Matching Gift Page
Our automated and manual emails direct donors to a page on your website to search for their companies. For this to happen, you must create a dedicated matching gift page and put our plugin on it using the following instructions:
Step 1: Include our CSS and JavaScript somewhere on the page:
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<script src="https://doublethedonation.com/api/js/ddplugin.js"></script>
<link href="https://doublethedonation.com/api/css/ddplugin.css" rel="stylesheet" />
Step 2: Include this HTML where you want the plugin to appear:
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<script>var DDCONF = { API_KEY: "<360matchpro_public_key>" };</script>
<div id="dd-container"><a href="https://doublethedonation.com/matching-grant-resources/matching-gift-basics/">Matching Gift</a> and <a href="https://doublethedonation.com/matching-grant-resources/volunteer-grant-basics/">Volunteer Grant</a> information provided by <br><a href="https://doublethedonation.com"><img alt="Powered by Double the Donation" src="https://doublethedonation.com/api/img/powered-by.png" /></a></div>
There are two ways we track plugin usage on this page to identify match-eligible donors:
- Emails sent by 360MatchPro will automatically have a tracking parameter appended to the URL. The link will look like:
https://yourorganization.org/matching-gifts?mpid=r8x77
- If you want to send emails via your own messaging system, you can create links to this dedicated page, and append the following two parameters to the URL:
- mpcpg: This indicates which 360MatchPro campaign this donation is for (equivalent to "campaign" schema field)
- mpid: This is the identifier for the donation record (equivalent to "donation_identifier" schema field)
For example, if the dedicated matching gift page is located at
https://yourorganization.org/matching-gifts
, the campaign issummer_campaign
, and the donation identifier isufzvcx890fh8gds
, then the link with tracking enabled would be:https://yourorganization.org/matching-gifts?mpcpg=summer_campaign&mpid=ufzvcx890fh8gds
Using this URL structure, 360MatchPro will auto-update the matching gift eligibility of donation records based on plugin usage.
The following video provides more information to help you set up a matching gift page.