a fully online, virtual resource that is incredibly accessible for nonprofit leaders across the country and around the world. This means that regardless of location, your organization can make the most of the Toolkit’s resources.

Visit the Capital Campaign Toolkit website.

Alexander Haas is another top capital campaign consultant.

3. Alexander Haas

Overview

As one of the leading fundraising consulting firms in the nation and a member of The Giving Institute, Alexander Haas has years of experience planning capital campaigns. 

In their own words, they “know what it takes to be successful in today’s philanthropic marketplace and how to help you get the results it takes to prosper.”

Services

Nonprofits interested in Alexander Haas will find services that include:

  • Pre-campaign counsel
  • Feasibility studies
  • Plan development

They provide services for more than just capital campaigns; nonprofits can get assistance with their annual fund or donor stewardship.

Type of Client

Educational and faith-based institutions are some of the common types of clients that the consultants at Alexander Haas work with. Plus, they work with any size organization, large or small.

Location

The Alexander Haas consulting firm is located in Atlanta, Georgia.

Learn more about the capital campaign services at Alexander Haas

Brian Lacy & Associates is another great fundraising consultant for nonprofits.

4. Brian Lacy and Associates

Overview

Brian Lacy and Associates is a fundraising and data services consulting firm with 3 decades of experience providing “leading industry resources and veteran talent to maximize what your [nonprofit] team can do across the giving spectrum.”
They have helped over 400 organizations raise more than $1 billion in contributions.  

Services

If you need help with your capital campaign, Brian Lacy and Associates offers many different services for your nonprofit.

They cover services like:

  • Prospect screening
  • Securing funds to reach fundraising goals
  • Marketing and communications

Type of Client

Some of their clients include Brooklyn College Foundation, Appalachian State University, and Mississippi State. In addition to educational institutions, they aid healthcare and art and culture organizations.

Location

Brian Lacy and Associates is located in Houston, Texas.

Learn more about Brian Lacy and Associates and their capital campaign services.

Your nonprofit can find excellent capital campaign consultants at J.F. Smith Group.

5. J.F. Smith Group

Overview

The J.F. Smith Group has over 25 years of capital campaign experience to help guide nonprofits throughout their fundraising.

Their goal is “helping clients fulfill their dreams through a unique, professionally directed development partnership.”

Services

One of the most important parts of a capital campaign is the feasibility study, and J.F. Smith Group will conduct interviews with participants so you don’t have to!

Additionally, J.F. Smith Group can also help with:

  • Staff training
  • Campaign strategy
  • Wealth screening

Aside from capital campaigns, nonprofits can hire J.F. Smith for other fundraising projects as well.

Type of client

The J.F. Smith Group works with medium-sized organizations. They’ve worked with clients such as Auburn Humane Society, Jacksonville State University, and Auburn University.

Location

J.F. Smith Group is headquartered in Auburn, Alabama.

Learn more about J.F. Smith Group and their capital campaign consulting services.

The Curtis Group is a dynamic capital campaign consulting firm.

6. The Curtis Group Consultants

Overview

Founded in 1989, The Curtis Group has over 25 years of experience working with nonprofits to improve their fundraising. 

Their philosophy is “To be there. For you. With you. Working alongside you in every phase of the campaign until you reach your goal.”

Services

The Curtis Group can handle many aspects of a nonprofit’s capital campaign, from the initial planning to training your board of directors.

Along with creating a unified brand for a capital campaign, The Curtis Group can help design and create:

  • Brochures
  • Case statements
  • Major donor presentation kits

Type of client

The Curtis Group has worked with over 150 arts and culture, educational, and healthcare organizations. While they work with any size organization, The Curtis Group finds that they can provide the best services to small and medium size nonprofits.

Location

The Curtis Group is located in Virginia Beach, Virginia.

Learn more about The Curtis Group and the capital campaign consulting services available.

Additional Capital Campaign Resources

Guide to Capital Campaigns




Brush up on capital campaign basics and best practices before hiring a consultant. This guide provides the strategies to help you raise more money during your campaign.

Keep reading if you want to learn the ins and outs of capital campaigns!


Planning a Capital Campaign




Launching a capital campaign requires a lot of planning. That’s why we’ve found this guide so helpful! It details every step to help you get through the planning phase.

