Atlanta, GA (April 22, 2019) — Double the Donation is proud to announce our latest integration with Funraise, a leading provider of innovative fundraising technology. 360MatchPro is debuting on the Funraise platform as the preferred matching gifts solution for Funraise customers.
360MatchPro is readily available for all of Funraise’s current and future customers to provide easy-to-use, fully-automated corporate matching gift capabilities. Once a Funraise customer has a 360MatchPro account, they are able to turn on the matching gift functionality directly within the Funraise platform, or they can create an account right then and there.
“We’re thrilled to be working with Double the Donation on behalf of Funraise’s customers,” said Justin Wheeler, Funraise CEO & Co-founder. “Their 360MatchPro product doesn’t just save our clients time and effort—this integration also increases donation revenue while ditching donor frustration during the donation process. It’s Funraise’s mission to do away with the nonprofit struggle using smart, nonprofit-led fundraising technology, which is why Double the Donation’s 360MatchPro is a perfect match with Funraise.”
By allowing users to embed Double the Donation’s advanced search tool across their website pages and giving forms, as well as encouraging the use of automated email marketing, 360MatchPro helps organizations to enlighten their donors about matching gift opportunities. The biggest hurdle to building matching gift revenue is the lack of awareness about these programs among donors.
“Funraise is such a great company to work with, and we are very happy to provide their customers with our advanced matching gift tools,” said Adam Weinger, President of Double the Donation. “With automated follow-up, these nonprofits are able to claim some of the $4-7 billion of matching gift revenue that goes unclaimed every year. We truly believe that, in addition to access to our thorough database of companies that offer matching gifts, automating the follow-up process revolutionizes existing matching gift programs.”
With 360MatchPro, nonprofit organizations are able to identify match-eligible donors, track the status of those donors’ match requests, and automate the follow-up emails that will drive these matches to completion. The platform also provides actionable insights to help nonprofits shape their matching gift programs moving forward.
360MatchPro’s innovative software is able to identify match-eligible donors through email capture, self-identification, and bulk uploads. From there, 360MatchPro drives these matches to completion using customized, automated email streams.
Every nonprofit organization and educational institution can benefit from corporate matching gift revenue. However, nonprofit organizations often don’t have the resources to incorporate matching gifts into their overall fundraising strategy, or they can’t afford to dedicate a full-time employee to a matching gift program. With 360MatchPro, the automated email streams handle all of the necessary follow-up to build an effective matching gift program with no manpower necessary.
Find out more about Funraise at https://funraise.org.