21 Nonprofit CRMs to Maximize Fundraising Revenue

Top Nonprofit CRMs to Maximize Fundraising Revenue
Check out Double the Donation’s picks for donor management software that aids in matching gifts.
Top Nonprofit CRMs: our recommendations

21 Nonprofit CRMs to Maximize Fundraising Revenue

Top Nonprofit CRMs: our recommendations

What is a Nonprofit CRM?

A nonprofit CRM (constituent relationship management) system is a software tool specifically designed to help organizations effectively grow their relationships with donors, volunteers, members, staff, and other key stakeholders.

This tool primarily serves as a centralized database to collect, store, and analyze valuable information about supporters and the various ways they engage with a nonprofit.

Sample nonprofit CRM dashboard

Many CRMs go beyond traditional database management, too, by providing advanced functionalities. This might include marketing and communication tools, fundraising campaign tracking, reporting, event management software, and more.

Overall, a well-implemented CRM empowers organizations to operate more efficiently, maximize fundraising potential, and build lasting relationships with their supporters.

And if you want to make the most of your organization’s fundraising potential, matching gift capabilities are a must. Thus, keep an eye out for a fundraising database that integrates seamlessly with a matching gift software like 360MatchPro. To aid in your search, we’ve compiled a list of our top recommendations.

What is 360MatchPro?

360MatchPro by Double the Donation is the industry-leading provider of matching gift automation software, driving matching gift success for thousands of nonprofits and educational institutions across the globe.

With its robust features and widespread integration offerings (including many of the leading CRMs, donation tools, peer-to-peer fundraising platforms, and more), maximizing your matching gift revenue with the help of this platform is a piece of cake. From the screening and identification of match-eligible donations across your fundraising, automated and personalized matching gift reminders, detailed match tracking from start to finish, and actionable insights for suggested next steps, the resulting matching gift experience is innovative, intuitive, and impactful.

Double the Donation prides itself on a particularly quick and easy setup process with its integration partners, meaning you can be up and running with matching gifts in no time.

All it takes to get started is a simple connection with one of the powerful CRMs below.

Top Nonprofit CRMs with 360MatchPro Integrations

Allegiance Group

Nonprofit CRM + Matching Gifts Overview

Allegiance Group offers a donor management CRM focusing on nonprofit radio, television stations, and other public media organizations. To make the most of its fundraising efforts, Allegiance Fundraising Constituent Relationship Management (CRM) software amplifies donor relations⁠—and fundraising impact⁠—through a turnkey integration with the industry-leading provider of matching gift technology, Double the Donation.

With Double the Donation’s 360MatchPro connected to your nonprofit CRM, you can ensure donation records flow seamlessly into 360MatchPro to identify eligible donors, follow up with potential matches, and drive more matching gift funding to your organization.

Allegiance Group is a top nonprofit CRM that integrates with 360MatchPro.

Blackbaud

Nonprofit CRM + Matching Gifts Overview

Blackbaud is one of the largest providers of nonprofit fundraising technology⁠—and three of its CRMs (Blackbaud CRM, Raiser’s Edge NXT, and Blackbaud Altru) have graced our list of top recommendations.

Raiser’s Edge NXT (RE NXT) is a cloud-based fundraising software and CRM, while Blackbaud CRM (BBCRM) offers a more advanced solution designed for enterprise-level organizations, and Blackbaud Altru is a specialized CRM and ticketing solution tailored for arts and cultural organizations.

And all three solutions prioritize matching gift functionality by offering an integrated solution with Double the Donation’s 360MatchPro to streamline and automate the corporate fundraising process at every step of the way.

When organizations leverage these tools, they can incorporate donor screening practices to automatically identify match-eligible supporters. From there, they will receive post-donation messaging reminding them to request a match and guiding them through the process of doing so.

Blackbaud offers multiple top nonprofit CRMs that integrate with 360MatchPro.

Bonterra

Nonprofit CRM + Matching Gifts Overview

Bonterra is a growing family of nonprofit fundraising software brands that includes solutions like Salsa Labs, EveryAction, and more. With multiple innovative donor management offerings, Bonterra is an engagement platform built to help nonprofits optimize their campaigns, outreach, and overall fundraising strategy.

