Employee engagement is generally defined as the emotional and functional commitment an employee has to achieving the mission of the organization. At most companies, there’s a lot of lip service paid to making sure employees are engaged. But have you ever wondered why? Have you thought about strategies companies can use to increase employee engagement?
One of the most effective ways to increase employee engagement is through corporate volunteerism—more specifically, volunteer grants.
We’ll outline the basics around employee engagement and volunteer grants in this article. Let’s get started!
Basic Facts About Employee Engagement
To better understand employee engagement, we turned to Dale Carnegie Training, which has done extensive research into the topic. A few key insights include:
When an employee is disengaged, there is a high likelihood that this individual will seek employment elsewhere.
71% of employees are not fully engaged.
Companies with engaged employees outperform other companies by about 202%.
When employees feel a strong connection to their company, they are likely to be more engaged and less likely to leave. Disengaged employees tend to view their job as nothing more than a paycheck.
One of the ways your company can encourage employee engagement is through employee engagement software. If you’re going to put a lot of effort into your engagement strategy, it’s important to choose the right solution that encourages employee participation in several of your company-sponsored programs.
Read on to learn more about what to look for in an employee engagement software solution!
One of Our Top Employee Engagement Ideas: Volunteer Grants
So, how do you engage your employees? First, you should be aware of four traits that engaged employees exhibit:
They are inspired.
They are confident.
They are enthused.
They are empowered.
While there is a wide array of actions a company can take to help its employees become more engaged, we’ll discuss one very important action in this article: corporate volunteer grants.
Corporate volunteer grants are a type of corporate giving program that encourages employees to volunteer in the communities in which they live and work. Employers provide monetary grants to eligible nonprofits whenever an employee takes time to volunteer.
These grants are generally paid out in two ways:
A set amount per hour of volunteering (e.g., $10 per hour, with a minimum of 10 hours)
A set rate once a certain volunteer threshold has been reached (e.g., $250 once an employee has volunteered 20 hours)
Of course, it’s important to remember that these payment structures vary from company to company. But when employees understand their company’s guidelines and are actively encouraged to participate in their volunteer grant program, that becomes a huge revenue stream for nonprofits.
How can volunteer grants increase employee engagement?
It has also been shown that employers who offer volunteer grants and other volunteer programs and encourage participation in them are more likely to have employees with the same shared sense of philanthropy.
Employees are proud to work for a company that involves itself in the community and are more likely to bring a good name to your business via volunteerism.
Beyond corporate volunteer grants, offering opportunities for individual employees to volunteer (like paid time off for volunteer days) can also increase employee engagement.
There are many statistics that back up the idea that workplace giving and volunteer programs can boost engagement. Need some numbers?
A study by Dale Carnegie surveyed 1,500 employees and found that 54% of employees who were proud of their company’s contributions to society were engaged.
A Lloyd Morgan survey of 50,000 employees showed that by increasing employee engagement levels, organizations could expect an 87% reduction in employees’ probability of departure.
A Deloitte survey suggests that 61% of millennials who rarely volunteer would still consider a company’s commitment to giving back to the community when evaluating job opportunities.
Offering volunteer grants and other volunteering opportunities can boost productivity, make employees happier, and increase their tenure with your company.
Group Volunteer Activities
Another good method of increasing employee engagement is to encourage group volunteerism.
Group volunteerism increases camaraderie amongst employees who may not usually interact with each other. It also increases employee engagement by producing a shared sense of purpose among coworkers.
Some companies take it a step further by providing grants when teams of employees volunteer together. It’s a great way for companies to support the organizations that employees are passionate about.
When companies implement programs like corporate volunteer grants and group volunteer activities, the most immediate benefit is that a local nonprofit receives both donations and time from individuals who deeply care about their causes. However, corporate volunteerism can also help boost employee engagement by producing a shared sense of purpose among employees and between themselves and the company.
Employee Engagement Software
While corporate volunteerism means finding opportunities for your team to volunteer together, as well as providing additional monetary grants to nonprofits, it can be challenging to track all of the volunteer hours and grant requests that come through.
If you’re looking for a way to streamline your company’s volunteer opportunities and grants, consider investing in employee engagement software.
This type of software helps bring your team together and promotes an engaged company culture.
For example, by using employee engagement software to manage your volunteer program, you’ll be able to:
Create custom volunteer events.
Find local opportunities for employees to participate in.
Review and approve volunteer grant requests.
When you streamline your process for tracking volunteer opportunities and grant requests, you’ll make it easier for your employees to participate in these activities. Additionally, you can easily track your progress and have a better picture of the impact you’re making.
It’s clear that corporate volunteer grants can increase employee engagement. Why not look into other ways you can keep your employees happy, productive, and fulfilled?
Here are some additional resources below:
Reasons You Need Employee Engagement. Employee engagement can help your company in all sorts of ways. Here are some of the top reasons you need it.
5 Key Steps to Starting an Employee Volunteer Program. Corporate volunteerism is becoming a key component of many companies’ CSR initiatives. Follow the steps in this guide to start an employee volunteering program.
Author Simon Sinek once said, “When people are financially invested, they want a return. When people are emotionally invested, they want to contribute.” This quote perfectly illustrates how vital it is to engage your employees. By doing so, they will be happier and perform to the best of their abilities.
Unfortunately, employee engagement is sometimes an afterthought in both the for-profit and nonprofit sectors. However, many of these organizations might wonder: why exactly does employee engagement matter?
In this guide, we’ll answer that question by covering the following topics:
By the end of this guide, you’ll see that employee engagement is not only beneficial for your organization in the short term but also necessary for its continued success. So let’s dive in!
What is employee engagement?
In general, employee engagement refers to the level of mental and emotional connection an employee feels toward their work, their team, and their organization. It represents employees’ commitment to staying involved with their organization and helping it achieve its goals.
Keep in mind that employee engagement doesn’t just refer to an employee’s overall enthusiasm—it has to relate to your organization. An individual can have a positive attitude, yet not be very engaged as an employee.
What are the levels of employee engagement?
While it’s possible for all of your employees to have similar engagement levels, it’s more likely that their attitudes are at different locations on the engagement spectrum. Usually, they will fall into one of the following levels of engagement:
Highly engaged. These employees have very favorable opinions of their work and their organization. They’re passionate, enthusiastic, and more likely to go above and beyond to push forward their company’s goals. They also motivate the employees around them to do their best.
Engaged. Engaged employees like their work, their team, and their organization. However, they may feel less satisfied about certain aspects of the organization, leading to a slightly lower level of engagement. These individuals may sometimes go above and beyond their call of duty, but for the most part, they will simply fulfill their responsibilities.
Unengaged. When your employees are unengaged, they feel unattached to their work and their organization. They’re not unhappy, but neither are they happy. They put time into their work, but not their energy or passion. Individuals in this category usually fulfill little more than the bare minimum of their responsibilities.
