Atlanta, GA (October 23, 2019) — Fundraise Up is proud to transition its matching gifts integration partnership from Amply to 360MatchPro by Double the Donation, the leading provider of matching gifts and volunteer grant software to nonprofits and educational institutions.
Combined, the two solutions ensure the highest conversion rates and highest return from every donation made. Fundraise Up donation forms are engineered to engage more donors and drive those donations to completion using AI technology and dynamic donor experiences, while 360MatchPro’s powerful matching gift identification and follow-up ensures that each donation has the highest impact possible.
“The transition to Double the Donation was a no-brainer,” said Salvatore Salpietro, Chief Integration Officer at Fundraise Up. “Clients had a loud-and-clear preference in the matching gift provider they wanted as their fundraising partner. And the innovation Double the Donation has demonstrated with their 360MatchPro automation platform goes beyond what anyone else is doing right now. We’re proud to join the Double the Donation partner ecosystem. We even baked it right into our dashboard.”
Each year, $4-7 billion in matching gift revenue goes unclaimed. The gap between potential revenue and claimed revenue can be largely attributed to a gap in donor awareness. When donors don’t know that they’re eligible for matching gifts or how to go about getting their donations matched, billions of potential fundraising dollars never reach nonprofits.
360MatchPro ensures that every matching gift opportunity is identified and followed up on, without adding administrative burden to busy nonprofit teams.
“Partnering with Fundraise Up is a natural fit for 360MatchPro,” said Adam Weinger, President of Double the Donation. “The purpose of matching gift automation is to ensure that no matching gift opportunity goes unnoticed, and Fundraise Up giving forms makes sure that all donor touchpoints are accounted for.”
360MatchPro and Fundraise Up giving forms provide nonprofits and donors with a streamlined, well-engineered donation flow that leaves no dollars on the table.
Learn more about Double the Donation at https://doublethedonation.com/ or schedule a private demo of 360MatchPro at https://www.360matchpro.com/demo-request/.
Learn more about Fundraise Up at https://fundraiseup.com.