Keep reading if you’re looking for a step-by-step guide to planning your capital campaign.


Capital Campaign Consultant




Finding the best-fit capital campaign consultant for your nonprofit isn’t always easy, and you’ll want to know what to expect during this comprehensive hiring process.

Averill Fundraising Solutions has the guide you need to make your decision.


Check out the top matching gift software vendors for nonprofits and companies!

Matching Gift Software Vendors: The Comprehensive List

Whether your company is managing a corporate giving program or your nonprofit is seeking matching gift revenue, corporate philanthropy can be tricky to master.

For businesses, creating an effective matching gift program entails substantial hard work that will ultimately pay off. For nonprofits, it takes ongoing research to acquire much-deserved matching gift revenue. Nonetheless, corporate social responsibility is a growing, impactful phenomenon.

Matching gift programs are naturally complex, but fortunately, there are several technology solutions on the market. To kick off your research, let’s go through each of these major areas:

  1. Top software providers for nonprofits
  2. Top software vendors for companies

If you’re not already familiar with these philanthropic programs, take a look at this comprehensive guide on corporate giving. Otherwise, let’s jump straight into the top matching gift software providers!
When constructing your fundraising strategy, consider these matching gift software vendors for nonprofits.

1. Top Matching Gift Software Providers for Nonprofits

Corporate giving represents a major revenue opportunity for nonprofits, but researching your donors’ employers can be fairly difficult and time-consuming. Plus, for nonprofits, this process never ends.

Once you initially gather information on local companies’ matching gift programs, your team has to stay up-to-date on the changes made within these programs. You also have to be constantly on the lookout for new employers each time a donor submits a gift. 

This may be doable for very small nonprofits, but as their donor bases grow, staying updated without effective software is virtually impossible.

Why It’s Important for Nonprofits to Use Matching Gift Software

Many donors don’t know how to navigate their employer’s corporate giving process—and some are unaware that their employers even offer matching gift programs at all. For that reason, nonprofits tend to leave a substantial amount of revenue on the table every year.

In fact, an estimated $4-$7 billion in matching gift funds goes unclaimed annually.

Matching gift software not only helps spread awareness around matching gift programs, but also helps guide donors through the process in an easy and intuitive way. Any size nonprofit can benefit from a matching gift database—no matter how small or large. Without a comprehensive system, your nonprofit will inevitably overlook these major revenue opportunities.

So how do you choose the right matching gift software? Be sure to invest in a solution that’s frequently updated, comprehensive, and easy to use, such as the leading matching gift solution: 360MatchPro by Double the Donation.

360MatchPro by Double the Donation is the leading matching gift software vendor for nonprofits.

360MatchPro by Double the Donation

360MatchPro by Double the Donation is the complete end-to-end matching gift solution that automates the majority of the process. The platform pulls directly from Double the Donation’s extensive matching gift database, giving you the most comprehensive coverage of matching gift programs.

360MatchPro is the ideal option if you work for a large nonprofit or university that brings in more than $1 million in revenue per year. It’s also a great solution for any sized nonprofit that uses fundraising software that integrates with the platform.

Here’s how it works to simplify corporate giving for nonprofits:

  1. An individual submits a donation. When donors enter their information into your donation forms, the platform automatically identifies their matching gift eligibility by scanning the details they provide. This may include email domains or employer information. 
  2. 360MatchPro automatically follows up. Depending on the donor’s eligibility, the platform automatically triggers customizable follow-up emails to these donors. If they’re eligible for a matching gift, they will be prompted to submit a request. If their eligibility is unknown or they are ineligible, they will be prompted to double check using the search tool.
  3. The platform tracks matches to completion. 360MatchPro enables customizable tracking so you know where your donors are in the match process.

360MatchPro by Double the Donation is the leading matching gift software vendor for nonprofits.

Benefits of using 360MatchPro by Double the Donation include:

  • More matching gift opportunities. 360MatchPro allows you to automatically determine matching gift eligibility among your donors, which means more matching gift requests will be successfully submitted.
  • More matches driven to completion. The platform directs donors to their company’s matching gift forms right after the donation has been made and continues to follow up afterward. This means more submissions will be completed and bring in exponentially more matching gift revenue for your organization.
  • More time to focus on top opportunities. Because 360MatchPro automates every matching gift opportunity, big or small, your organization can focus its efforts on the most valuable match-eligible donations.