Disengaged. Disengaged employees are actively unhappy with their work and their organization. They may even be resentful that their engagement needs aren’t being met. These individuals not only underperform in their roles but may also undermine what their coworkers accomplish.
Having unengaged or disengaged employees is not necessarily indicative of an issue with your company culture—it’s difficult to capture the enthusiasm of everyone who works at your organization, and sometimes engagement is impacted by factors outside of your control, such as major events in your employees’ lives. However, if the majority of your employees fall in the unengaged and disengaged categories, then you may need to re-evaluate your existing employee engagement strategies.
10 Benefits of Employee Engagement
To give you a concrete idea of why employee engagement is important, we’ll cover the top ten benefits of employee engagement.
1. Productivity
According to Gallup’s employee engagement survey, businesses with engaged employees were 18% more productive than companies with unengaged teams. When employees are engaged at work, they feel a connection with the company. They believe the work they’re doing is important and therefore work harder.
By establishing engagement initiatives that improve your employees’ connection to their work, you’ll foster a more positive relationship between your organization and your employees.
2. Profitability
With increased productivity comes increased profitability. When comparing organizations with unengaged versus engaged employees, Gallup found that the latter group was 23% more profitable.
However, not only do unengaged employees not contribute to increasing profitability, but their presence actively increases costs as well. Gallup’s State of the Global Workplace report asserts that unengaged and disengaged employees cost the world about $8.8 trillion in lost productivity, the equivalent of 9% of global GDP.
3. Employee retention
When your team members are engaged and feel appreciated, they will be less inclined to look for other employment opportunities. Fostering a culture of employee engagement can be the key to reducing turnover and boosting retention.
Retention has an impact on your organization’s bottom line, too. The Work Institute estimates that losing an employee costs about $15,000 per employee. This estimated loss includes costs such as unemployment tax, lost business, and interviewing and training replacements.
If employees feel wanted when they go to work each day, they’re likely to form strong connections with the company and other employees. By cultivating and maintaining these relationships, you reduce the risk of employee turnover and the costs associated with it.
4. Creativity
Innovation is the key to growing your business. Engaged employees find creativity to be essential. They thrive on knowing they can find new ways to complete projects and are always looking for fresh takes on old ideas. Plus, if they discover a way to improve your existing processes, they’ll be more likely to advocate for them to improve your organization’s operations as a whole.
On the other hand, disengaged employees rarely produce new solutions or bring fresh ideas to the table simply because their passions don’t lie with their work. They have little interest in contributing to the bigger picture or being creative with their job.
5. Satisfaction and positivity
Remember that boosting engagement isn’t simply about creating more productive employees and increasing profits. Employee engagement is advantageous for both parties and should be treated as a two-way street.
Employees who are engaged at work feel satisfied with their careers and are generally happy individuals. Their positive energy will suffuse your workplace, creating a more positive culture that empowers high performers to create high-quality work.
This is particularly important for remote employees. Since they’re physically distant from their workplace, it’s more difficult for them to form positive relationships and connections with coworkers. Find engagement strategies employees can participate in from home to bring them into your company’s culture.
6. Mental wellness
Stress is an inevitable part of a working professional’s life. However, too much of it can lead to burnout, decreasing productivity, work quality, and eventually profitability. That’s why it’s essential to minimize stress and promote mental wellness for your employees. Additionally, stress is detrimental to both physical health and mental health, making mental wellness even more important.
With the right employee engagement initiatives, your team members will be more self-aware of their stress levels. Plus, they’ll be more likely to seek support from their coworkers and managers if they need it. This leads to a more supportive and positive work environment that everyone benefits from.
7. Decreased absenteeism
Absenteeism in the workplace refers to when employees fail to show up for work or fail to complete their job responsibilities regularly. This should not be confused with taking paid time off or one-off situations such as family emergencies—the key to absenteeism is its frequency and unplanned nature.
According to Gallup’s employee engagement survey, organizations that scored in the lowest quartiles of employee engagement were also 81% more likely to experience employee absenteeism. By focusing on employee engagement, your employees will be more satisfied with their work and less likely to be absent.
8. Brand advocacy
Satisfied employees will help to boost your organization’s reputation—and best of all, it’ll happen without any prompting from you! Happy employees will likely brag about their jobs to customers or tell friends and family how much they enjoy working at your organization. By doing so, they’ll spread good news about your company and improve your overall reputation.
On the other hand, workers who feel disconnected and disengaged are more likely to have negative things to say about your company. If disengaged employees leave or are fired, they may vent their frustrations publicly. Because negative feedback tends to be magnified more than positive, your company’s reputation and credibility could be damaged due to disengaged, disgruntled employees.
You can measure the brand advocacy that employees bring to your organization through an employee net promoter score (eNPS). Ask your employees: “On a scale of 0-10, how likely are you to recommend this company’s products and services to others?” If they answer 9-10, they’re a promoter, and if they answer 0-6, they’re a detractor. Calculate eNS by deducting the percent of detractors from the percent of promoters, and ignore those who score 7-8. This will give you a good idea of how strongly your employees advocate for your organization.
9. Recruitment
Attracting top talent is important to any organization that has open roles or hiring opportunities. This is especially true if the job market is saturated with openings, allowing candidates to more freely pick and choose which organizations they’d like to work for.
When a majority of existing employees at your organization are engaged, they’re more likely to speak positively about their work and the benefits you offer. This helps attract top talent as they’ll have heard about the positive points of your organization through word of mouth.
When potential employees apply to your organization, make sure to leave a positive impression. This could mean responding to their emails in a timely manner, promptly following up about interview times, and sending respectful and appreciative rejection letters.
10. Philanthropy
Corporate citizenship is a growing trend for companies of all sizes and industries. This trend asks organizations to consider themselves as citizens, a singular individual existing in a larger community, and to ask: “Am I a good citizen?” One of the ways businesses and corporations have chosen to give back to their community is through philanthropy.
If corporate citizenship is one of your company’s priorities, try engaging your employees with it. Employees want to know that the company they work for cares about the community. If your company offers volunteer grants or matching gifts, engaged employees are likely to take advantage of these opportunities to donate their time and money toward worthy causes. This helps your company be a better corporate citizen in your community.
5 Tips for Improving Employee Engagement
Now that you know the benefits of employee engagement, let’s move on to actionable advice for improving engagement at your organization.
1. Survey existing levels of employee engagement.
The first step to establishing employee engagement initiatives is to assess the existing engagement levels at your organization. If you already have established programs and want to examine their efficacy, this is also a great place to start.
It’s difficult to approach employee engagement quantitatively, so lean into qualitative data collection by sending out a survey. Here are a few examples of questions you can include in your survey:
How satisfied are you with your work?
