The Latest on Matching Gifts

Check out Double the Donation’s blog to learn more about matching gift best practices and trends. Stay up to date and in the know so that you can leverage matching gifts at your organization.

Learn the basics of Microsoft Ad Grants with this quick guide.

Nonprofit Basics: Microsoft Ad Grants for Social Impact

Through the Microsoft Ad Grant program, nonprofits can transform their advertising techniques and venture into the world of search engine marketing (SEM) for free. All you have to do is meet the eligibility requirements, apply, and start creating compelling ads. But before diving straight in and applying, take some time to learn the basics of […]

Nonprofit Basics: Fun Run Fundraiser

Fun run fundraisers are a great way to get supporters involved and excited about a particular cause. Fun runs are versatile and can work for all ages. This makes it a successful fundraiser and a popular choice for schools, sports teams, and community groups.  Fun runs can be especially effective if your school or nonprofit’s […]

Learn how fundraising videos can support your nonprofit mission.

Nonprofit Basics: Fundraising Video

To drive donations for your nonprofit or community organization, you need to reach your audience in compelling ways. One creative way to get the word out is by creating a fundraising video for your next campaign. Sharing your nonprofit’s work with a fundraising video is a unique and engaging way to connect with your supporters. […]

Marketing matching gifts to your internal team

Marketing Matching Gifts To Your Internal Team

Employees (or volunteers, for that matter) of any nonprofit should believe in their mission wholeheartedly. At the same time, team members across all roles and departments should be encouraged to further their good work in any way they can. Why else would a person dedicate their life to any profession? Sure, some people might work […]

Marketing matching gifts on your website with direct mail outreach

Marketing Matching Gifts With Direct Mail Outreach

While electronic communication is a speedy and efficient outreach strategy, some donors prefer communication via direct mail. That’s why we recommend taking a multi-channel approach to marketing matching gifts with direct mail outreach and online engagement efforts. This way, you’re able to reach a significantly wider audience while offering additional touchpoints to make your materials […]

Marketing matching gifts on your website

Marketing Matching Gifts On Your Website

Your website is likely the number one place where donors come to learn about your mission and, ultimately, make a contribution to the cause. Marketing matching gifts on your website is a great way to promote the opportunity while encouraging donors to give more⁠—and make a matching gift request. While many of your site’s visitors […]

Marketing matching gifts in your donation process

Marketing Matching Gifts In Your Donation Process

Matching gifts empower donors to make a larger impact on a cause that they care about⁠. This is often done by enabling them to contribute greater donation value than they would or could have been able to give on their own. Not to mention, Double the Donation research reports that 84% of donors say they’re […]

Nonprofit Stock Donations and Matching Gifts: What to Know

Nonprofit Stock Donations and Matching Gifts | What to Know

Donations of stocks, mutual funds, and other securities are increasing in popularity as a way for individuals to support their favorite causes. After all, these gifts offer exclusive financial benefits both to the donor contributing the gift and the nonprofit receiving it. But what about nonprofit stock donations and matching gifts? Are gifts of securities […]

This guide shares everything you need to know about Google for Nonprofits.

Nonprofit Basics: The Google for Nonprofits Program

Google is one of the most profitable companies in the world, so it may come as a surprise that they have a program dedicated entirely to nonprofits. With Google for Nonprofits, Google does its part to give back to the community and support mission-driven organizations that are creating change in the world. Since nonprofits often […]

This article will cover museum membership basics.

Nonprofit Basics: Museum Membership

Museums are centers of cultural curiosity. Their events create a sense of community, belonging, and inspiration. Audiences of all ages from middle schoolers to retirees are invited to pause and reflect on their history. However, museums can run into some serious challenges when it comes to finding reliable funding.  With a few exceptions, most museums […]