Double the Donation-NeonCRM-partnership-feature

Double the Donation Partners with NeonCRM for Matching Gifts

Atlanta, GA (December 7, 2018) — Double the Donation is excited to announce to announce a new partnership with NeonCRM, a cloud-based software suite providing invaluable tools to nonprofit organizations.

NeonCRM can be fully integrated into 360MatchPro, Double the Donation’s most robust matching gifts tool. By simply inputting an organization’s NeonCRM Organization ID and API Key into their 360MatchPro account, donations begin to flow automatically from NeonCRM into 360MatchPro.

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When donations flow into 360MatchPro, email automation begins instantaneously. Every donor will receive an automated follow-up email encouraging them to check their match-eligibility. Plus, the donors will then be able to report the submission of their matching gift request back to the organization.

“Matching gifts are a huge untapped revenue source. By providing our users with the most effective matching gift tools out there, we are offering them a chance to claim some of that revenue,” said Tim Sarrantonio, Director of Strategic Partnerships at Neon One. “Double the Donation not only offers the most user-friendly tools available, but also the most extensive and comprehensive tools. We are very excited to see what our NeonCRM users do with all the extra revenue.”

The biggest hurdle to collecting matching gifts is lack of donor awareness. By automatically following up with donors and encouraging them to check their match-eligibility, 360MatchPro is narrowing that gap.

“There is $4-7 billion in matching gift revenue left on the table every year, and our goal is to help as many organizations claim as many of those dollars as possible,” said Adam Weinger, President of Double the Donation. “We are very excited to see that number go down as NeonCRM users begin claiming more and more of that revenue.”

360MatchPro provides donors with company-specific matching gift information. This information is presented simply and clearly so that each and every donor understands what they qualify for and how to claim it.

NeonCRM users can track their email delivery success and open rates in their 360MatchPro portal. This is just one example of the many actionable insights provided by 360MatchPro.

To learn more about the suite of tools offered by NeonCRM, check out their website at https://www.neoncrm.com/.

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