How satisfied are you with the direction [Organization Name] is taking?
Do you feel your opinions and ideas are valued by your manager and leadership?
How satisfied are you with your work-life balance?
What do you think could be improved about your work?
What challenges do you face in your day-to-day tasks?
How likely are you to recommend [Organization Name] as a place of work to friends or family?
Collect the results of the survey and consolidate the information. Review the general level of employee engagement, but also examine the long-form answers on the survey. If there are any common challenges that your employees face, endeavor to address them to create a better work experience.
Upon review, if you find that the majority of your employees are unsatisfied with their work and feeling unengaged, then you may need to make operational changes to improve employee engagement. However, even if most of your employees are engaged, you should still do your due diligence and review how you can improve existing engagement. For example, if multiple employees express interest in a structured recognition program, look into starting one.
2. Approach compensation holistically.
To keep your employees engaged, re-examine the root of their work: compensation. With the proper compensation, employees will be happy to work and perform at their best.
Take a total rewards philosophy to compensation, where you characterize compensation as either direct or indirect. Direct compensation is financial and can include salary, bonuses, and overtime pay. Indirect compensation, on the other hand, encompasses the non-financial ways an employer gives back to their employees.
Support employee engagement with the following methods of indirect compensation:
Paid time off. Outperform the competition by offering more time off than other businesses in your sector. By allowing your employees to take breaks, they’ll be able to rest and recharge, ensuring they come back refreshed and ready to work.
Workplace giving. More than ever, employees expect their employers to give back to the community and support social good. Support this desire by allowing them to decide which causes receive your funds through workplace giving programs and campaigns. Plus, word of your philanthropy will result in an improved reputation for your company.
Wellness programs. Help your employees stay physically and mentally healthy by incorporating wellness programs into their compensation. This can range from a monthly gym membership stipend to discounted massages to catered healthy work lunches.
By re-evaluating compensation for your employees and taking a total rewards approach, you’ll show team members that their happiness and well-being matter to you. When employees’ well-being and financial needs are secure, they’ll have the mental space to focus on their work and engage with your organization.
3. Prioritize employee recognition.
Everyone, especially high performers, wants to be complimented on their good work. If they don’t receive the praise or recognition they’re expecting, they may feel overlooked or disregarded by their managers and leadership. This can lead to resentment and disengaged employees.
To avoid this, implement employee recognition programs such as the following:
Employee of the month. Every month, choose a top-performing employee to feature in your company newsletter. You can also give them a trophy or a certificate for the employee wall of fame so that they have a tangible reminder of their accomplishments.
Social media shoutouts. Don’t be afraid of telling your customers and your greater community about your high-performing workers! Shoutout your employees on social media for a job well done. This can be done as part of your employee of the month program or as a way to celebrate a particular achievement.
Employee Appreciation Day. National Employee Appreciation Day falls on the first Friday of March every year. Show your appreciation for all your employees by hosting an office party on this day with catered food and drinks. Go above and beyond by preparing small gifts for all attendees.
Peer-to-peer recognition. Although leadership appreciation may be highly impactful, your company’s leaders aren’t tapped into the day-to-day responsibilities of all employees. That’s why peer-to-peer recognition is so important for ensuring all your employees receive the appreciation they deserve. Plus, it’ll create a more positive work environment that encourages engagement.
Not only does proper employee recognition prevent resentment, but it can support your goal of creating more engaged and productive employees. By recognizing high performance, you incentivize employees to do their best work. And this, in turn, will improve the profitability of your business.
4. Offer professional development opportunities.
With about 76% of employees looking for opportunities to expand their careers, professional development is an essential offering. Plus, 58% of employees say professional development contributes to their job satisfaction.
You may be thinking: If I offer my employees more training, then they’ll leave for better employment opportunities after the training is complete.
Studies have found that’s not true. 94% of employees won’t quit if they’re offered training and development opportunities, and retention rates are 34% higher among organizations that offer development programs.
To reap these benefits, offer professional development through mentorship programs, training and resource databases, networking opportunities, and more. You might even pay for employees to attend industry-related conferences to broaden their horizons and expand their knowledge about cutting-edge industry innovations.
5. Implement corporate philanthropy initiatives.
54% of employees in the United States said that they would be willing to take a pay cut to work at a company that shares their values. And 56% of them say they wouldn’t even consider a job at a company that has values they disagree with.
A value that’s increasingly significant to employees is philanthropy. In fact, 71% of employees indicate that it’s very important to work at a company that partakes in philanthropy. Show employees that you share their values by investing in corporate giving initiatives.
When developing your company’s charitable giving policy, prioritize convenience for employees. To facilitate a streamlined corporate philanthropy process, consider investing in workplace giving software. The right platform will allow you to:
Manage employee donations and matching gift requests.
Track employee volunteer hours and volunteer grant requests.
Arrange automatic payroll deductions so employees can donate a portion of their paycheck to a nonprofit of their choice.
By creating an atmosphere of corporate philanthropy, you’ll not only help employees contribute to nonprofit organizations but also help them feel more engaged and fulfilled at work. And when it’s easy for them to take part in workplace giving, you’ll get more out of the programs you’ve already invested in.
Additional Resources
By prioritizing employee engagement, you’ll not only boost productivity and your company’s profits but also help your employees reach their full potential and look forward to coming to work each day.
Looking for more engagement strategies? Check out the resources below:
The most difficult work is done. Your promotional effort has worked. The responsibility is now in the hands of the donor’s employer — at least momentarily.
Well, you can sit back and twiddle your thumbs … but not for long. Pretty soon the ball will be back in your court, and it’ll be your turn to handle things. The donor’s company is not going to blindly accept their employee’s submission.
Employees log into the company’s matching gift submission website
Employees search for the nonprofit they donated to
Employees select the nonprofit from the search results (if not found, they enter the organization’s information)
Employees register their donation and submit the matching gift request
After a donor makes a matching gift request submission to his or her employer, that company then needs to process the request.
Your nonprofit is going to have to be involved, albeit rather peripherally, in that process.
What should your nonprofit expect to receive from a company that’s just received a matching gift request from one of your organization’s donors?
Well, expect a letter for starters. It may come by mail, email, fax, plane, train, or automobile. Okay, so maybe not those last three, but definitely mail, email, or fax.
The letter will basically be asking for verification that the employee made the donation and that you’re the nonprofit that the employee says you are. It will be a quick and painless process. The letter will usually come through a third party company that handles matching gift requests for the employer at hand and it will ask you take a few verification steps.
It should be quick and painless for your nonprofit.
To help clear up any potential questions you may have, let’s walk through a sample letter from a company to a nonprofit.
