Unlocking New Funding Paths: SchoolAuction Now Features Double the Donation's Sponsorship Directory

Simplifying Fundraising: SchoolAuction Now Features Double the Donation’s Sponsorship Directory

Double the Donation and SchoolAuction are excited to announce their partnership that brings Double the Donation’s Sponsorship Directory to SchoolAuction users. With this integration, fundraisers can now tap into corporate grants and in-kind donation opportunities, all within their event management platform. Users may now find all the information they need right where they organize their events. Eliminate the trouble of switching between tabs or browsing the web for the most recent information!

SchoolAuction clients now have access to Double the Donation’s directory to help their search for ways to elevate their events through corporate grants and in-kind donations. To learn more about the integration, refer to our integration guide.

“Our goal is to ensure that we provide the support needed to make every event a success,” says Roger Devine, Partner and Marketing Director at SchoolAuction. “Adding Double the Donation to our platform to offer clients a powerful fundraising resource was an easy decision. We’re excited that our clients can now leverage this integration to boost their fundraising and further support the important work they do!”

Thanks to this integration, fundraisers can conveniently navigate through Double the Donation’s industry-leading database for a comprehensive list of in-kind donations and grant opportunities.  Users can easily click through to the next steps and check program details. By using Double the Donation’s directory, SchoolAuction users can make sure they are ready for their next fundraising event by staying up to date on the most recent program updates and corporate funding sources.

“Corporate sponsorships are on the rise, and we’re thrilled to help SchoolAuction clients tap into this potential,” says Adam Weinger, President of Double the Donation. “By connecting users directly to workplace giving opportunities through their fundraising platform, this integration makes it easier than ever for schools to access corporate grants and in-kind donations—resources that are often overlooked but can have a big impact on fundraising success.”

Ready to raise more from corporate giving? Visit Double the Donation today and explore other workplace giving opportunities!

 

About SchoolAuction: SchoolAuction.net is a service of Northworld LLC, an independent software company based in Portland, OR. The founders (who still run the company) began building their software in 2004 for the annual gala auction at their children’s elementary school. From those humble beginnings, they’ve grown to help thousands of schools and nonprofit organizations worldwide raise hundreds of millions of dollars.

About Double the Donation: Increase your event fundraising with Double the Donation’s industry-leading solution. The platform equips nonprofits and educational institutions with valuable tools to uncover workplace giving opportunities. Double the Donation’s Sponsorship Directory seamlessly integrates with event and auction platforms, simplifying the search for in-kind donations and corporate grant programs. With Double the Donation, finding these resources has never been easier.

Track + Grow Corporate Giving In-Kind, Cash Contributions

Track + Grow Corporate Giving: In-Kind, Cash Contributions

Challenge Match Success Stories: Effective Promotions

7 Challenge Match Success Stories: Effective Promotions

Challenge match campaigns are a powerful fundraising tool for nonprofits looking to drive donor engagement and boost donations. By offering to match contributions, organizations create a sense of urgency and excitement among supporters. These campaigns motivate donors by showing them that their gift will have an even greater impact.

In this post, we’ll highlight seven nonprofits that ran successful challenge match campaigns:

  1. Healthy Birthday
  2. UOAA
  3. Fresno Chaffee Zoo
  4. Union Gospel Mission
  5. Sofia’s Hope
  6. Humane Animal Rescue of Pittsburgh
  7. UWC-USA

By sharing these organizations’ top strategies, promotions, and results, we hope to inspire your next challenge match campaign and provide you with actionable insights to increase engagement and funding for your cause.

Healthy Birthday

Nonprofit website: https://healthybirthday.org/

Healthy Birthday, a nonprofit focused on supporting children’s health and wellness, capitalized on Giving Tuesday by launching a $10,000 matching grant appeal. To maximize engagement, they added a series of incentives for donors. These included a free spa gift certificate for those who gave a specific amount, as well as a branded t-shirt for donors who raised a certain amount through peer-to-peer fundraising.

The combination of a matching gift, a clear goal, and intriguing incentives proved to be a highly effective promotional strategy. Here’s what made Healthy Birthday’s campaign stand out:

  • Engaging incentives: The addition of spa gift certificates and t-shirts incentivized higher donation amounts and encouraged peer-to-peer fundraising.
  • Use of Giving Tuesday: Tying the campaign to Giving Tuesday helped leverage the global giving momentum, which is vital for short-term fundraising success.
  • Social media push: They promoted the campaign across multiple social media platforms, increasing visibility and encouraging wider participation.

For your own campaign, adding value through fun incentives can significantly boost both engagement and total funds raised.

Healthy Birthday is an example of a challenge match success story.

UOAA

Nonprofit website: https://www.ostomy.org/

In the Fall of 2023, the United Ostomy Associations of America (UOAA) launched a Matching Donor Program that aimed to raise $50,000. With a generous anonymous donor matching all gifts, UOAA exceeded their goal by $10,000, bringing in a total of $60,000.

UOAA’s campaign benefited from several key promotional tactics:

  • Clear and consistent messaging: They communicated the matching opportunity clearly through email and social media posts, ensuring donors knew exactly how their contributions would be doubled.
  • Strategic donor relationships: The nonprofit built a relationship with a matching donor who was deeply invested in the cause, making it easier to secure a significant donation.
  • Tight timeline: The campaign was time-limited, creating a sense of urgency that encouraged immediate action from donors.

For nonprofits looking to replicate this success, consider securing a major donor or corporate partner to provide a match. Make sure the match is clearly communicated and the timeline is well-promoted.

Fresno Chaffee Zoo

Nonprofit website: http://fcz.org/

Fresno Chaffee Zoo launched the Elephant Baby Matching Gift Program, aimed at supporting two African elephants expected to give birth in 2024. The program needed to raise between $75,000 and $100,000 to kick-start matching donations, with every dollar donated being matched to double the impact.

To promote the campaign, the Zoo utilized a mix of methods:

  • Kickoff event: They began the campaign on World Elephant Day with social media posts, QR codes, and visitor handouts at the zoo.
  • In-person events: A special ‘baby shower’ event was held to generate excitement, featuring community partners like the Fresno Economic Opportunities Commission.
  • QR codes and easy donation access: QR codes throughout the zoo and event materials made it easy for donors to quickly contribute while on-site.

This multifaceted promotional strategy combined events, online engagement, and clear, impactful visuals to successfully generate support for the elephant babies.

Fresno Chaffee Zoo is an example of a challenge match success story.

Union Gospel Mission

Nonprofit website: https://ugmportland.org/

Union Gospel Mission in Portland launched a matching campaign with a $50,000 gift from a group of generous donors. The mission emphasized how each dollar donated would have twice the impact, helping to feed and shelter twice as many people.

This campaign was especially effective due to:

  • Compelling, donor-focused messaging: The organization clearly communicated the life-changing impact of donations, making it easy for donors to see the direct effect of their contributions.
  • Seasonal urgency: The timing of the campaign, in the run-up to summer when donations typically slow down, helped encourage donors to act immediately.
  • Personalized outreach: Their appeal, including personal testimonials, created a deeper connection with the mission and its supporters.

Nonprofits can replicate this by highlighting the difference that donations make in people’s lives and emphasizing the urgency of giving during slower months.

UGM is an example of a challenge match success story.

Sofia’s Hope

Nonprofit website: https://www.sofiashope.org/

Sofia’s Hope, a nonprofit focused on childhood cancer, ran multiple successful matching campaigns, including one during their Summer and End of Year appeals. They secured corporate sponsors to match all donations up to $5K in the summer and $10K for the end-of-year campaign.

They also held a Round Up Campaign at a local restaurant in September for Childhood Cancer Awareness Month, where all funds raised were matched by the restaurant.

What made Sofia’s Hope successful:

  • Corporate partnerships: They leveraged corporate matching gifts to significantly increase donations, with the added bonus of matching from local businesses.
  • Community involvement: The Round Up Campaign created a community-driven fundraising effort that engaged both local businesses and the public.
  • Multiple fundraising channels: They marketed the campaign through social media, text messaging, and e-blasts, ensuring a wide reach.

For nonprofits looking to replicate this success, focusing on local partnerships and corporate matches can enhance your fundraising efforts.

Humane Animal Rescue of Pittsburgh

Nonprofit website; https://humaneanimalrescue.org/

Humane Animal Rescue of Pittsburgh (HARP) used matching gifts to boost recurring donations in June. Donors who committed to becoming monthly supporters through the HARP 365 program had their first two monthly gifts doubled by Fetch Pet Insurance.

This campaign was effective because:

  • Emphasis on recurring gifts: Focusing on long-term support rather than one-time donations helped build a steady stream of income.
  • Corporate partnership: Fetch Pet Insurance was a natural partner for HARP, aligning with their mission and creating a strong donor engagement opportunity.
  • Clear, ongoing impact: By highlighting the value of recurring donations, HARP was able to convert one-time donors into long-term supporters.

For your organization, building corporate partnerships for monthly giving matches is a great way to ensure sustained funding.

UWC-USA

Nonprofit website: https://www.uwc-usa.org/

UWC-USA leveraged corporate matching gifts in their campaigns, particularly during events like Giving Tuesday. By reaching out to alumni and supporters who worked at companies with matching gift programs, they were able to increase donations by around 30%.

Key strategies included:

  • Targeted outreach: They identified potential donors who worked for companies with matching gift programs and sent them tailored emails to encourage participation.
  • Promoting corporate matches: Once supporters were on the donation page, they were encouraged to check their eligibility for corporate matching gifts, increasing the chances of participation.
  • Leveraging Giving Tuesday: By linking the campaign to a popular giving day, UWC-USA maximized visibility and donor engagement.

To replicate this strategy, use donor data to identify matching gift opportunities and promote them through targeted emails or text messages.


Wrapping Up & Next Steps

Challenge match campaigns are a proven way to increase donations and engage supporters in a meaningful way. By looking at the success stories of nonprofits like these, you can gain insights into how to run your own effective matching campaigns.

Use the strategies discussed here to inspire your next effort, and remember: with the right messaging, strategic partnerships, and powerful promotions, your challenge match can have an incredible impact on your fundraising goals.

Raise Even More with Employee Matching Gifts!

In addition to challenge grants, employee matching gifts offer another excellent opportunity for raising funds. With Double the Donation, your nonprofit can easily identify matching gift opportunities and track progress to maximize the impact of these funds. Start raising more today by integrating employee matching gifts into your campaigns! Request a demo today to get started.

Empowering Nonprofits and Schools: CharityAuctions Introduces Double the Donation's Sponsorship Directory

Empowering Nonprofits and Schools: CharityAuctions Introduces Double the Donation’s Sponsorship Directory

Double the Donation and CharityAuctions are excited to announce their partnership that brings Double the Donation’s Sponsorship Directory to CharityAuctions users. This seamless integration enables fundraisers to access corporate grants and in-kind donation opportunities directly within their auction management platform. All the essential information is now conveniently available in one place—where they manage their events—eliminating the need to switch between tabs or search the web for the latest details.

The Double the Donation and CharityAuction integration is now available for CharityAuction clients looking to elevate their events with corporate grants and in-kind donations. Follow our integration guide for more information on the integration.

“The goal for CharityAuctions is to help fundraisers run smarter auctions, raise more funds, and cut the admin work in half,” says Tom Kelly, Co-founder and Technical Lead at CharityAuctions. “Incorporating Double the Donation into our platform to offer clients a tool to enhance their fundraising efforts was a natural fit. We’re thrilled that our clients can take advantage of this integration and increase their fundraising to support their meaningful missions!”

Ready to raise more from corporate giving? Visit Double the Donation today and explore other workplace giving opportunities!

About CharityAuctions: This platform helps nonprofits, schools, and community groups raise more with less effort. Trusted by over 50,000 organizations worldwide, it combines online auctions with built-in AI tools that boost bidding, personalize donor engagement, and maximize fundraising results—so mission-driven teams can focus on impact, not technology.

About Double the Donation: Increase your event fundraising with Double the Donation’s industry-leading solution. The platform equips nonprofits and educational institutions with valuable tools to uncover workplace giving opportunities. Double the Donation’s Sponsorship Directory seamlessly integrates with event and auction platforms, simplifying the search for in-kind donations and corporate grant programs. With Double the Donation, finding these resources has never been easier.

Unlocking Corporate Grants Using Supporter Employment Data

Unlocking Corporate Grants Using Supporter Employment Data

Securing corporate grants can often feel like a daunting task, especially when it comes to identifying the right companies and contacts. However, many nonprofits overlook a powerful resource already within reach: corporate grants and employment data. By tapping into the employment information of your supporters, you can unlock a treasure trove of funding opportunities that are closer than you think.

Why? Companies are much more likely to fund organizations that resonate with their employees, whether through matching gift programs, CSR initiatives, or employee-nominated giving. These opportunities often start with a single connection: one of your donors, volunteers, or board members who works for a company eager to give back.

In this post, we’ll show you how to use corporate grants and employment data to identify and secure more funding opportunities than ever before.

1. Why Employment Data Matters for Corporate Grants

Many corporate giving programs, but especially grants, prioritize organizations with an internal advocate. This is usually an employee who donates, volunteers, or nominates the nonprofit in question. Therefore, if you can identify where your supporters work, you instantly gain visibility into which companies might be open to funding your mission.

Here’s why employment data is so valuable in this context:

  • Workplace giving grants: Companies are more likely to fund causes that matter to their workforce, which is where workplace giving programs like matching giftsvolunteer grants, and more come in.
  • Employee-nominated grants: Many companies accept nonprofit nominations from current employees, so knowing where your supporters work allows you to target them effectively.
  • Broader connections to grant opportunities: Even beyond grants that are specifically “employee-nominated,” nonprofits can use employment information to locate existing connections to charitable businesses. When a company sees that a sizable segment of their employee base supports your cause, they may be more likely to shell out grant funds.

The bottom line? Knowing your supporters’ employers allows you to tap into otherwise hidden funding pipelines. But first, in order to do so effectively, you need a system for capturing that data.

2. How to Collect Supporter Employment Information

Collecting employment data doesn’t have to be intrusive or complicated. In fact, most donors are happy to share where they work, especially if you explain how that information can help you unlock more impact.

Start by integrating employment data fields at key touchpoints:

  • Donation forms: Include an optional “Employer Name” field alongside standard fields such as name and email.
  • Confirmation pages: Prompt donors to check if their employer has a giving program immediately after donating by providing their company name in a database search tool.
  • Email follow-ups: Send a follow-up email asking supporters where they work, explaining how it can lead to increased funding.
  • Event sign-ups or volunteer forms: Add a simple employer field here, too; these contacts are often highly engaged and ready to provide additional value.

In addition to collecting data manually, organizations can also use employer data enrichment strategies to uncover employment information for supporters who haven’t provided it directly. These services analyze an individual’s name, email, and other identifying details to match them with publicly available employment records, allowing you to fill in the existing gaps in your database and fueling your corporate grant search.

By combining direct collection with employer append tools, you can build a far more complete picture of your supporter base and proactively identify companies that may be a great fit for outreach.

3. How to Identify Corporate Grants

Once you begin collecting supporter employment information (either through your donation forms or volunteer sign-ups) you can begin identifying which companies offer corporate grants that align with your mission. But with thousands of companies potentially offering funding, it can be tough to know where to start.

Instead of cold outreach, we recommend strategic resources to focus your efforts:

  • Look for curated corporate grant lists. Numerous nonprofit blogs and philanthropy platforms publish regularly updated roundups of companies with active grant programs. For example, check out this list of companies that give grants to nonprofits!
  • Look at your supporters’ employers. At this point, you should know where some of your supporters work. Use this information to research whether their companies offer grants or sponsorships, and whether employees can nominate or advocate for your organization.
  • Explore CSR or community investment pages. Visit the websites of companies in your network and look for terms like “Community Impact,” “Corporate Responsibility,” or “Giving Back.” These often lead to grant program guidelines, eligibility criteria, and deadlines.
  • Track and document your outreach. Use a simple CRM or spreadsheet to track potential grantmakers, application timelines, contact information, and employee advocates within each company.

Once you’ve identified likely prospects, craft proposals that highlight your mission alignment, your existing relationships with their workforce, and the tangible impact of their support. You can also tap into professional grantwriting resources, whether that’s hiring a writer, attending a webinar, or downloading free templates, to strengthen your applications.

4. Using Employment Data to Strengthen Grant Requests

Employment data isn’t just about discovery; it’s also a powerful way to strengthen your actual grant applications. When applying for a corporate grant, having an internal advocate can dramatically increase your odds of success.

Here’s how your team can involve them for the best results:

  • Ask the employee to nominate your nonprofit, if required by the grant.
  • Include their name, role, and connection to your organization in the application.
  • Invite them to provide a testimonial about why they support your mission.
  • Ask them to share internal CSR contacts or program guidelines with your team.

From there, when reaching out to corporate contacts or applying for grants, mention the employee connection explicitly: “We are proud to have 14 donors and 3 volunteers from your company, including Jane Doe from your Marketing team. Their ongoing support makes a meaningful impact, and we would love to explore a deeper partnership.”

All in all, this type of outreach shows alignment, community relevance, and trust: three key factors for funders considering grant applications.

5. Building Long-Term Value with Corporate Partners

Unlocking a single grant is excellent, but turning that grant into a long-term partnership is even better. Luckily, employment data can help you build those bridges.

For example, consider using corporate employment connections as a starting point for ongoing engagement. You can…

  • Send tailored impact reports to the employee advocate and CSR contact;
  • Invite company reps to site visits, events, or webinars;
  • Recognize the company publicly through social media, email, or donor walls;
  • Offer corporate volunteering opportunities that align with their values;
  • Bundle sponsorship, volunteering, and grant opportunities into custom partnership packages;
  • And more.

In the best case scenario, you’re not just asking for money. You’re inviting a company to be part of your mission and vision in a real, tangible way.

By keeping the employee connected, reporting on outcomes, and providing continued value, you can turn a one-time grant into a multi-year relationship that benefits both sides of the party.


Wrapping Up & Next Steps

Supporter employment data is one of the most underutilized assets in nonprofit fundraising. By simply knowing where your supporters work, you unlock access to employee-driven and broader giving programs, increase your relevance with corporate funders, and make your grant requests more personal and powerful than ever before.

Luckily, you can start today by:

  • Adding an “Employer” field to your donation and event forms
  • Conducting an employer append to gather missing employment info
  • Using that data to research and pursue grant opportunities backed by internal advocates

With complete data and a well-thought-out strategy in place, your nonprofit can open new funding pipelines, build stronger corporate partnerships, and expand your impact, one supporter at a time.

Turning Corporate Event Sponsorships into Strategic Relationships

Turning Corporate Event Sponsorships into Strategic Relationships

Double the Donation and Bonterra DonorDrive Enable Matching Gift Functionality on ExpressDonate Forms

Double the Donation and Bonterra DonorDrive Enable Matching Gift Functionality on Modal Forms

Double the Donation and Bonterra DonorDrive are thrilled to announce an additional product enhancement to the DonorDrive product suite. Double the Donation Matching now integrates with DonorDrive’s modal giving form making it easier for organizations to raise more from matching gifts across their fundraising campaigns.

“As we continue to support organizations in increasing revenue and running effective fundraising campaigns, we want to ensure that we offer functionality designed for impact,” says Kasey Cuppoletti, Senior Director of Product Management. “Incorporating Double the Donation into our modal forms ensures our organizations can make the most of workplace giving and corporate matching gifts across all of their DonorDrive forms.”

With this integration, donors can identify their employer as they give and be met with next steps to submit their matching gift request. With expanded functionality across Bonterra DonorDrive forms, organizations can increase visibility and accessibility of corporate matching gift programs to their donors.

“With corporate matching gift programs continuing to grow in popularity, we are excited to extend the use of Double the Donation’s integrations with Bonterra DonorDrive to modal forms,” says Adam Weinger, President at Double the Donation. “With our integration, organizations are able to be more proactive when it comes to identifying corporate matching gift opportunities and raising more for their mission.”

Bonterra DonorDrive and Double the Donation’s available integrations are easy to access and simple to activate. Follow our integration guide for more information on activating the integration and raising more from corporate matching gifts.

Example image of the Double the Donation search tool DonorDrive's updated modal forms

Ready to add matching gift automation to your Bonterra DonorDrive donation forms? Request a demo with Double the Donation today and be sure to share that you’re using Bonterra DonorDrive.

Want additional resources to help you take your matching gifts strategy to the next level? Enroll today in our Matching Gift Academy for in-depth content about growing your matching gift revenue.


About Bonterra DonorDrive: Bonterra is technology for the greatest good — helping nonprofits, charitable foundations, and socially responsible companies raise more, give more, and get more for their missions. With leading solutions across fundraising and engagement, strategic philanthropy, and impact management, we’re innovating with a higher purpose: to increase giving to 3% of US GDP by 2033, creating $573 billion more in global impact every year. Learn more at www.bonterratech.com.

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts. To learn more visit https://doublethedonation.com/get-a-demo/

Nurturing Payroll Giving Donors 5 Tips to Deepen Engagement

Nurturing Payroll Giving Donors: 5 Tips to Deepen Engagement