Effectively Market Matching Gifts to Your Donors

Check out these ideas to incorporate matching gifts across your fundraising and communications.

Grow your matching gift revenue by utilizing Double the Donation's matching gift tools across your fundraising

Strategy

A short email dedicated to corporate matching gifts is one the most effective means of raising matching gift awareness among donors.

Donors simply click on your Double the Donation banner ad or text link. By doing so, they can access your matching gift page where they can perform a simple search to see if their company matches donations and access the appropriate forms, guidelines, and instructions.

Tips

We recommend including both a text link and a visual graphic that both link to your nonprofit’s matching gift page, which has your Double the Donation matching gift search tool.

More than 8,500 organizations use Double the Donation's matching gift tools to raise their matching gift revenue and increase their impact. Join them today!