In the case of this sample:
Corporation X represents your donor’s employer
Y Nonprofit represents you, the ones receiving the donation
Company Z represents the third party business handling the corporate giving program
Corporation X’s Corporate Giving Program
Dear Y Nonprofit,
Company Z is Corporation X’s vendor that helps process and fulfill requests through the corporate giving program. As Corporation X’s vendor, we at Company Z work to ensure that the donation process goes as smoothly as possible. Part of that process involves guaranteeing that funds requested by employees are allocated to the correct charities.
We have great news! An employee has made a match request on your behalf!
That match request now needs your confirmation.
In order to complete the confirmation, please follow the link below.
“Link to Company Z’s vendor portal with Corporation X”
Once on the site, create a new account or log into your existing account if you already have one.
If creating a new account, you will be prompted to answer a series of questions which are as follows:
Organization contact information
Contact information for the specific employee handling the request
A registration code unique to your case — ABC-DEFG
A match ID unique to your case — 12345
You will be able to set up a username and password and then confirm the match request that is currently pending.
Questions? Please call us at 111-222-3333 or email us at support@companyz.corporationx.com, and one of our representatives will be able to assist you.
Thank you for all the great work you do.
Best,
Company Z Support
111-222-3333 / support@companyz.corporationx.com
As you can see from that letter template, it is not going to take much to confirm a matching gift request and see those extra funds come in, but you will need to essentially verify that the employee making the request did in fact make the donation that he or she reported. And the letter will give you all the information needed to do so.
That way, you know to be expecting funds and can cross them off the list when the employers donate them.
It is quite common that donors will submit a matching gift request without telling the nonprofit that they are doing so. They are certainly not required to tell the nonprofit anything. Therefore, the first chance your organization has to begin tracking these submission requests is when the employer contacts you. Take advantage of that knowledge.
One of the best and most proactive steps a nonprofit can take to keep donors around is thanking quickly and often.
Don’t officially thank the donor until you receive the matching gift donation from that donor’s employer; however, if you are keeping careful records of matching gift submissions in progress you will be able to prepare to send out acknowledgments sooner and you will be less likely to lose track of a donor, and / or that donor’s records, in the shuffle.
The matching gift submission process is by no means brain surgery. In fact, many of the third party vendors that corporations use have handled submissions for so long the whole experience is as streamlined and timely as possible.
It never hurts to know what to expect though, and now you do. Make sure those letters do not get mixed up in the wrong place or filed away before anyone has had a chance to make the confirmation! They are your key to converting matching gift requests into matching gift funds. Don’t let your organization be the bottleneck holding up the process.
If your organization is going to seriously pursue matching gifts, it should assign the processing of requests to one staff member, probably on your development team. That way, when letters like the sample above come in, your whole office knows exactly who to send them to. And, that person will quickly gain familiarity with the process and be able to make and track the confirmations as efficiently as possible.
https://doublethedonation.com/wp-content/uploads/2022/05/letters-for-matching-gift-requests.jpg404640Adam Weingerhttps://doublethedonation.com/wp-content/uploads/2022/03/logo-dtd.svgAdam Weinger2015-08-27 14:11:362022-06-20 07:54:32What Happens After a Donor Makes a Matching Gift Submission?
Does your nonprofit use NationBuilder? Are you looking to incorporate matching gift information into both your website as well as the NationBuilder donation forms?
If so then this guide is for you. Please follow the below steps to get Double the Donation’s plugin up and running with NationBuilder.
Double the Donation’s Relationship with NationBuilder:
NationBuilder is a leading platform for nonprofits and communities and envisions a world where everyone has the freedom and opportunity to create what they were meant to create. NationBuilder builds the infrastructure for a world of creators by helping leaders develop and organize thriving communities.
Double the Donation is a leading provider of employee matching gift data and tools to nonprofits.
This guide was put together to help organizations who use NationBuilder platform incorporate Double the Donation’s employee matching gift plugin. NationBuilder and Double the Donation are two separate and unrelated companies.
Requirements:
At risk of stating the obvious, the below steps and screenshots are applicable to organizations which already have an account with Double the Donation and NationBuilder.
If you don’t have an account with Double the Donation you can:
Integrate Double the Donation’s Matching Gift Plugin into NationBuilder:
Method #1: On a dedicated NationBuilder matching gift page
Step #1: Go to your NationBuilder control panel.
Step #2: Add a new page. We recommend:
Calling the page “Matching Gifts” without the quotes
Setting the slug as “matching-gifts” without the quotes
Setting the page’s status as “Published”
Setting the page type as “Basic”
Setting the page to be included in the top navigation
Step #3: Under the page’s content tab, write the core matching gift content for the page. This is your opportunity to explain matching gifts to your donors. For example:
Did you know many companies match donations from their employees to our organization? It’s true. In fact last year we raised $10,000 from matching gifts. Below you can access our matching gift search tool which will enable you to access information on your company’s matching gift program along with forms, guidelines, and instructions.
Thanks for taking the time to check if your company offers employee giving programs which can double the impact of your donation.
Click “Save Content”
Step #4: In a separate browser window log into your Double the Donation account and copy the standard Double the Donation plugin code.
Step #5: Add the Double the Donation plugin code to your page’s Template panel then click save. Please note:
Double the Donation plugin will appear wherever you place our plugin code.
You’ll need to grab the plugin code from your Double the Donation account management pages which has your API_Key.
We recommend placing our plugin after the main content section.
Step #6: Verify that Double the Donation’s plugin is up and running on your dedicated matching gift page.
Method #2: On a NationBuilder donation form
Step #1: Go to your NationBuilder control panel.
Step #2: Go to your NationBuilder donation page.
Step #3: In a separate browser window log into your Double the Donation account and copy the standard Double the Donation plugin code.
Step #4: Add the Double the Donation plugin code to your page’s Template panel then click save. Please note:
Double the Donation plugin will appear wherever you place our plugin code.
You’ll need to grab the plugin code from your Double the Donation account management pages which has your API_Key.
We recommend placing our plugin after the submit code.
Step #5: Verify that Double the Donation’s plugin is up and running on your donation form.
Method #3: In NationBuilder’s autoresponder emails that go out after a donation is made
Step #1: Navigate to your organization’s donation page
Step #2: Navigate to the “Autoresponse” option under “Donation Settings”
Step #3: Feature matching gifts in the autoresponder email that gets sent out when someone makes a donation. We suggest:
Include matching gift wording such as:
Did you know many companies match donations from their employees to our organization? It’s true. In fact last year we raised $10,000 from matching gifts.