These are the benefits of using 360MatchPro, the top matching gift software vendor for nonprofits.

360MatchPro by Double the Donation will ensure your organization doesn’t leave large sums of matching gift revenue on the table. The platform essentially serves as your own matching gift team, automating the process so your staff can focus on the most important thing: serving your mission.

360MatchPro Integrations

Unlike many matching gift software solutions for nonprofits, 360MatchPro integrates with more than 50 of the leading fundraising platforms. In other words, if your organization already leverages specific donation or CRM software, you won’t have to worry about transferring your donor data between platforms.

The system also has state-of-the-art security that will protect all of your donors’ data and help your team gain better insight into your revenue opportunities.

360MatchPro’s integrations include:

  • CRMs, such as Blackbaud (Raiser’s Edge NXT) and Salesforce
  • Peer-to-peer fundraising platforms, such as Classy and DonorDrive
  • Donation software, such as Luminate, Convio, Funraise, and iModules

These integrations allow you to continue using the fundraising software you already leverage, while also sending the data through 360MatchPro’s platform so you can automatically identify new matching gift opportunities.

360MatchPro is the next evolution of advanced matching gift tools for nonprofits. If your organization isn’t using dedicated matching gift software, there’s no doubt that you’re missing out on major opportunities.

There are several major matching gift software vendors for companies.

2. Matching Gift Software Vendors for Companies

If your company doesn’t already have a philanthropic program in place, there’s no time like the present to get started! After all, there are innumerable benefits to having these programs, including heightened employee engagement and a positive company reputation.

If you already have a match program in place, your company may be considering switching to an electronic matching gift system. Not only does that save valuable time, but it also ensures there aren’t any gaps in your guidelines.

Let’s go through each of the leading software vendors for companies:

These companies deliver everything a company needs to outsource the employee matching gift administration process, volunteer grants, disaster relief, and broader workplace giving programs.

America's Charities is one of the top matching gift software vendors for companies.

America’s Charities

America’s Charities offers an entire suite of tools for companies. Their most comprehensive solution, Engage, is an end-to-end giving and corporate social responsibility (CSR) solution that offers a holistic view of your global impact.

The platform provides a comprehensive and flexible solution to help your company streamline community programs and maximize your social investment. Best of all? You can manage all of your corporate philanthropy and giving programs from one place.

Engage helps organize:

  • Corporate philanthropy, grants, and sponsorships
  • Donation matching
  • Employee workplace giving
  • Employee engagement
  • Volunteer programs

You can also track your goals easily and share eye-catching reports and dashboards using real-time data.

Learn more about America’s Charities!

Benevity is one of the top matching gift software vendors for companies.

Benevity

Originally founded in Canada in 2008, Benevity has rapidly developed a major presence with companies based in the United States as well.

This workplace giving platform strives to create compelling corporate giving programs that help companies attract, retain, and engage employees. In addition to a matching gift program, the vendor allows businesses to implement other philanthropic programs, such as volunteer grants and charitable gift cards to motivate employees to generously give.

Through Benevity, corporations can evaluate their success in making a positive impact on their communities. That way, they can adjust their efforts to create the best possible giving program.

Learn more about Benevity!

Bright Funds is one of the top matching gift software vendors for companies.

Bright Funds

Bright Funds is a leading provider of corporate giving software as a service for workplace giving, volunteering, and grants management. With nearly a decade of experience, Bright Funds helps companies of all sizes multiply their impact through an intuitive, comprehensive corporate social responsibility platform.

Companies can build a culture of giving and grow their employees’ impact with a matching gifts program on Bright Funds. Matching rules can be set up with a single click from the admin dashboard. The platform automatically enforces matching rules and budget limits, while ensuring that employees can only donate to vetted, eligible organizations. That gives companies more time to focus on engaging employees to participate and give back to the causes they care about.

With Bright Funds, companies can scale their impact from a single, flexible platform that includes:

  • Employee giving (one time and recurring donations)
  • Support for 1.8 million global nonprofits and 100 countries
  • Donation matching
  • Employee engagement
  • Full volunteer program management with a preloaded list of over 8 million opportunities
  • Integrated grants management
  • Managed donations disbursement
  • Real-time impact reporting
  • Integrations with many payroll, HRIS, volunteering, and other systems

Empower today’s purpose-driven workforce to do good through Bright Funds’ all-in-one corporate responsibility platform.

