You might not immediately pair text-to-give campaigns and direct mail together, but they actually have more in common than you think!
Your direct mail letters, pamphlets, and cards are full of helpful information about your organization and how people can get involved.
Start including text-to-give instructions somewhere in these materials!
Prominently display your nonprofit’s text-to-give number, your keyword, and some simple instructions.
Soon you’ll be receiving text donations from your direct mail recipients!
Takeaway: People who like getting direct mail are still willing to text-to-give to your organization. Include text-to-give instructions within your direct mail materials!