Please click here to see if your company will match your donation and to access the appropriate forms, guidelines, and instructions.
https://doublethedonation.com/wp-content/uploads/2022/05/nationbuilder-matching-gifts-double-the-donation.png321845Adam Weingerhttps://doublethedonation.com/wp-content/uploads/2022/03/logo-dtd.svgAdam Weinger2015-08-01 14:00:592022-06-25 13:28:32NationBuilder Integration with Double the Donation’s Matching Gift Service
At Double the Donation, we often discuss corporate matching gifts—or initiatives through which employers financially match the donations made by individual employees to qualifying nonprofits. However, there’s another powerful (yet even lesser-known) opportunity to keep an eye out for. And that is companies that offer fundraising matches!
Fundraising match programs also involve employer matching. However, unlike typical matching programs that solely cover financial donations made from an employee’s own wallet, fundraising match programs involve a company matching all of the funds raised by an employee during a fundraising activity. This is particularly important to consider in regard to one of the most popular fundraisers in the nonprofit world: the Run/Walk/Ride event.
These events involve participants running/walking/cycling (or partaking in another activity!) for a certain distance and collecting pledges on your organization’s behalf according to the distance they cover. And for volunteer fundraisers that work for a company offering fundraising matching, these fulfilled pledges can be doubled for even greater impact.
Now, you might be wondering what kinds of employers offer these initiatives—and how your team can locate donors who qualify. Lucky for you, there are a ton of available programs.
We’ve selected a selection of companies that offer fundraising matches, which we’ll discuss below:
Intuit, Inc.
BP
State Street Corporation
Penguin Random House
CVS Health
Boeing
Numerator
The Estee Lauder Companies
Northstrat
Keep in mind that there are a ton more participating businesses, too. These are just a sample!
But before diving into the above companies, we’re going to look at the easiest way to uncover these opportunities—with dedicated matching gift tools.
The Best Way to Discover Matching Gifts
To best capitalize on these fundraising matching programs, you first need to discover where they exist. The easiest way to do that is by using dedicated matching gift software.
Matching gift software allows your organization to easily uncover and pursue these opportunities within your network of support. For example, Double the Donation’s 360MatchPro is a fully automated matching gift platform that uncovers a donor’s match eligibility once a donation is made and triggers automated outreach with company-specific program guidelines to drive next steps. Thousands of nonprofits trust Double the Donation to fuel their matching gift fundraising needs—including more than 70% of the nation’s largest organizations!
And, built on the industry’s most comprehensive database of employee giving program information, it doesn’t just provide insights on individual matching opportunities, either. 360MatchPro enables donors to seamlessly locate details regarding their employers’ volunteer grant and fundraising match programs as well! And it’s made easy to get started thanks to technology integrations with most online donation forms and CRMs.
With that, check out these top examples of companies that offer fundraising matches.
Companies that Match Gifts to Run/Walk/Ride Events
Tons of companies participate in fundraising match programs which ultimately amplify the result of individual (or team) employee fundraising efforts. A few standout programs that we’ve selected to highlight include the following:
Intuit, Inc.
Intuit is a software company that develops financial and tax preparation software. It employs over 17,000 team members and offers a comprehensive matching gift program to its employees.
Intuit’s matching gift program includes an individual match, in which the company will match an employee’s donation of up to $5,000 to a nonprofit organization or educational institution of their choosing. In addition, Intuit’s corporate giving programs include a fundraising match. Intuit matches funds personally raised by an employee for a fundraising event.
As one of the top 20 largest companies in the world by revenue, BP is an international oil and gas company headquartered in London. BP employs nearly 80,000 people across the world with a large presence in the United States.
With employee grant programs that include traditional personal donation matches, as well as matches for money raised from employees’ friends and family members, BP will match a maximum of $5,000 per employee, per year.
State Street is a financial services holding company founded in Boston in 1792. After many years of successful growth, the company now employs more than 42,000 people internationally.
State Street offers a matching gift program for employee donations called GiveMore, which matches at a 1:1 ratio. Within this program, annual matching limits are extremely generous, varying by role. For example…
The Board of Directors, CEO, President, and Vice Chairs can receive up to $35,000 in matching funds.
Executive Vice Presidents can receive up to $25,000.
Senior Vice Presidents can receive up to $15,000.
All other employees can receive up to $5,000 in matching funds.
State Street also offers a fundraising match program called CollectMore, where the company will match an employee’s fulfilled fundraising pledges as they partake in walk, bike, or ride types of events benefiting qualifying nonprofits. CollectMore is available up to $10,000 per team member, inclusive of the GiveMore total as well.
Penguin Random House engages employees by matching donations of up to $2,500 per employee per year to most 501(c)(3) nonprofits.
To sweeten their program even further, Penguin Random House has also established a Fundraising Match Program. With this initiative, the company will match up to $1,500 per employee (included in the $2,500 per employee annual maximum), per calendar year. This essentially allows employees to double the money raised via fundraising events to qualifying nonprofit organizations with 501(c)(3) tax-exempt status.
Types of qualifying events include (but are not limited to) walk-a-thons, bike-a-thons, and 5K’s, though Penguin Random House indicates that each fundraising request will be considered on a case-by-case basis.
CVS Health matches employee donations made through their Community Crew Portal to many nonprofit causes throughout the United States and Puerto Rico. This includes just about any registered 501(c)(3) organization.
But they don’t stop there! The company also offers a generous fundraising match program for individuals and team participants. When an individual staff member participates in a Run/Walk/Ride fundraising challenge, CVS Health agrees to match the funds raised between $250 and $1,000.
And when a team of five or more CVS Health employees participate in a similar type of fundraising event, the company offers to match fulfilled pledges up to $5,000.
American multinational aircraft corporation Boeing Co. offers a particularly generous matching gift initiative that encompasses personal employee donations, gifts made by retirees and spouse/domestic partners, volunteer grants, and even funds contributed through fundraising walks participated in by employees.
Each year, a team member is eligible to request up to $10,000 at a 1:1 match rate to a wide range of nonprofit organizations—including educational institutions, health and human services, arts and cultural organizations, civic and community organizations, environmental nonprofits, and more.
Numerator is a consumer insights and data company that aims to engage and incentivize its employees with unique and impactful giving opportunities.
Every year, employees are encouraged to participate in the company’s fundraising match program. When doing so, funds raised through peer-to-peer fundraising efforts to most nonprofit causes—including schools, health and human services, community organizations, and tons more—are matched, dollar-for-dollar.
Each employee (full- and part-time alike) qualifies to request up to $500 in fundraising match grants on a rolling annual basis, with no minimum amount required to get involved!
With brands such as Too Faced, M·A·C, Clinique, and Tom Ford Beauty, the Estee Lauder Companies have established a number of charitable giving programs that aim to give back to their communities.
These include—but are not limited to—matching individual staff donations, offering volunteer grants to the nonprofits their team members volunteer with, and providing impactful fundraising matches when employees partake in events or other peer-to-peer fundraising challenges.
Each year, qualifying members of the Estee Lauder Companies’ workforce can request up to $5,000 in corporate funding, inclusive of their matching gifts, dollars for doers, and fundraising match initiatives.
