While Double the Donation works with nonprofit clients across the country, the fact that we’re headquartered in Atlanta means we have a special place in our hearts for Atlanta organizations.
We’re fortunate to work with many of the leading nonprofits in Atlanta to help them raise more money from employee matching gift and volunteer grant programs. For instance, the Georgia Aquarium, Georgia Conservancy, High Museum of Art, Atlanta Botanical Gardens, Piedmont Healthcare, Atlanta Jewish Federation, and many others all utilize Double the Donation’s service to raise more money from employee giving programs.
Statistics on Atlanta Matching Gift Companies
From a nonprofit’s standpoint, being located in a city like Atlanta is ideal for raising money from employee matching gift and volunteer grant programs. The city is home to many of the largest employers in the world, some of whom offer employee matching gift and volunteer grant programs. Here are a few statistics on Atlanta based companies and their employee giving programs which may interest you:
- Atlanta ranks fourth, just behind New York City, Houston, and Dallas in the number of Fortune 500 companies headquartered within city boundaries.
- Six Fortune 100 companies call Atlanta home. This includes Coca-Cola, Home Depot, United Parcel Service (UPS), Delta Air Lines, AT&T Mobility, and Newell Rubbermaid.
- 75% of Fortune 1000 companies have employees in the Atlanta market.
- 65% of Fortune 500 companies match donations made by their employees.
- 40% of Fortune 500 companies offer volunteer grants for employees
Companies in Atlanta, GA with Matching Gift Programs
With over 75% of the Fortune 1000 companies, many of whom match employee donations, having a presence in Atlanta, there’s probably room for your nonprofit to increase fundraising from employee matching gift and volunteer grant programs. A great place to start is by looking at the largest companies based in Atlanta.
Let’s take a look at a few of the employee giving programs at some of Atlanta’s leading employers.
Coca-Cola offers a very generous employee giving program. The company offers a 2:1 match which means all employee donations are effectively tripled. Coke applies few restrictions on their matching gift program and is willing to match donations to nearly all nonprofits.
Another aspect of Coca-Cola’s program worth mentioning is that the company does a great job of promoting the programs to Coke employees. You can read more about this in one of our previous articles which covers employee matching gift participation rates at various companies across the nation.
As one of the iconic companies based in Atlanta, Home Depot is also a generous supporter of nonprofits in the city. Similar to Coke, the company applies few restrictions on their employee matching gift program and matches donations dollar for dollar.
The company has an easy to use electronic matching gift submission process which means your donors can submit matching gift requests in a matter of minutes. If you’re interested in learning more about the typical process a donor goes through to submit a matching gift request electronically, click here to view screenshots of Home Depot’s electronic submission process.
IBM matches donations made by both employees and retirees as well as provides grants for volunteering. The matching gift ratio varies depending upon whether it’s an employee or retiree making the donation, as well as whether the nonprofits chooses to receive cash or equipment. For instance:
- If an IBM employee makes a donation, the nonprofit can choose to receive a 1:1 cash match or a 2:1 equipment match.
- If an IBM retiree makes a donation, the nonprofit can choose to receive either a .5:1 cash match or a 1:1 equipment match.
The company also offers a significant grant for employees and retirees who volunteer with an organization. The specific amount varies from $1,000 – $3,500 depending upon whether the organization elects to receive a cash or technology grant. Additionally, IBM offers even greater team volunteer grants when groups of IBMers volunteer together.
Delta matches donations made by employees, retirees, and Board of Directors to a wide range of educational institutions including:
- Pre-K schools
- K-12 public and private schools
- Colleges and universities
- Post-graduate programs
Delta matches up to $5,000 annually per an eligible individual at a dollar for dollar rate. This is up from a 50% match on up to $2,000 annually just a few years ago.
AT&T is the largest provider of mobile and fixed telephone systems in the United States. As of 2016, it is the seventh largest company in the U.S. by total revenue.
While AT&T doesn’t offer a “matching gift program” the company supports the organizations which employees are passionate about through its Cause Cards program.
Cause Cards are grants from the AT&T Foundation given to eligible charities recommended by employees. All employees that participate in the annual Employee Giving Campaign will be eligible to receive a Cause Card.
Eligible nonprofits include:
- Educational institutions (K-12 and higher education)
- Arts & cultural organizations
- Environmental organizations
- Civic and community organizations
- Health and human service organizations
- And many other 501(c)3 organizations
Employee pledges will be eligible for a Cause Card on a sliding scale based on a percentage of total giving. These Cause Cards are expected to range from $25 – $250. Employees will be notified of the value of the Cause Card and the deadline by which they need to redeem it by making a recommendation for an AT&T Foundation grant to an eligible 501(c)(3) charity of their choice.
We get more questions from our nonprofit clients asking us about UPS’s matching gift program than any other company. Unfortunately this confusion arises from the fact that UPS is still listed on the majority of the random lists of matching gift companies found on various websites.
We can assure you that as of 11/17/12, UPS does not offer an employee matching gift program. Our team recently reached out to the UPS Foundation for confirmation and received the following response:
The UPS Foundation formerly offered a gift matching program for educational and cultural organizations. However, on February 20, 2009, UPS’s Board of Trustees approved the action to suspend the Gift Matching Program due to the economic climate. At this time, there are no current plans to restart the program.
Equifax matches employee donations up to $5,000 per year to nearly all 501(c)(3) organizations. While the company provided us with a copy of the paper form which employees use to submit the matching gift request, we always encourage employees to check the company intranet to ensure it’s the most up-to-date version.
Additional Atlanta Matching Gift Companies
Hundreds of other major employers in the Atlanta area match employee donations. At the very least, we encourage your organization to share the above seven companies with everyone in your fundraising, development, and membership teams. Making sure they’re at least familiar with these large companies which will double donations made by employees can help your organization raise more money from matching gift programs.
Want to learn more? Take a tour of Double the Donation’s matching gift service.
Your organization should consider taking it a step further by providing donors and volunteers with detailed information on their company / their spouse’s employer. If you raise awareness and make it more convenient for them to submit matching gift and volunteer grant requests, you’ll see an increase in fundraising from these sources.
Take a tour of Double the Donation’s matching gift service to see if we can help your organization raise more money from these programs.
Bottom line on Matching Gift Companies in Atlanta:
Atlanta is home to many of the nation’s leading companies which will match employee donations. Make sure everyone in your organization at least has a basic familiarity with major employers in your area which double donations.