Entries by Adam Weinger

7 Steps to Design Your Nonprofit Logo

At the end of the day, people expect logos from every business, organization, and nonprofit. Having a good logo is integral to your nonprofit’s branding, just like your organization’s name. A good logo is one that stands out, sticks in your supporters’ minds, and represents your mission. In this guide, we’ll explore the ins and […]

Nonprofit Basics: Cause Marketing

Increasingly, corporate philanthropy is viewed as necessary for businesses that are looking to grow their client base and attract top employees. Today’s consumers seek out brands that prioritize leaving a positive impact on society. According to the 2022 Edelman Trust Barometer, 58% of consumers would buy or advocate for brands based on their beliefs and […]

Creating Your Best Fundraising Flyer: 8 FAQs

As a nonprofit professional, you’re familiar with the important role fundraising plays in keeping your organization up and running. However, not every nonprofit recognizes the importance of marketing fundraisers with graphic design. Fundraising flyers are one of the easiest, most effective ways to promote your fundraiser. Flyers are great nonprofit marketing tools to promote your […]

Nonprofit Basics: Nonprofit Annual Report

Your nonprofit completes various activities throughout the year, such as hosting fundraising events, launching community outreach initiatives, and taking on new projects to make an impact in the area you serve. With so much notable work to remember each year, it’s important to track and share what your nonprofit has accomplished.  Most nonprofits create an […]

Nonprofit Basics: Corporate Giving

Companies are becoming more aware of their duty to create a positive impact within their communities. By engaging in corporate giving, they support the charitable organizations that matter to their employees and customers. In turn, they can fulfill their obligations to do more good and create a better society. This quick guide to corporate giving […]

Nonprofit Basics: Donation Matching

Corporate philanthropy is a powerful concept. Through employer giving initiatives, companies and their employees can make major differences in the causes that mean something to them. Donation matching is one of the most popular ways companies give back to their communities. Through this type of workplace giving program, nonprofits can multiply the donations they’re already […]

Nonprofit Basics: Employee Engagement

Engaged employees are motivated to work, easy to get along with, more likely to stay with the company, and happy to speak well of their employer to friends and family. For nonprofits, engaging your employees and volunteers will make your organization more efficient and a better place to work.  Additionally, nonprofits can also appeal to […]

Nonprofit Basics: Nonprofit Accounting

Your fundraising team works hard to collect donations on behalf of your nonprofit’s mission. From the lengthiest of capital campaigns to the shortest giving day, you work hard on many initiatives to bring in money that will fund all of your organization’s expenses. But just bringing in the money isn’t enough. This funding also needs to be […]

Nonprofit Basics: Graphic Design for Nonprofits

Creating the right image for your nonprofit is essential for generating positive brand awareness. Sloppy or unprofessional-looking marketing materials can reflect poorly on your nonprofit and veer prospects away from your cause. On the other hand, effective graphic design for nonprofits will help create a memorable and inviting tone for your organization. Whether you hire […]