Northstrat, an employee-owned Information Technology company providing solutions to a number of US government agencies, participates in corporate philanthropy with a particular focus on education. Currently, the company offers to “match funds raised in sponsorship of events where employee collects donations based on their activity” in addition to a more traditional employee matching gift program of up to $500 per employee per year.
Qualifying nonprofit recipients include accredited public and private K-12 institutions, junior and community colleges, four-year colleges and universities, professional and graduate schools, and select other organizations.
How Can Your Organization Make the Most of These Opportunities?
Now that you’re aware of the vast array of fundraising matching gift programs available to your organization through qualifying donors, you’re likely wondering what actionable steps your team can take to make the most of the opportunity.
Ultimately, the most critical component of a fundraising matching strategy involves driving supporter awareness! Like traditional matching gifts, tons of qualifying supporters remain unaware of the programs in place by their employers. So in order to drive participation, it’s important that you inform them.
Check out a few of our favorite ideas for doing so:
Share general information on social media. Post a fun graphic that states, “Many companies match donations collected by employees for peer-to-peer fundraising events. Find out how to get involved here!” Then, be sure to link to your organization’s dedicated matching gift page where they can learn more about their employers’ programs.
Reach out to existing P2P volunteers directly. Send an email or text—or make a phone call—to supporters who are already fundraising on your nonprofit’s behalf. Let them know how they can find out if they qualify for a fundraising match from their employer and how to get started. As you do, remember to emphasize the increased impact that fundraising match initiatives can bring!
Wrapping Up
Fundraising match programs are the perfect addition to any Run/Walk/Ride or other peer-to-peer giving based event. And being aware of the companies that offer fundraising matches is an essential first step.
If you’re planning such an event, check to see if any of your donors work for the above companies. If your participants qualify, you may ultimately receive twice the fundraised donations for that supporter!
However, keep in mind that they themselves may not be aware of the opportunity at hand. Thus, it helps to provide guidance and resources throughout the process to drive more available fundraising matches to completion.
https://doublethedonation.com/wp-content/uploads/2015/07/DTD_Companies-That-Offer-Fundraising-Matches-for-Run-Walk-Rides_Feature.png6001600Adam Weingerhttps://doublethedonation.com/wp-content/uploads/2022/03/logo-dtd.svgAdam Weinger2015-07-11 09:00:282024-10-01 15:53:11Companies That Offer Fundraising Matches for Run/Walk/Rides
Are you a nonprofit or corporation looking for information on CyberGrants?
Good news! While Double the Donation is a separate company that specializes in helping nonprofits raise more money from matching gift programs, we can share much of the information on CyberGrants you’re looking for.
It’s essential that companies encourage participation in their workplace giving programs, including matching gifts. CyberGrants is one of the leading corporate giving vendors that can help companies do just that. Here’s what you need to know:
About CyberGrants
For over 20 years, CyberGrants has been a leader in the online grantmaking space. In 1995, back when AOL was just starting to hand out those infamous free sign-up CDs, CyberGrants was already launching online grants management and employee giving software for corporations. Over time, the company has recorded many firsts in the grantmaking space, including:
Developing the first online application.
Providing the first online grants administration tools.
Creating the first online workplace giving and volunteering systems for corporations.
These ongoing innovations have positioned CyberGrants as a leading provider of online grantmaking and employee giving tools.
Quick fact: CyberGrants’ corporate customer base includes more than 40 of the Fortune 100, and nearly 70% of the public companies tracked in the Dow Jones Industrial Average.
What CyberGrants Does
CyberGrants specializes in two areas: employee giving systems and grants management for corporate, family, and private foundations.
Employee Giving Systems for Corporations
Whereas Double the Donation provides matching gift tools to nonprofits, CyberGrants provides services to corporations looking to streamline their employee giving systems.
The platform offers corporations a suite of services based around managing and administering:
Personal matching gifts for employees
Individual volunteer events
Executive matching
Rapid response/disaster relief administration
Dollars for Doers/volunteer recognition programs
Consider the CyberGrants Employee Giving System if you’re looking to create, manage, and administer every aspect of your employee giving program.
Grants Management for Corporations and Foundations
As one of the original players in the corporate foundation software space, CyberGrants provides end-to-end solutions for corporations looking to take grantmaking to the next level.
The company’s web-based software enables nonprofits to submit their grant applications online while providing corporations and foundations with the tools they need to manage the grant cycle.
Features of their software include:
Customizable nonprofit application portals so a company’s brand is front and center
Comprehensive reporting
In-depth business intelligence
Automated cross-checking for compliance
When it’s easy for companies and nonprofits to manage and submit grant applications, this creates an opportunity for nonprofits to get the funding they need and for companies to do good in their communities.
Companies That Use CyberGrants
Double the Donation’s services enable nonprofits to increase their fundraising revenue from matching gift programs. To do so, we stay in contact with companies that offer matching gift and volunteer grant programs to understand their program guidelines and procedures.
Since CyberGrants is one of the largest providers of employee grant software to corporations, it’s no surprise that many of the companies in our matching gift database use their software.
A few of CyberGrants’ Employee Giving System corporate users include:
Here’s what the CyberGrants portal for Walmart looks like:
CyberGrants offers the above companies and many others an easy way for their employees to access their workplace giving programs and log their donations online. If your company wants to make it easy for employees to participate in corporate giving, CyberGrants is an excellent vendor to consider.
Double the Donation’s Relationship with CyberGrants
Double the Donation is a separate company from CyberGrants, but both serve corporate philanthropy efforts.
While CyberGrants manages matching gift programs for corporations, Double the Donation works with nonprofits to help them raise more money from companies with matching gift and volunteer grant programs. We sell an easy-to-use tool to nonprofits that helps an organization’s donors submit match requests.
Our database of employee giving programs includes those administered by corporate giving vendors, such as:
CyberGrants
America’s Charities
AmeriGives
Benevity
Bright Funds
Causecast
FrontStream
Millie
Point
SmartSimple
YourCause
All of these corporate giving vendors help companies manage their workplace giving programs. This way, it’s easier for their employees to participate and the companies can benefit from the programs they’ve already invested in.
How Do I Contact CyberGrants?
If you’re a corporation interested in learning more about CyberGrants, you can contact the company in one of three ways:
By email: hello@cybergrants.com
By phone: (978) 824-0300
By mail: CyberGrants, Inc., 300 Brickstone Square, Suite 601, Andover, Massachusetts 01810
Reach out to learn more about CyberGrants’ services!
Additional Workplace Giving Tool Resources
If you’re looking for additional information about corporate giving vendors, check out these excellent resources:
Insight #2: Pfizer leads companies in the pharmaceutical industry with over 30% of employees participating in the company’s matching gift program.
