Double the Donation & Neon CRM Enhance Integration to Further Fuel Matching Gift Success with Neon CRM Donation Forms and 360MatchPro

Neon CRM and Double the Donation are excited to announce their recent integration enhancement. These partners have collaborated to help drive greater matching gift success for organizations that utilize their integration. 

Double the Donation and Neon CRM’s integration helps nonprofits initiate the matching gift conversation with donors. That powerful CRM integration continues to automate personalized, tailored, and effective matching gift outreach to donors following their contribution. With this enhancement and expanded functionality, 360MatchPro can now also integrate directly into Neon CRM donation forms. By integrating 360MatchPro into those forms, organizations can identify eligible donors earlier on in the donor journey and provide personalized matching gift next steps in a timely, efficient manner.

“This enhancement of our Double the Donation integration reflects our continued commitment to helping nonprofits efficiently and effectively leverage corporate matching gifts,” says Sam Nyland, Product Marketing Manager at Neon One. “The donation form integration will increase the number of match-eligible donors organizations identify and will help organizations effectively motivate donors to submit their matching gift requests.”

This integration captures employment data during the giving process, helping organizations more easily discover their donors’ match eligibility. Once donors enter their employment information on Neon CRM’s giving forms, 360MatchPro prepares to present eligible donors their matching gift next steps on the confirmation page. Because the integration delivers those matching gift next steps close to the actual point of donation, the chances a donor completes those steps and organizations receive that revenue increases multifold.

“Donors often lack awareness of their matching gift eligibility and matching gift next steps. As a result, nonprofits often miss out on valuable matching gift opportunities,” says Adam Weinger, President of Double the Donation.  “This enhanced integration with Neon CRM will close that matching gift revenue gap by allowing organizations to engage donors in the matching gift process earlier.” 

360MatchPro and Neon CRM donation forms integrate seamlessly to elevate fundraising success. By leveraging this enhanced integration, organizations will drive more matching gifts to completion with less effort and manual steps required. 

360MatchPro - Activate in seconds and start raising more from matching gifts!

Activate in Seconds and Start Raising More from Matching Gifts!

Activating 360MatchPro on Neon CRM donation forms is a quick process. Once organizations navigate to the integration section within the Neon CRM global settings tab, they just need to retrieve their public and private API keys from their 360MatchPro account and plug them into the Double the Donation Integration section. From there, organizations can drag and drop the search field onto their existing forms to begin leveraging the integration!

Enter your public and private API keys when prompted.

Once the integration is active on organizations’ donation forms, their donors will be able to determine their eligibility and receive their matching gift next steps on the confirmation page. 

Organizations that use this integration can expect to streamline the matching gift process and earn more from this funding source. 

Want to learn more? Check out our in-depth integration guide to get started. 

360MatchPro-Drive-more-matching-gift-requests-to-completion-with-360MatchPro

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro ensures your matching gift opportunities don’t fall through the cracks.

Take advantage of this solution to:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

This image explains the 360MatchPro features listed above alongside an increasing graph to represent increasing donations.

Ready to drive matching gifts for your next fundraising effort? Schedule a personalized demo to learn how matching gifts can fund your mission.


About NeonOne: Neon provides technology with a purpose to further your mission. Their nonprofit tech solutions help grow communities, inspire audiences, and scale impact. To learn more, visit: https://neonone.com/get-started/

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more visit https://360matchpro.com/demo-request/