Bonterra also offers a technical integration with 360MatchPro by Double the Donation in order to equip its users with innovative matching gift solutions. This partnership streamlines the process of promoting matching gift opportunities to donors by automatically providing detailed information about their employers’ matching gift programs and following up to remind eligible donors to request company matches.

Bonterra is a top nonprofit CRM that integrates with 360MatchPro.

CharityEngine

Nonprofit CRM + Matching Gifts Overview

CharityEngine is another top fundraising CRM that was built to help nonprofits enhance donor relationships through donor management and strategic fundraising tools. And that includes matching gifts!

CharityEngine emphasizes the power and importance of matching gifts and streamlines the process for its users. With a seamless integration with Double the Donation’s matching gift automation tools, users can connect their CharityEngine CRM to 360MatchPro for seamless matching gift fundraising efforts.

As donors give to support a nonprofit’s efforts, their information flows from the CharityEngine CRM⁠ into 360MatchPro. The 360MatchPro platform then identifies match-eligible donors and triggers automated outreach to drive match requests and secure more funding for the organization.

CharityEngine is a top nonprofit CRM that integrates with 360MatchPro.

DonorDirect

Nonprofit CRM + Matching Gifts Overview

DonorDirect by Ministry Brands is a nonprofit CRM provider designed specifically for faith-based fundraisers to save time and make the most of donor relations and fundraising initiatives. And for them, this includes matching gifts.

Luckily, the DonorDirect CRM solution (Studio Enterprise for large organizations and Studio Essentials for smaller ones) offers extensive matching gift fundraising capabilities through a seamless partnership with Double the Donation. As a result, donor data flows into 360MatchPro from the fundraising database, automatically identifying match-eligible records and triggering company-specific matching gift follow-ups to drive participation in the programs.

DonorDirect is a top nonprofit CRM that integrates with 360MatchPro.

DonorDock

Nonprofit CRM + Matching Gifts Overview

DonorDock understands the vitality of matching gifts, which is why they offer a technical integration between their CRM tool and industry-leading matching gift platform 360MatchPro.

Double the Donation’s automation software allows users to promote matching gifts, trigger customized follow-ups, and track corporate revenue from start to finish. Not to mention, the integration allows users to store donor-specific matching gift information within the DonorDock platform for easy access and tailored engagement opportunities going forward.

DonorDock is a top nonprofit CRM that integrates with 360MatchPro.

DonorPerfect

Nonprofit CRM + Matching Gifts Overview

DonorPerfect is a comprehensive CRM solution with an integration-friendly nature that allows nonprofits to make the most of their fundraising efforts⁠—including with corporate matching gift opportunities.

After all, a nonprofit CRM with matching gift functionality is one of the best ways to drive matching gift revenue and ensure no matching gift prospects slip through the cracks. That’s why DonorPerfect partners with Double the Donation to integrate their fundraising and matching gift processes with ease.

Through this technical integration, DonorPerfect CRM clients can quickly boost matching gift revenue by automating their efforts at multiple touchpoints throughout the giving process.

DonorPerfect is a top nonprofit CRM that integrates with 360MatchPro.

Ellucian CRM Advance

Nonprofit CRM + Matching Gifts Overview

Looking to raise even more money for your institution? Ellucian CRM Advance is a higher ed-based CRM solution that offers a technical integration with Double the Donation⁠—and can help you do just that with corporate matching gifts.

By leveraging Double the Donation’s matching gift automation tool, 360MatchPro, Ellucian CRM Advance users can effectively promote matching gift opportunities to their supporters and make the most of this often underutilized source of corporate funding. This solution allows nonprofits to trigger tailored and personalized outreach with company-specific insights, all without your fundraising team having to lift a finger!

Ellucian is a top nonprofit CRM that integrates with 360MatchPro.

Fundly

Nonprofit CRM + Matching Gifts Overview

Fundly by Lumaverse is a nonprofit fundraising platform with a dedicated CRM (Fundly CRM) to manage donor data and engagements.

Fundly CRM also integrates fully with Double the Donation’s matching gift software for seamless corporate giving processes. With this functionality, Fundly clients are provided with the tools they need to boost matching gift revenue through strategic donor relations and automated communications.

When supporters give, their information is screened by Double the Donation’s 360MatchPro to identify match-eligible donors, trigger follow-up outreach, and drive additional matches to completion over time.

Fundly is a top nonprofit CRM that integrates with 360MatchPro.

Fundmetric

Nonprofit CRM + Matching Gifts Overview

Fundmetric understands that, in order to maximize fundraising and donor engagement efforts, nonprofits should have easy access to the tools that make matching gifts easy. And that’s why Fundmetric integrates seamlessly with Double the Donation’s matching gift automation solution, 360MatchPro.

Thanks to this innovative partnership, donation records flow seamlessly from Fundmetric CRM into 360MatchPro to identify match-eligible donors, trigger personalized follow-ups, and drive more potential matches to completion.

Fundmetric is a top nonprofit CRM that integrates with 360MatchPro.

Giveffect

Nonprofit CRM + Matching Gifts Overview

Giveffect is a nonprofit CRM software that helps organizations manage donor relationships, track contributions, and enhance fundraising efforts. And with the 360MatchPro and Giveffect integration, your organization can take your fundraising to the next level with corporate gift matching.

After a donor completes a donation, their gift record flows from Giveffect to 360MatchPro, which will then provide them with actionable next steps to complete the matching gift process directly to their inbox!

With automated, customizable matching gift outreach, 360MatchPro can connect donors to their matching gift program application with just one click⁠—meaning more completed matches and more revenue for your organization.

Giveffect is a top nonprofit CRM that integrates with 360MatchPro.

GiveSmart

Nonprofit CRM + Matching Gifts Overview

GiveSmart by Community Brands is a nonprofit CRM designed to help organizations save time and raise more money with simple and accessible tools. One key functionality to note is its complete matching gift integration.

Knowing the potential available from unclaimed corporate matching opportunities, GiveSmart prioritizes matching gifts among their CRM functions by working with Double the Donation’s 360MatchPro. This technical partnership allows nonprofit users to incorporate matching gift fundraising and donor outreach within their typical supporter relations strategies, resulting in improved engagement and increased revenue overall.

And it’s all automated, allowing fundraisers to reallocate their time and resources to other mission-critical tasks.

GiveSmart is a top nonprofit CRM that integrates with 360MatchPro.

Keela

Nonprofit CRM + Matching Gifts Overview

Using Keela’s nonprofit CRM, organizations can effectively track and monitor donor engagement and nurture long-term supporter connections. And one of their most standout features is a seamless integration with Double the Donation’s matching gift automation tool!

Once the two systems are synced, new donation records are set to flow from Keela into 360MatchPro’s matching gift database. From there, donors will be prompted to utilize Double the Donation’s software to determine their match eligibility and are provided with match program guidelines and guided next steps for completion.

The easier the experience is for donors, the more corporate matches you’re likely to secure⁠—and a data-driven approach powered by your CRM and matching gift tool goes a long way.

Keela is a top nonprofit CRM that integrates with 360MatchPro.

Kindful

Nonprofit CRM + Matching Gifts Overview

Kindful offers a user-friendly nonprofit CRM that seamlessly integrates with Double the Donation’s 360MatchPro. Thus, Kindful clients are able to configure customized matching gift outreach, informing donors of their match-eligibility status and encouraging them to request matches from their employers with ease.

As donation records flow into your CRM and, subsequently, the 360MatchPro portal, you will be able to identify more match-eligible donors and drive those matches to completion.

Kindful is a top nonprofit CRM that integrates with 360MatchPro.

Microsoft

Nonprofit CRM + Matching Gifts Overview

As one of the leading technology companies in the for-profit and non-profit spaces, Microsoft offers a nonprofit-specific donor management system by layering the Dynamics 365 Nonprofit Accelerator on top of its Microsoft Dynamics 365 CRM.

And for organizations looking to elevate their fundraising and engagement efforts with corporate matching gift opportunities, Microsoft provides an easy integration with 360MatchPro by Double the Donation. This partnership empowers its clients with powerful matching gift automation solutions, equipping users to raise significantly more through matching gift revenue while saving time and effort for their staff.

Microsoft is a top nonprofit CRM that integrates with 360MatchPro.