Insight #3: Matching gift programs are widely utilized by employees in the financial services sector. American Express leads the pack with 70% of employees requesting the company match at least one charitable donation.
Insight #4: Based on this sample of companies, the consumer goods sector has the lowest employee participation rates. Of the companies that provided data, Johnson & Johnson leads the sector with 25% of employees having one or more donations matched by the company.
Impact on your Organization’s Matching Gift Revenue: Home Depot vs. Coca-Cola:
For instance, both Home Depot (~13K Atlanta employees) and Coca-Cola (~5K Atlanta employees) are headquartered in Atlanta and offer similar matching gift programs.
One would expect Atlanta based nonprofit organizations to receive a significant number of matching gift donations from each of these companies. Unfortunately that doesn’t appear to be the case. The majority of nonprofits we’ve spoken to self-report far more matching donations from Coca-Cola compared to Home Depot each year. **
So what causes this discrepancy?
Organizations typically explain this phenomenon by talking about the number of employees each company has in the area. While it’s true that a company with a major presence in a city is more likely to provide a larger number of matching gifts, there’s an even more important factor.
How well a company internally promotes matching gifts dictates how likely an employee is to know about the program and submit matching gift requests.
We know it doesn’t take a genius to come up with the above statement, but it’s true. So many employees at companies with matching gift programs have no idea their employer offers a program. If an employee / donor lacks knowledge of their company program, there’s no way they’ll submit a matching gift request.
Closing the Gap:
Although your organization can’t change how widely companies promote matching gifts to their entire employee base, you can greatly influence the percentage of your donors who submit matching gift requests.
If you raise awareness and make it easy for your donors / their spouses to submit matching gifts, you can increase matching revenue.
We recommend nonprofits promote matching gifts in three locations:
If you effectively promote employee matching gifts to your donors, you can overcome low participation rates.
Data Sources: *Based upon a publicly available survey of companies which was conducted by The Chronicle of Philanthropy. **Based on our conversations with membership and development managers at select Atlanta organizations.
https://doublethedonation.com/wp-content/uploads/2022/05/Untitled-design.png321845Adam Weingerhttps://doublethedonation.com/wp-content/uploads/2022/03/logo-dtd.svgAdam Weinger2015-05-09 03:13:522022-06-20 07:54:30Matching Gift Participation Rates
Team volunteer grants are corporate giving programs in which a company provides a monetary donation to nonprofits when a group of employees volunteer together.
Corporations offer these programs to promote team building and community service.
These corporate grant programs have the potential to be a win-win for everyone involved. If your organization can design appealing opportunities for groups of corporate employees to come out and volunteer, everyone wins!
Your organization receives volunteer support from a group of individuals
The group of employees has an enjoyable and rewarding team-building event
The corporation gets to give back to the community
Your organization receives a grant from the company
Examples of team volunteer grant programs:
AMD:
Through Advanced Micro Devices’ Grant Incentives for Volunteer Efforts (GIVE), the company provides grants of $15 per hour volunteered when individual employees volunteer with a nonprofit.
To make AMD’s volunteer incentive program even better, the company provides grants when groups of employees volunteer together. Through AMD’s Team Development Grants, when teams of five or more employees volunteer together for at least 10 total hours (2 hours each), the school / organization is eligible for a $500 grant.
Through The CarMax Foundation, an Associate can make a team-building event more impactful. When groups of employees volunteer together they’re able to earn a grant from The CarMax Foundation for the nonprofit they’re volunteering with.
Volunteer Team Building Grant amounts are:
$500 for eligible donation drives (excludes blood drives) or when five-24 Associates volunteer (see below for runs and walks)
$1,000 when five or more Associates participate in a run or walk benefiting an eligible non-profit
$1,000 when 25 or more Associates volunteer
Even better is that most of the above grants are doubled for activities taking place in June in celebration of CarMax Cares Month.
IBM offers both individual and team volunteer grants.
When IBM employees and retirees volunteer individually they are eligible for up to $3,500 in technology grants or $1,000 in cash awards a year for organizations where they regularly volunteer. Employees must volunteer for a minimum of 8 hours a month for five months.
Groups of IBMers or retirees who volunteer together may request up to $7,500 in IBM equipment grants for eligible schools and not-for-profit organizations.
Xcel Energy offers multiple types of employee giving programs. Through Xcel Energy’s individual volunteer grant program, the company provides grants worth $10 per hour volunteered when an employee volunteers with a nonprofit. The company also matches up to $2000 of employee donations to a wide range of nonprofits.
Through Xcel Energy’s team volunteer grant program, when teams of six or more employees participate in a community volunteer project, Excel Energy will donate $500 to the associated nonprofit.
When a minimum of five Kohl’s Associates from one location volunteer at least three consecutive hours of their time with a qualifying organization, the nonprofit is given a $500 grant.
Verizon provides individual volunteer grants worth $750 when an employee volunteers for 50 hours and matches donations up to $5,000 per employee per year.
But perhaps the greatest award comes through Verizon’s team program, where teams of 10 or more Verizon employees who collectively raise funds for a nonprofit or school can have their funds matched up to $10,000 per team and event.
Walmart provides $250 for each individual in their volunteer grant program who volunteers at least 25 hours and allows up to four individual grant requests per year.
When five or more associates volunteer at least an accumulated 25 hours, Walmart will grant the team $500. Also, Walmart associates from any department or any facility can volunteer together as a team. Walmart will grant up to $5,000 if associates make a team of 50 volunteers, and each department or facility may submit up to four team grant requests per year.
Team volunteer grants can be a great way to raise additional funds for your organization. Did you know the easiest method for managing these opportunities is with Double the Donation Volunteering? See how our volunteer functionality can help your team uncover potential for individual and team volunteer grants, volunteer time off, and more here.
For more information on team volunteer grants, check out Double the Donation’s additional resources:
Awesome Volunteer Management Tools for Nonprofits. Keeping a accurate record of your supporters’ volunteer time allows you to notify them when they qualify for a grant. Learn about how you can manage volunteers with nonprofit software.
An article from Forbes revealed that, “92% of marketers claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites.” If you’re trying to raise awareness for matching gift programs, social media offers fruitful options.
Websites such as Facebook and Twitter allow you to appeal to your decidedly tech savvy audience, which, in our technologically reliant world, could be a bulk of your donors. Furthermore, a sizable online following offers social proof that your nonprofit is both credible and well-respected.
Marketing matching gifts through social media is both its own step and a conglomeration of all your social media tactics. Let’s take a look at the Twitter profile of CASA Pikes Peak Region to see social media versatility in action:
The tweet in the green box is an example of straight pitching matching gift programs. This is the actual call-to-action, and this is what you need to do on social media to increase matching gift awareness. The other tweets all help to build follower interest, so, when this matching-gift-specific tweet gets posted, people actually pay attention to it because they’re emotionally engaged with both the organization and the content that they share.
