GivingMail is a comprehensive direct mail fundraising platform that allows churches and other organizations to leverage the power of direct marketing. With direct mail, you can avoid the crowded online realm and speak to community members directly, tell your story, and make a fundraising appeal. GivingMail users can create streamlined and stylish letters or postcards to send right to congregants’ addresses.
Plus, GivingMail allows you to personalize your letters using church community members’ preferred names and engagement history. Just upload your list from your constituent relationship management (CRM) system, and the names automatically populate. Studies conducted by GivingMail have shown that personalizing return envelopes by including the supporter’s name and address on the return address can increase response rates by 14% and average gift size by 19%!