Learn more about Bright Funds!

Charityvest is one of the top matching gift software vendors for companies.

Charityvest

Charityvest simplifies the giving process for both donors and charities alike. By allowing users to create personal charitable giving funds, donors can securely and freely donate stock and cash to charities without losing a percentage to transaction fees.

Charityvest for Workplaces provides employees with tax-deductible giving accounts and unlocks automatic charitable matching, reporting, and administration for companies. Their workplace giving programs are trusted and utilized by companies nationwide.

With Charityvest for Workplaces, your company can implement fully automated, rules-based grant matching, provide employees with unlimited zero-fee giving to millions of charities, and view real-time reporting on charitable impact.

Learn more about Charityvest!

CyberGrants is one of the top matching gift software vendors for companies.

CyberGrants

For over 20 years, CyberGrants has been a leader in the online grantmaking space. Over time, the company has recorded many firsts through its initiatives, including:

  • Developing the first online application
  • Providing the first online grants administration tools
  • Creating the first online workplace giving and volunteering systems for corporations

A few years ago, CyberGrants merged with the JK Group, which owned the Consiva and Easymatch platforms. Today, it manages employee giving programs for many global companies.

As a flexible philanthropic software platform, CyberGrants provides numerous innovative ways for companies to develop their workplace giving programs.

Learn more about CyberGrants!

Millie is one of the top matching gift software vendors for companies.

Millie

Millie provides workplace giving tools for all by allowing companies to create simple and flexible social impact programs on a budget. Their platform brings the power of a giving wallet to everyday donors by providing financial tools that allow for easy, simple, and strategic giving.

Millie allows companies to:

  • Match employee donations
  • Manage employee volunteerism by creating events and tracking impact
  • Build giving campaigns
  • Gift charitable dollars to employees and customers

Millie’s workplace giving platform is designed to provide a comprehensive and affordable solution for companies of all sizes so that reaching CSR goals is achievable for all.

Learn more about Millie!

POINT is one of our favorite matching gift software vendors for businesses.

POINT

POINT is the ready-to-go social impact platform for companies serious about impact. Manage employee volunteering, giving, and nonprofit partnerships on one platform employees actually want to use.

As an innovative corporate giving provider, POINT enables businesses to:

  • Manage matching donation campaigns and initiatives
  • Manage employee volunteerism
  • Organize virtual volunteer opportunities
  • Co-host volunteer opportunities with local nonprofits
  • Fulfill tangible nonprofit needs through in-kind giving
  • Automatically track volunteering and giving statistics and reporting
  • Track impact of workplace giving initiatives

Plus, when companies purchase a subscription to POINT, they can gift the nonprofit POINT platform to nonprofits for free. Companies can collaborate with nonprofits on the same platform and give nonprofits the tools they need to find and manage volunteers seamlessly, saving them up to 15 hours per week.

Learn more about POINT!

Selflessly is one of our favorite matching gift software vendors.

Selflessly

Selflessly is a comprehensive matching gift and corporate philanthropy management software. Developed in 2018, they aim to provide small and mid-sized businesses with the resources needed to launch and maintain their philanthropic initiatives effectively.

Selflessly helps businesses:

  • Donate to millions of local and national charities
  • Provide simple employee giving processes
  • Match employee donations
  • Report on giving and impact
  • Promote employee engagement
  • Locate and manage volunteer opportunities
  • Track volunteer time off

If you’re looking for a powerful yet affordable matching gift solution for your business, Selflessly is a great way to go. As an added bonus, they even partner with our matching gift automation tool, 360MatchPro, to further streamline the giving and matching processes for employers and employees alike.

Learn more about Selflessly!

SmartSimple is one of the top matching gift software vendors for companies.

SmartSimple

SmartSimple offers companies robust tools for grant management, employee giving, matching gifts, volunteer management, and more. 

When companies use SmartSimple to manage their workplace giving strategies, they can:

  • Approve matching gift requests while following their company guidelines
  • Manage volunteer programs and award grants
  • Manage in-kind giving
  • Monitor impact through detailed reporting

SmartSimple streamlines every aspect of your company’s workplace giving program, making it incredibly easy for employees to participate and boost your CSR impact in the greater community.