You can’t market matching gifts all of the time, and you shouldn’t, as your followers will grow bored. Share meaningful material and build relationships so that when the time for marketing comes it feels organic and unimposing to your followers.
What types of posts best spread the word about matching gifts? There are more social media sites than you could ever use, so we’ve selected the two main players. You’ve likely heard of these sites, and we’ll provide concrete examples of posts that will engage donors.
Facebook
Facebook algorithms pick up on gimmicks, so, unless you pay to promote your content, you need to remain abreast of what Facebook will prioritize and what they will hide. With tens of thousands of possible posts to present each time a user logs on, Facebook continuously tweaks its standards for what content people see.
Facebook communications director Brandon McCormick told Businessweek that, “People would rather see posts about a sale, or a new pair of pants that’s come in. Keeping the posts relevant to the kind of business that you have is really important.” In essence, stay on task with your content in terms of what people want to see and who you are as a nonprofit. Talk about matching gift programs, but in a creative way.
CMTA include both a link to their matching gift page and a conspicuous graphic. It’s hard to miss their appeal for matching gifts and it is simple to navigate to the applicable matching gift webpage.
If a matching gift post could be a rockstar, this would be Kurt Cobain. Much like the CMTA post, the National Kidney Foundation combines informative text with an attention grabbing graphic, but look at all those Likes, Comments, and Shares.
The graphic is split in two, with the question mark grabbing the attention and the white text holding the attention. Chances are that most people will check out the graphic first, but then they’ll likely read the text above, too, and see the link. That link takes donors to a dedicated matching gift page, which is a crucial step towards landing more donations. Donor engagement with this post helps it to appear on more newsfeeds, so more donors become aware of matching gifts, which should lead to increased fundraising success. You want to go viral.
Additional Matching Gift Facebook Post Templates
We sincerely appreciate all donations to [Your Organization’s Name]. Did you know that your generosity has the potential to be doubled, tripled, or even quadrupled? Check to see if your employer offers a matching gift program. [Insert Your Double the Donation Matching Gift URL]
A huge thanks to all of our donors, and a double thanks to those who submitted matching fund requests. Does your employer offer a matching gift program? Check today. [Insert Your Double the Donation Matching Gift URL]
What do Microsoft, Bank of America, IBM, and Verizon have in common? They all match employee donations to nonprofit organizations. If you donate, or have donated, to us and work for one of these four companies, your employer will double your donation. Many major employers offer similar programs. Searchto discover if your employer offers a matching gift program, as well as to gain access to program guidelines, how-to instructions, and relevant forms. Thank you for taking five minutes to double your donation. [Insert Your Double the Donation Matching Gift URL]
In addition to text, graphics help to grab readers’ attentions. If your image doubles as a clickable link, that’s even better.
Example dedicated matching gift page from the Hereditary Neuropathy Foundation
The link is the tweet’s call to action in action. The goal is to earn a click in order to take donors to where it’s a simple five minute process of discovering if their employers match gifts and submitting the necessary forms.
Additional matching gift Twitter post templates
Did you donate to us in 2014? There’s still time to submit a matching gift request to your employer. Click, don’t scroll! [Insert Your Double the Donation Matching Gift URL]
It takes only a few minutes to submit corporate employee matching gift forms. Have you submitted yours? [Insert Your Double the Donation Matching Gift URL]
It’s February – do you love us? We love you, too! Click here to see if your company will double your donation: [Insert Your Double the Donation Matching Gift URL]
Facebook has the largest community. Twitter is the modern way donors stay up to date with the organizations they care about. Leverage your social following with well-crafted posts and you can increase corporate matching donations.
https://doublethedonation.com/wp-content/uploads/2022/05/matching-gifts-social-media.png321845Adam Weingerhttps://doublethedonation.com/wp-content/uploads/2022/03/logo-dtd.svgAdam Weinger2015-02-14 14:38:062024-02-08 20:22:35Feature Matching Gifts in Your Nonprofit’s Facebook and Twitter Posts
Have you ever wondered what the actual online matching gift submission process is like for donors?
If so, this article is designed to shed light on the steps your nonprofit’s donors take when submitting a matching gift online.
Typical Online Matching Gift Submission Process for Donors:
While the online submission process can vary by company, it typically involves the following steps:
Employees log into the company’s matching gift submission website
Employees search for the nonprofit they donated to
Employees select the nonprofit from the search results (if not found, they enter the organization’s information)
Employees register their donation
Employees submit the matching gift request
Step-by-Step Overview of Home Depot’s Online Matching Gift Process:
While some employers develop their own matching gift submission process internally, most contract it out to one of the main companies that administers matching gift programs on behalf of companies.
The following screenshots are for Home Depot’s electronic submission process and are representative of the process for employees of most large companies with matching gift programs.
Step #1: Employees log into the company’s online matching gift submission website.
Step #2: Employees search for the nonprofit they donated to.
Step #3: Employees select the nonprofit from the search results.
Step #4: Employees enter information about their donation.
Step #5: Employees submit the matching gift request.
That’s it! Just those quick five steps and the donors have done their parts. The rest of the process involves your nonprofit verifying to the companies that the donations were made and then the companies issuing the matching funds.
https://doublethedonation.com/wp-content/uploads/2022/05/Our-Tool-2.png321845Adam Weingerhttps://doublethedonation.com/wp-content/uploads/2022/03/logo-dtd.svgAdam Weinger2015-02-10 04:01:512023-09-11 17:38:57Matching Gift Online Submission Process Example | Home Depot
CVS Health matches employee donations made through their Community Crew Portal to many nonprofit causes throughout the United States and Puerto Rico. This includes just about any registered 501(c)(3) organization.
American multinational aircraft corporation Boeing Co. offers a particularly generous matching gift initiative that encompasses personal employee donations, gifts made by retirees and spouse/domestic partners, volunteer grants, and even funds contributed through fundraising walks participated in by employees.
Numerator is a consumer insights and data company that aims to engage and incentivize its employees with unique and impactful giving opportunities.
With brands such as Too Faced, M·A·C, Clinique, and Tom Ford Beauty, the Estee Lauder Companies have established 
Northstrat, an employee-owned Information Technology company providing solutions to a number of US government agencies, participates in corporate philanthropy with a particular focus on education. Currently, the company offers to “match funds raised in sponsorship of events where employee collects donations based on their activity” in addition to a more traditional employee matching gift program of up to $500 per employee per year.
Through The CarMax Foundation, an Associate can make a team-building event more impactful. When groups of employees volunteer together they’re able to earn a grant from The CarMax Foundation for the nonprofit they’re volunteering with.
Kohl’s:
Verizon:
