10+ Amazing Fundraising Ideas for Pets and Animals

10+ Amazing Fundraising Ideas for Pets and Animals
Raise money for animal shelters and rescues.
Raise money for vet bills.
Raise money for cats, dogs, birds, and more.
Raise money with crowdfunding.

The Most Popular Fundraising Ideas

Use The Fundraising Ideas Below to Raise Money For Pets and Animals

Matching Gifts

The Best Fundraising Idea for Pets and Animals

  • What are matching gifts?

    Matching gifts are a type of corporate giving that allows donors to effectively double or even triple their donations. Essentially, employers who offer matching gift programs will donate to the same nonprofits their employees do at a dollar-per-dollar rate, helping your animal fundraiser to earn more donations without asking supporters to reach back into their pockets.

  • Why is it great?

    Matching gifts are an incredibly convenient fundraising strategy. All your supporters need to do is look up their eligibility and submit a matching gift application to their employer. If their employer uses corporate social responsibility software with matching gift auto-submission, then the form can even be completed automatically for donors.

  • How can I begin?

    Many supporters don’t even know about matching gifts, so your first step is to educate them. One of the easiest ways to do this is to partner with a matching gift database to add a matching gift search tool to your donation page. That way, supporters can check their eligibility right when they make a donation.

Other Great Fundraising Ideas


A Popular Fundraising Idea for Pets and Animals

  • What is crowdfunding?

    Crowdfunding is a fundraising method that helps individuals raise money for any cause through an online donation page.

  • Why is it great?

    Crowdfunding works so well for pets and animals because campaign pages let fundraisers share images and videos of the animals in need which helps build an emotional connection between the cause and prospective donors. Who can resist the sad face of a cute dog or cat?

  • How can I begin?

    First, you’ll want to pick a crowdfunding platform. Then, to begin your campaign, you simply set a fundraising goal, create your crowdfunding page, and promote your campaign. It is crucial that you find compelling images and/or video of the animals you’re supporting.

Use our most popular fundraising idea to raise money right now.

Matching Gifts

Matching gifts are an easy fundraising option for nonprofits and qualified fundraising organizations. Through gift matching, animal-related nonprofits can readily double a donor’s gift.

When an employee of a company with a corporate gift matching program donates to your nonprofit, you might be eligible for a matched gift from that company. 

The programs are meant to help companies support the charitable interests of their employees while giving back, and they’re great programs to capitalize on.

Dog Walking

Learn more about dog walks.

Dog walking is a fun and healthy fundraising idea.

There are two types of dog walk fundraisers, and they both are ideal because they incorporate animals into fundraisers for animals. The first path is as simple as it gets, you can walk dogs in your neighborhood in exchange for donations.

The second option combines dog walking and walkathons. Host a traditional walkathon with a twist by asking participants to bring their pooches.

For dog walkathons, put time and energy into ensuring the event is safe and fun for all involved. Mark out the course and set up water stations for all.

Checkout Charity

Have you ever had someone ask if you’d like to add $1 to your bill to donate to XYZ cause? That’s checkout charity, and it is a great way to raise money for your animal rescue or shelter.

Find a local shop or restaurant that has expressed an interest in animal-related causes and would be willing to collect checkout donations on your behalf or even just let you set up a donation jar near the register.

It works because donors already have their wallets out and usually don’t mind sparing a dollar or two, especially for dogs, cats, or other pets in need.

Charity Concert

Charity concerts can be big money makers, but they’re a bit high maintenance. Luckily, you will be able to find acts who feel strongly about your cause, as many celebrities are heavily involved in animal-related nonprofits already!

Secure a venue, performers, promotions, concessions, proper equipment, and decorations. The less you spend on those essentials, the more you’ll make on ticket sales.

Know your audience, too. A concert for families will have different needs than one for college students, so be strategic.

