Product fundraisers are a common way for schools and smaller organizations to raise the money they need to run smoothly. This type of fundraiser allows schools and organizations to raise money and provide their supporters with a tangible item, such as a candy bar or popcorn, in exchange for the donation they make. Selling candy […]
Text donations offer supporters a convenient, simple way to donate, fueling your nonprofit’s fundraising growth and taking your mission to the next level. Explore how you can supplement your existing fundraising efforts by tapping into the power of text-to-give. What are text donations? Text donations are monetary contributions that donors give to your organization through […]
While marketing is typically associated with for-profit companies, nonprofits have just as much to gain from having a strong marketing strategy. After all, spreading the word about your cause is essentially marketing your nonprofit as a thought leader and service provider in your community. Marketing also attracts prospective donors and opens the door to developing […]
Your nonprofit needs a strong fundraising strategy to drive revenue and deepen its impact. By clearly outlining your goals and creating a coherent map for the future, you can tailor your fundraising approach to your nonprofit’s unique needs, goals, and audience. In this guide, we’ll walk through: What is a Fundraising Strategy? How to Build […]
To strengthen your foundation for fundraising, it’s important to balance donor acquisition with donor stewardship strategies. Acquiring new donors should always be a goal for your nonprofit, but you also need to prioritize creating lasting relationships with donors in order to retain them over time. One tool to help you steward existing donors is the donor pyramid. […]
Through the Microsoft Ad Grant program, nonprofits can transform their advertising techniques and venture into the world of search engine marketing (SEM) for free. All you have to do is meet the eligibility requirements, apply, and start creating compelling ads. But before diving straight in and applying, take some time to learn the basics of […]
Fun run fundraisers are a great way to get supporters involved and excited about a particular cause. Fun runs are versatile and can work for all ages. This makes it a successful fundraiser and a popular choice for schools, sports teams, and community groups. Fun runs can be especially effective if your school or nonprofit’s […]
To drive donations for your nonprofit or community organization, you need to reach your audience in compelling ways. One creative way to get the word out is by creating a fundraising video for your next campaign. Sharing your nonprofit’s work with a fundraising video is a unique and engaging way to connect with your supporters. […]
While electronic communication is a speedy and efficient outreach strategy, some donors prefer communication via direct mail. That’s why we recommend taking a multi-channel approach to marketing matching gifts with direct mail outreach and online engagement efforts. This way, you’re able to reach a significantly wider audience while offering additional touchpoints to make your materials […]
