Entries by Adam Weinger

What Is a Date of Birth Append? A Comprehensive Guide

When collecting information from your supporters, you’ll probably capture bits and pieces of who they are. You’ll learn their names, email addresses, and phone numbers just to name a few. However, there are probably some snippets of information you don’t collect that could really benefit your organization’s understanding of your supporters. Date of birth is […]

7 Steps to Design Your Nonprofit Logo

At the end of the day, people expect logos from every business, organization, and nonprofit. Having a good logo is integral to your nonprofit’s branding, just like your organization’s name. A good logo is one that stands out, sticks in your supporters’ minds, and represents your mission. In this guide, we’ll explore the ins and […]

Nonprofit Basics: Cause Marketing

Increasingly, corporate philanthropy is viewed as necessary for businesses that are looking to grow their client base and attract top employees. Today’s consumers seek out brands that prioritize leaving a positive impact on society. According to the 2022 Edelman Trust Barometer, 58% of consumers would buy or advocate for brands based on their beliefs and […]

Creating Your Best Fundraising Flyer: 8 FAQs

As a nonprofit professional, you’re familiar with the important role fundraising plays in keeping your organization up and running. However, not every nonprofit recognizes the importance of marketing fundraisers with graphic design. Fundraising flyers are one of the easiest, most effective ways to promote your fundraiser. Flyers are great nonprofit marketing tools to promote your […]

Nonprofit Basics: Nonprofit Annual Report

Your nonprofit completes various activities throughout the year, such as hosting fundraising events, launching community outreach initiatives, and taking on new projects to make an impact in the area you serve. With so much notable work to remember each year, it’s important to track and share what your nonprofit has accomplished.  Most nonprofits create an […]

Nonprofit Basics: Corporate Giving

Companies are becoming more aware of their duty to create a positive impact within their communities. By engaging in corporate giving, they support the charitable organizations that matter to their employees and customers. In turn, they can fulfill their obligations to do more good and create a better society. This quick guide to corporate giving […]

Nonprofit Basics: Donation Matching

Corporate philanthropy is a powerful concept. Through employer giving initiatives, companies and their employees can make major differences in the causes that mean something to them. Donation matching is one of the most popular ways companies give back to their communities. Through this type of workplace giving program, nonprofits can multiply the donations they’re already […]