GiveForms Announces Matching Gift Functionality Through 360MatchPro by Double the Donation

GiveForms Announces Matching Gift Functionality Through 360MatchPro by Double the Donation

Double the Donation and GiveForms are pleased to debut their technical software integration. This duo has come together to provide nonprofits with advanced matching gift automation through 360MatchPro by Double the Donation, the leading provider of matching gift and volunteer grant software.

Nonprofits already utilize the intuitive, human-centered design of GiveForms donation pages to delight donors and grow their mission. Now, these organizations can add matching gift automation to their list of GiveForm features to begin targeting the $4-7 billion in matching gift funds that go unclaimed each year.

“Donations are the lifeblood of nonprofits and one of the primary tools empowering them to make an impact—we’re always looking for ways to maximize their revenue” said Philip Lester, Founder of GiveForms. “360MatchPro automates corporate gift matching for individual donors helping them to raise more. It’s an essential tool for nonprofits and a no-brainer for us to integrate into GiveForms.”

360MatchPro discovers match-eligible donors during the donation process, and then works to provide them with simple steps to complete their matching gift submission forms. This automated process can lead to doubled or even tripled donation amounts without calling on donors to contribute more of their own dollars.

“GiveForms is a high-converting, digital fundraising tool, and we are so excited to add 360MatchPro to their list of available features.” said Adam Weinger, President of Double the Donation. “We strive to help nonprofits take advantage of the billions of dollars offered in matching gifts, and through this partnership, we can empower these organizations to make a major difference for their mission.”

This seamless solution has a simple set-up process, and it will help nonprofits everywhere target the 18 million individuals working for companies with matching gift programs.

360MatchPro - Activate in seconds and start raising more from matching gifts!

Activate in Seconds and Start Raising More from Matching Gifts!

The 360MatchPro and GiveForms integration uses a basic set-up process so that you can start harnessing matching gifts with just a couple of clicks. To get started, simply navigate to your GiveForms “Integrations” page and select “Connect to 360MatchPro”.

GiveForms - integrations page with option to connect to 360MatchPro

Then, you can simply enter your 360MatchPro API keys to activate your matching gift integration! Once you’re up and running, the 360MatchPro search field will appear on your donation forms, allowing donors to search for the name of their employer to discover match eligibility. This search bar even accounts for typos, parent companies and subsidiaries, making it easy for the donor to select the correct company. Once the donor submits their donation, they can access a direct link to their matching gift request form and guidelines directly from the confirmation page.

GiveForms donation form with 360MatchPro search field

Your matching gift fundraising doesn’t stop there – 360MatchPro can also automate matching gift outreach, making it easy to follow up with donors post transaction. This can be hugely beneficial considering that employing multiple approaches to identify match-eligible donors results in 77% more identified match-eligible donations.

These automated yet customizable messages can include a direct link to your donors’ matching gift forms or a link to discover matching gift eligibility depending on how the donor used the streamlined search tool during the donation process. This additional donor touchpoint allows your team to double or even triple match eligible donations without any unnecessary effort!

360MatchPro - Drive more matching gift requests to completion with 360MatchPro

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro uses specialized functionality to fuel your fundraising initiatives! It can:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

360MatchPro integration-360MP provides value to your nonprofit

Interested in learning more? Schedule a personalized demo to see how matching gifts could impact your organization.


About GiveForms: GiveForms uses human centered design and powerful donor psychology methods to help you raise more. Provide your donors a best in class giving experience with minimal steps and friction. With a focus on intuitive, human-centered design, their goal is to help you maximize your online giving. Learn more at https://www.giveforms.com/

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more visit https://360matchpro.com/demo-request/