Learn more about SmartSimple!

 Matching Gift Software Vendors YourCause

YourCause

Through its dedicated corporate social responsibility platform, YourCause helps corporations of all sizes. This platform, called CSRconnect, is a customizable community tool that centralizes employee engagement.

When businesses invest in the CSRconnect platform, they can enable year-round matching gifts, annual pledge campaigns, and more. Additionally, the platform leverages peer-to-peer fundraising. In other words, employees will raise money on behalf of the nonprofits they care about, and companies can match those donations.

As a business professional, you’ve likely heard of the leading CRM platform Blackbaud. YourCause integrates with this major CRM software, meaning you won’t have to spend time transferring your employees’ data.

If that’s not convincing enough, the customizable software allows companies and employees to access 300,000+ global nonprofits from 170 countries!

Learn more about YourCause!


For nonprofits and companies alike, corporate social responsibility is highly influential and catching on rapidly. From the nonprofit perspective, corporate philanthropy means boosting revenue. Not leveraging a matching gift database equates to not fulfilling your matching gift potential.

From the business perspective, corporate philanthropy means developing a brand, promoting a generous workplace, and giving back to the community. However, developing and maintaining a giving program is nearly impossible without the right software.

Now that you know more about specific software solutions, start leveraging this technology in your corporate giving strategy today!

Additional Resources for Nonprofits

Additional Resources for Corporations

  • Matching Gifts: The Definitive Guide for Employers. A surprising number of companies have not yet started a matching gift program, even though these programs are proven to help retain and engage employees, showcase CSR, and make a positive impact in the community. This guide from America’s Charities will break down the basics and benefits of matching gift programs, explain how to set one up, offer advice from America’s Charities’ team of experts, and more. Take advantage of their years of experience, research, and expertise and download this guide!

Find out how to drive corporate philanthropy at your company!

This is a basic guide about how you can use corporate giving to increase employee engagement at your company.

Increase Employee Engagement with Corporate Giving

The importance of employee engagement, which is defined as the emotional and functional commitment an employee has to their organization, cannot be overstated. According to Gallup, companies with engaged employees outperform those without by up to 202%.

As we discuss in another article, engaged employees are also happier, stay with companies longer, and are more philanthropically minded.

While the benefits are clear, employee engagement is a struggle for most companies, with over 71% of employees reporting that they are not fully engaged.

One effective way your company can increase employee engagement is through corporate giving. When companies offer accessible ways for employees to get involved in philanthropic endeavors, whether that’s through matching gifts, corporate volunteerism, or other forms of nonprofit support, employees will be more likely to participate. This in turn boosts their engagement level.

In this article, we’ll discuss some basics of employee engagement and dive into how you can use corporate giving programs to increase your employees’ engagement. Let’s get started.

Here are the key drivers of employee engagement.

Three Key Drivers of Employee Engagement

It’s said that employees don’t leave companies; they leave people, and it’s true. Many of the reasons employees claim they aren’t engaged in their company have to do with people.

Let’s take a look at these statistics and the key drivers behind employee engagement:

Here are the three key drivers of employee engagement.

  1. Employees’ relationships with their direct managers: 80% of employees who were dissatisfied with their direct manager were disengaged.
  2. Employees’ belief in senior leadership: 70% of employees who lack confidence in the abilities of senior leadership are not fully engaged.
  3. Employees’ pride in working for the company: 54% of employees who are proud of their company’s contributions to society are engaged.

Offering corporate giving programs can have a positive impact on all three drivers of engagement. When leadership takes an interest in corporate philanthropy and makes a point to focus on how the company can help the community, employees tend to view this in a positive light.

Here's how you can increase employee engagement at your company.

How Companies Can Increase Employee Engagement

There are many strategies companies can use to increase employee engagement. Dale Carnegie highlights five great reasons to do so, and we’ve added a few ideas that our own research has shown enhances employee engagement:

  1. Senior leadership must articulate a clear vision to all employees. Without a clear goal, employees will not know what they’re working toward.
  2. Employees should be encouraged to openly communicate and influence the company’s vision with their input.
  3. Direct managers should foster healthy relationships with their employees.
  4. Senior leadership should continuously demonstrate that employees have an impact on their work environment.
  5. Managers should show employees that they are valued as true contributors, giving them a sense of empowerment.
  6. Managers should organize and encourage team volunteerism in communities as a way of giving back and encouraging social interaction outside the office.
  7. Companies should give back to local nonprofits. Corporate giving programs, like matching gift programs and volunteer grants, are a great way for corporations to support organizations that employees care about.

