Check out these ideas to incorporate matching gifts across your fundraising and communications.
Grow your matching gift revenue by utilizing Double the Donation's matching gift tools across your fundraising
Create Internal Awareness
Dedicated Match Pages
Direct Mail Inserts & Postcards
Donation Confirmation Screens
Donation Pages
Email Signatures
Emails
Donation Confirmation Emails
Images and Buttons
Matching Gift Recognition
Navigation Bar
Prewritten Articles
Social Media
Start / End of Year Reminders
Ways To Give Pages
Strategy
While you should be encouraging donors to submit matching gift requests at the time of the donation, many companies have an extended grace period. The end of each year / start of each new year are great times to remind all donors that there may still be time to submit a matching gift. Don’t miss out on a final chance to double donations from the year!
Tips
In your end of year matching gift appeals to donors, make sure you stress that prior donations can often still be matched. A few corporate examples include:
Matching Gift Submission Deadlines
Although program specifics vary by company, most corporations adhere to one of the following three standards for matching gift submission deadlines: