Entries by Adam Weinger

Nonprofit Basics: Employee Engagement Programs

Every organization wants passionate employees who are committed to their work, but motivating your employees to fully engage isn’t something that just happens by chance. Cultivating a workplace culture of happy, diligent employees requires deliberate strategy and planning through employee engagement programs.  Employee engagement programs will look a bit different between the corporate and nonprofit […]

Nonprofit Basics: College Website

We live in a digital age, where almost every company, organization, and group needs a website to connect with its audience. Your college or university is no exception to this rule. University students want to find information online quickly, whether dates and times of upcoming events, requirements for majors and minors, or contact information for […]

Nonprofit Basics: Nonprofit Events

Nonprofit events are a highly customizable way to engage with existing supporters and forge relationships with new people who care about your cause. Whether you’re hosting a peer-to-peer fundraiser, live auction, or gala, you’ll need to create a memorable experience for your supporters. Events are a significant tool to this end since they can easily […]

Nonprofit Basics: What is Annual Giving?

While it’s widely understood that nonprofits raise funds to support their important causes, nonprofits themselves incur their own costs. These costs—such as renting an office space, compensating employees, and paying the bills—aren’t covered in restricted fundraising campaigns, such as capital campaigns. That’s why annual giving, which supports the daily costs incurred by nonprofits, is an […]

Nonprofit Basics: Adoption Fundraising for Families

Thousands of children are adopted into loving families each year. Adoption provides numerous benefits for the child and the parent adopting. It gives children a sense of family, provides opportunities they may not have had otherwise, and offers parents the chance to experience raising a child. Unfortunately, adoption isn’t always accessible to every family due […]

Nonprofit Basics: Moves Management

Moving supporters towards donating requires intentionality. To persuade donors to give, especially major donors, your nonprofit will need to regularly interact with them to build a relationship and lead them to giving. This process, known as moves management, is a precisely defined approach for how a nonprofit interacts with donors and guides them through the […]

Nonprofit Basics: Grassroots Advocacy

When you think of advocacy, you probably think of national-level movements demanding large-scale societal change. However, much important advocacy work starts at the grassroots level, in individual communities. Major change can be enacted by small groups working locally to reach out to decision makers and rally together around a cause. What Is Grassroots Advocacy? On […]

Nonprofit Basics: Read-a-thon Fundraisers

Schools require a variety of educational resources and tools to perform their daily operations. Because of this, many schools host fundraisers to ensure that all costs are covered and that students have the best materials possible for their education. Schools need to be creative to find the best fundraisers that are both effective and fun […]

Nonprofit Basics: Candy Bar Fundraiser

Product fundraisers are a common way for schools and smaller organizations to raise the money they need to run smoothly. This type of fundraiser allows schools and organizations to raise money and provide their supporters with a tangible item, such as a candy bar or popcorn, in exchange for the donation they make.  Selling candy […]

Nonprofit Basics: Text donations

Text donations offer supporters a convenient, simple way to donate, fueling your nonprofit’s fundraising growth and taking your mission to the next level. Explore how you can supplement your existing fundraising efforts by tapping into the power of text-to-give. What are text donations? Text donations are monetary contributions that donors give to your organization through […]