Management and senior leadership should take a hands-on approach to encouraging employees to engage with these opportunities at their company. Now that we’ve covered the basics of employee engagement, let’s jump into corporate giving specifically.

This is how you can use corporate philanthropy to boost your employee engagement levels.

Using Corporate Philanthropy to Increase Employee Engagement

Keeping employees engaged and helping the community at the same time seems like a pretty great deal, right? That’s why many companies are investing in corporate social responsibility (CSR) to help improve the communities in which their employees live and work.

One major component of CSR is corporate philanthropy, and within that, there are several corporate giving programs companies can offer. When employees participate in those programs, this enhances their view of the company and gives them an opportunity to help nonprofit organizations that they care about.

In order to boost employee engagement, companies can:

This is how companies can increase employee engagement using corporate giving programs.

  1. Offer matching gift programs. Nearly two-thirds of Fortune 500 companies offer a matching gift program that makes employees’ charitable contributions go twice as far. Matching gift programs help engage employees by showing them that the company not only encourages donating, but takes part in it as well. Employees can feel proud knowing their employer gives back.
  2. Encourage volunteerism. Whether a company offers paid time off for employees to volunteer or encourages employees to team up and participate in fundraising events, employee engagement can skyrocket when volunteerism is part of a company’s philanthropic culture. Allowing employees to band together to better the community helps them feel like the company supports them and will boost their dedication.
  3. Offer volunteer grants. Volunteer grants are donations that companies make to nonprofits after an employee has volunteered for a certain amount of time. Volunteer grants demonstrate a company’s commitment to helping worthy causes and instills a shared sense of philanthropy among employees, boosting engagement and satisfaction.

When companies support the causes their employees care about, this helps strengthen the relationship between not just the company and its employees, but also between the company and the nonprofits they help. All of these effects come together to create a positive reputation for the company, happy employees, and a better community.

This is how you can implement and maintain your corporate giving program as you focus on employee engagement.

How to Implement or Enhance Your Corporate Giving Program

When it comes to corporate giving, managing your program can be overwhelming. After all, if your company offers a matching gift or volunteer grant program, you’ll need to track each employee donation and volunteer hour, as well as the requests that come through for matches or grants.

Corporate giving software for companies is an effective option that many corporations already take advantage of. These solutions allow companies to manage workplace giving, matching gifts, volunteer opportunities, and more.

For example, the right corporate giving solution equips your company to:

  • Set up and view employee donations, such as automatic payroll deductions.
  • Review and/or automatically approve matching gift requests.
  • List volunteer opportunities for employees.
  • Track employee volunteer hours.
  • Manage and approve volunteer grant requests.

Whether you’re setting up a new corporate giving program or trying to build on what you already have, corporate giving software can help you get the most out of your program. After all, the easier it is for employees to log in and participate, the more engagement you’ll get in the long run.

If you’re looking to get started with corporate giving software to improve and better manage your company’s giving programs, Millie is a fantastic solution to consider. Working with this software provider will allow you to incorporate all of the recommendations above and begin seeing real results as soon as possible.

This is why corporate giving programs are a win-win for everyone when it comes to employee engagement.

Conclusion: Why Corporate Giving Programs are a Win-Win for Everyone

In summary, there are many benefits of incorporating giving programs like matching gifts, volunteer grants, and volunteerism. These include:

  • Employees getting to experience an enjoyable and rewarding team-building event.
  • The corporation giving back to the community.
  • The corporation’s reputation in the community being enhanced through positive press coverage and other channels.
  • The nonprofits receiving volunteer support and/or additional funding.

While there are a multitude of ways to increase employee engagement, utilizing corporate giving programs can be one of the most beneficial options for employees, companies, and nonprofits alike.

Here are some additional employee engagement and corporate giving resources.

Additional Employee Engagement & Corporate Giving Resources

If you’re interested in learning more about corporate giving and employee engagement, we’ve compiled some excellent resources for you:

Find out how to drive corporate philanthropy at your company!