Effectively Market Matching Gifts to Your Donors

Check out these ideas to incorporate matching gifts across your fundraising and communications.

Grow your matching gift revenue by utilizing Double the Donation's matching gift tools across your fundraising

Create Internal Awareness

Dedicated Match Pages

Direct Mail Inserts & Postcards

Donation Confirmation Screens

Donation Pages

Email Signatures

Emails

Acknowledgement Letters

Images

Matching Gift Recognition

Navigation Bar

Prewritten Articles

Social Media

Start / End of Year Reminders

Ways To Give Pages

Strategy

Individuals making donations are passionate about your organization. Incorporate matching gifts into the donation form as an optional step to enable donors to easily double their donations.

Common Approaches

Nonprofits typically take one of four approaches:

  • Embed Double the Donation’s plugin directly on the form
  • Add Double the Donation’s plugin as an expandable section on a form
  • Add 360MatchPro’s streamlined search as a new donation form field
  • Include a text or graphic link to a different page which includes Double the Donation’s matching gift tool

More than 8,500 organizations use Double the Donation's matching gift tools to raise their matching gift revenue and increase their impact. Join them today!

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