Restaurant Partnership

Many local and national restaurants are open to partnering with charities and schools for fundraising nights. You can either work with a major chain, like Panera Bread, or talk to the owners of a local joint.

Typically, the way restaurant partnerships work is straight forward. Restaurants will host a night in your honor, where a portion of all sales are donated to your cause.

To find a restaurant, check to see if any spots near you have established philanthropic histories with animal causes.

Penny Drive

Penny drives are the perfect low-stakes fundraiser, rooted in a simple principle: small donations can add up to a very large sum.

Get started by setting up a collection jar in a high-traffic area, put a sign explaining your cause next to the jar, and collect donations from people who walk by.

You would be surprised how much you can make with such a basic set up, as long as you are careful to include a flyer about your dog or cat fundraiser. People need to know what they are supporting!

Product Fundraising

When running a product fundraiser, you are selling products (often times products that are branded to your organization) in exchange for donations.

Pick a product (from t-shirts to water bottles to key chains), customize your product design, gather your inventory, and sell, sell, sell.

Product fundraisers have been hugely profitable for animal rescues and shelters in the past. People love to support their local shelters and secure some custom (and stylish) swag in the process.

Coffee Bean Sales

Everyone loves coffee, right? Well, most people do. That’s what makes it such a great fundraiser. Give your donors a caffeine rush by selling premium coffee beans.

You can work with a roaster or coffee shop to secure discounted coffee beans and then go out into the community to sell the beans. You want quality coffee at an affordable price. 

Once you have your distributor, design a label that showcases all the cute dogs and cats your fundraiser is helping to support. Maybe even name the roast after one of the pets.

Charity Auctions

Charity auctions bring out everyone’s competitive spirits for a night of bidding wars and excitement.

For your auction to be a smash hit, you’ll want to secure a bunch of sought after items and auction packages. Then, you can either run a silent or live auction to start raising money.

The best charity auctions have a live and a silent portion, allowing your organization to capitalize on the fundraising opportunity. To make your auction really stand out, name the packages after the animals you’re raising money for.

Want to learn more about corporate giving programs?

Promoting Your Animal Fundraiser

  • Google Ads

    While paid advertising might seem out of reach, Google actually provides eligible nonprofits with free access to its advertising platform.

    Using Google Ad Grants, you can promote your website’s content on Google Search. You’ll receive up to $10,000 each month to spend on ads if you’re approved.

    Know that the program coordinators limit who’s eligible, so work with a Google Grants agency to apply and create ads that drive traffic to your animal fundraiser campaign page.

  • Videos

    Tug at your donors’ heartstrings by sharing impactful videos. Viewers can learn a lot about your cause and see the animals their donations will go to support.

    The best part is that you can share your videos across multiple outlets, whether you’re launching an email campaign or posting on social media.

  • Social Media

    Don’t discount the power of social media! Today’s platforms break down geographical barriers, allowing you to connect with people across the globe.

    Share your campaign videos, give frequent updates, and encourage people to donate to your campaign.

    Whether you’re an individual with a few hundred followers or an organization with thousands of followers, social media can start a conversation about your cause and supercharge your campaign.

Use Google Ads to market your fundraiser for pets and animals.

Ready to promote your animal fundraiser on Google?

Top Resources to Help You Fundraise

117+ Fundraising Ideas for all Causes

This comprehensive resource contains over 100 fundraising ideas.

Still looking for more fundraising ideas and inspiration? Good thing we’ve compiled a diverse list of over 100 fundraising ideas to help you! You’ll select a fundraiser in no time!

Crowdfunding: The Beginner’s Guide

To use the crowdfunding fundraising idea, read this crowdfunding guide.

Crowdfunding is one of our top fundraising ideas. If you’re interested in pursuing it but not sure where to start, this guide will give you all the necessary background.

Donation Requests: 45+ Companies That Donate

Check out what companies will fulfill your donation requests.

Have you requested donations from companies? There are many businesses in your community that might be open to donating. This guide shows you where to look!