Neon CRM

Nonprofit CRM + Matching Gifts Overview

Neon CRM is a comprehensive donor management system in the Neon One family. Integrating with 360MatchPro by Double the Donation, the two solutions work together to provide nonprofits with easy and powerful data-driven matching gift fundraising success.

Here’s how it works: when donors give to an organization that uses Neon CRM, the data flows seamlessly from the donor management system into Double the Donation’s comprehensive matching gift automation platform.

Next, donations are screened for match eligibility, and personalized outreach is triggered. When donors receive company-specific matching gift guidelines and next steps, they’re more likely to request a match from their employer, resulting in additional match funds for the nonprofit.

Neon CRM is a top nonprofit CRM that integrates with 360MatchPro.

Salesforce

Nonprofit CRM + Matching Gifts Overview

Salesforce.org, the mission-focused branch of Salesforce Inc., offers a donor management solution designed to empower nonprofit and higher education institutions with smart fundraising tools.

By partnering with Double the Donation, which is available on the AppExchange, Salesforce offers its users access to best-in-class matching gift capabilities. And when you activate Double the Donation’s matching gift solution 360MatchPro alongside your Salesforce CRM, you can easily establish an automated matching gift strategy that uncovers and follows up with opportunities—all without lifting a finger.

Salesforce is a top nonprofit CRM that integrates with 360MatchPro.

Slate by Technolutions

Nonprofit CRM + Matching Gifts Overview

Slate by Technolutions is a higher education CRM with advancement tools designed for schools to enhance their fundraising efforts. Technolutions also empowers its clients to maximize matching gift opportunities by partnering with the leading provider of matching gift software, Double the Donation’s 360MatchPro.

By connecting your Slate database to your 360MatchPro platform, you can identify more match-eligible donors, drive those matches to completion with automated, customizable outreach, and ultimately benefit from more revenue for your organization through employer gift matching.

Slate by Technolutions is a top nonprofit CRM that integrates with 360MatchPro.

UC Innovation

Nonprofit CRM + Matching Gifts Overview

As a higher ed-focused CRM solution, UC Innovation’s ascend is a smart donor management system built on the Salesforce platform.

One key feature offered by this nonprofit CRM is a native integration with the leading provider of matching gift technology—Double the Donation’s 360MatchPro. With a direct link established between the two platforms, organizations can ensure that each match opportunity is followed up with, driving more corporate revenue to completion and ensuring no prospective matches slip through the cracks.

UC Innovation is a top nonprofit CRM that integrates with 360MatchPro.

Virtuous CRM

Nonprofit CRM + Matching Gifts Overview

Virtuous CRM is a donor management software built to help organizations make the most of their supporter data. And the software company behind the CRM understands the value of corporate matching gifts.

Thus, Double the Donation integrates with Virtuous CRM for powerful matching gift fundraising purposes, while the two software systems allow nonprofit team members to save time, money, and effort.

By automating the matching gift process with Double the Donation’s 360MatchPro and Virtuous CRM, organizations can configure customizable outreach that informs and reminds donors to request matching gifts from their employers. The system even provides company-specific guidelines and instructions to each supporter!

Virtuous is a top nonprofit CRM that integrates with 360MatchPro.

Additional Resources

Nonprofit CRM and Donor Management Software: A Buyer's Guide

We’ve covered the top CRMs with seamless 360MatchPro integrations above. But what other elements should you look for in a new donor management system?

Read our ultimate CRM software buyer’s guide to learn more about the benefits and features to consider. Plus, uncover helpful insights on how to purchase the perfect platform for your needs.


What You Need to Know About Retaining Matching Gift Donors

Keeping your matching gift donors engaged with your cause and driving matching gift retention year after year is vital for sustainable nonprofit fundraising.

Learn valuable strategies to keep your donors giving and matching time and time again, build long-term relationships, and create a network of supporters passionate about your mission.


Smart Resources for Essential Matching Gift Education

Learn more about matching gifts and smart corporate fundraising strategies with Double the Donation’s recommended educational resources.

Explore webinars, blog posts, downloadable resources, and our online Matching Gift Academy to grow your knowledge with valuable insights and help your nonprofit unlock the full potential of corporate giving.